Traditional Culture Encyclopedia - Travel guide - Why are hotels keen on Michelin rating?

Why are hotels keen on Michelin rating?

Because it represents the honor of the catering industry and the strength of a restaurant. Michelin restaurant is a restaurant in Michelin red series that contains local food and restaurants. 1900, the founder of Michelin Tire published Michelin Guide, which is a guide for travelers to choose restaurants during their travels. The contents include itinerary planning, scenic spot recommendation, road guidance, etc. Michelin Red Classic (also known as Michelin Red Guide) gives the restaurant a star every year.

During the 900 World Expo, Michelin Brothers, the founder of Michelin Company at that time, were optimistic about the development prospect of automobile travel. They think that if car travel is more prosperous, their tires will sell better. Therefore, they collected information about restaurants, maps, gas stations, hotels, garages and so on, and published a book called Michelin Guide, which is the size of a portable manual.

Restaurants that are subsequently listed in the Michelin Red Guide can be called Michelin Restaurants. Restaurants listed in Michelin Guide should at least get the knife and fork logo, which is the basic evaluation standard of restaurants in the guide, ranging from the highest 5 pairs to 1 pair, mainly indicating the comfort of restaurants.

Michelin stars are judged by a group of screened "food spies", who are called "inspectors". Every time inspectors go to restaurants and hotels to judge, they need to hide their identity, sneak into accommodation and taste. The scoring items they need to refer to include food (60%), dining environment (20%), service (10%) and wine matching (10%).

Summarize; Michelin restaurant rating system * * * has three grades: 1 star: a good restaurant worth stopping at (this statement is of course because Michelin makes tires); 2 stars: first-class cooking, providing excellent food and wine matching, it is worth a detour, but the cost is not low; 3-star: Perfect top-level cooking is worth a special trip. You can enjoy first-class food, excellent table wine, perfect service and elegant dining environment, but it costs a lot of money.