Traditional Culture Encyclopedia - Travel guide - The value of the Miss Tourism World contest
The value of the Miss Tourism World contest
1. The World Tourism Culture Annual Ceremony is held continuously in China, providing industry professionals with opportunities for world cultural exchanges;
2. Provide strong support for the development of China's tourism industry, using events as a means , promote regional tourism resources, create tourism market demand, and provide a platform, channel and shortcut for China's tourism industry to go global;
3. The Miss Tourism World Contest is held in China to bring China's natural resources and humanistic connotation Combined, it shows that reform and opening up has extended from political and economic activities to social and cultural fields, which has great symbolic significance. 1. Introduce the ideas of big vision, big culture, big tourism and operating tourist cities, create industrial famous brands, and expand the scope of activities;
2. Compatible with the professional connotation of the model competition and the concept of tourism culture brand, the content is rich and colorful;< /p>
3. Integrate exotic cultures, world costumes, local customs and customs into one, and interpret fashion trends; 1. Use the theory of market economy to shape professional beauty pageants, operate a new industrial culture with market economy means, and attract hundreds of people at the same time. The strengths of each family are combined with the wisdom of hundreds of families to try out new concepts and ideas for events.
2. Cooperate with partners in all relevant fields for joint implementation to create a diversified industrial chain and form a cyclical, complementary and win-win situation.
3. Integrate many fashion industries , leading the trend of spiritual consumption, creating a charming living space, and building harmonious social relations. 1. Today’s beauty pageants are not only professional activities in a simple sense, but also an extensive cross-industry and cross-field industrial exchange platform. Its effect on stimulating economic products and brands is significant and effective. 2. Every industry has its own characteristics, but charming events can find integration points, and clever operation methods are crucial.
3. Fashion will penetrate into all fields of society, and fashion will bring prosperity to all fields. A win-win strategy is the need of the development of the times. 1. Government support and unlimited business opportunities. Unlike other beauty pageants and model competitions, the Miss Tourism World Contest provides a promotion platform for the local tourism industry, making it easier to obtain government support and bringing unlimited business opportunities. 2. The Miss Tourism of the World Contest has significant features such as wide coverage, long-lasting activity cycle, and far-reaching effects. The competition lasts for half a year, so there is plenty of time to operate the event.
3. The cultural industry is the last sunrise industry in the 21st century. Nowadays, people are paying more and more attention to more and more cultural activities, and their social and economic effects are becoming more and more significant. . The event culture industry is an industry that does not require fixed asset investment and will not cause product backlog.
4. Turn on CCTV’s programs. In recent years, advertising in cities across the country has become a spectacle. Improving the city's visibility and awakening local hidden resources have become important aspects of regional management today. We are on the playing field of global competition. A global platform like the Miss Tourism World Championship Finals provides local governments with a once-in-a-millennium historical opportunity to create new city management concepts and urban tourist attraction marketing strategies for cities and governments. At the same time, break through the competition and win valuable potential energy and resources
5. The huge commercial potential brought by the sensational effect of the gold event. As a mature world event, during the competition, through newspapers, TV, Internet, DM advertisements, posters and other forms of publicity and hype have made the competition a fashion event of unprecedented scale. Its shocking appeal will attract the attention of the entire region and attract social attention. It will also contribute to the establishment of corporate image, brand awareness and The improvement of reputation has immeasurable effects. The brand image of the company and the charm of the competition complement each other. The clever operation and integration of the attractive competition and the industry characteristics of the sponsoring company will undoubtedly attract the attention of many consumers and create unlimited business potential.
6. As a top international event, it has strong credibility, high credibility, standardized operation mode and good brand image. The event will invite an international team of directors to produce with first-class quality. Top fashion events are the best tools for brands to enhance their image and build reputation. The organic combination of brand communication and event communication can form interactive value points in the communication concept, making the brand's connotation If the meaning and extension are perfectly interpreted, you will get twice the result with half the effort.
On the stage of the 2015 Miss Tourism World Annual Championship China Finals and Global Finals, the Miss Tourism World Competition Organizing Committee will invite Chinese fashion design masters to create a "Global Tourism Style Clothing Show". Strive to present an international travel-style fashion show produced by Chinese designers and directors that is comparable to "Victoria's Secret", and push the stage and performance production of the event to the top international level.
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