General situation of tourism around Shanghai

With the east wind of the Expo, the tourism market around Shanghai is particularly hot during the National Day holiday this year. This has also brought business opportunities to other cities in the Yangtze River Delta. According to statistics, during the "Eleventh" Golden Week, Shanghai received 5,807,300 tourists, an increase of 17.3% compared with last year's "Eleventh" Golden Week. Tourism revenue reached 4.602 billion yuan, an increase of 2 1% over last year's "Eleventh" Golden Week. During the 11th Five-Year Plan period, 107 scenic spots received 3.57 million tourists, up by19.8% year-on-year; The number of visitors to Shanghai 147 Park reached 5.634 million, an increase of 24% over last year's Golden Week.

Huang Yaocheng, former deputy director of the Bureau of Shanghai World Expo Coordination, said: "According to my personal conservative estimation, from next year, domestic tourism will increase by at least 10%- 15%." According to the estimation of the World Tourism Organization, the number of visitors during the Shanghai World Expo will reach 70 million, of which 95% of foreign tourists have accommodation needs and 38% will stay in the Yangtze River Delta for sightseeing, which will bring direct economic stimulus to scenic spots, hotels, restaurants, transportation and even leisure places around the Yangtze River Delta.

The cities around Shanghai, such as Kunshan, Suzhou, Hangzhou and Ningbo, with Shanghai as the center, are all located within a radius of 300 kilometers, which means that the tourism in the whole Yangtze River Delta region will be driven by the Shanghai World Expo.

Chen Yaner, director of the Market Development Department of Zhejiang Tourism Bureau, believes that in order to provide perfect Shanghai tourism services for Expo visitors, all localities must * * * play a good game of chess, deeply connect with the Expo, * * * plan, package and promote the Yangtze River Delta brand during the Expo, and establish mechanisms such as * * * tourism landscape resource sharing, * * * passenger reception capacity bearing, and * * * service support system connection.

At present, the Yangtze River Delta region is promoting a series of projects such as tourism industry policy, resource integration, market construction and credit construction, which will push the Yangtze River Delta tourism integration to a deeper level.

It is understood that the three places are building tourist passage projects that are convenient for tourists, including the establishment of tourist distribution centers, the opening of long-distance online advance ticket system, the implementation of tourism packages, the construction of urban tourism public transport networks, and the implementation of "one card" charges in expressway. At present, the Yangtze River Delta region has started the integration project of tourist traffic signs, and the bus cards and medical insurance cards between some cities have achieved interoperability.