How to write a feasibility study report of tourism projects. What does it include?

Contents of feasibility study report of tourism project

summary

Chapter I Project Overview

I. Project background

1. Project name

2. Project undertaker

3. The competent department of the project

4. Proposed area and location of the project

5 units and legal representatives undertaking the feasibility study.

6. Basis of research work

(1) Mandatory documents on project construction requirements issued by the competent department of the project; Reply to the request report of the project organizer or feasibility study unit.

(2) Work results and documents that have been formed before the feasibility study begins, such as tourism planning. (3) Tourism development policies, decrees and regulations in the proposed area of the project. (4) Various special materials investigated and collected according to the engineering needs.

Two. Feasibility study conclusion 1. Market forecast and project scale (1) market scale analysis. (2) Market segmentation.

(3) product pricing, sales channels and sales revenue forecast. (4) The planned scale of the project and the time arrangement of phased construction. 2. The basic conditions of the project can guarantee (1) water, electricity and sanitation facilities. (2) Accessibility of the project area. 3. Location selection

Include geographical location, floor space and availability. Whether it is available or not is related to many factors such as land use planning, urban planning and the nature of land ownership. Other factors should also be considered, for example, hotels are not allowed in the core areas of scenic spots and protected areas.

4. Project engineering technical scheme

(1) Some projects (tourism products and souvenir processing) need production facilities, auxiliary facilities, public works and living facilities.

(2) Some involve the adoption of advanced technology. Such as booking tickets online. 5. Environmental protection

6. Enterprise organization and human resources. Project construction progress. Investment estimation and financing

(1) Total investment required for the project. Explain the total investment in fixed assets and total liquidity required by the project respectively.

(2) Sources of funds, investment methods and investment directions. 9. Project Financial and Economic Review (1) Total cost and unit cost of the project.

(2) Total income of the project, including sales income and other income.

(3) Calculation results of financial internal rate of return, financial net present value, investment payback period, loan repayment period and break-even point indicators.

(4) Calculation results of economic internal rate of return, economic net present value, economic exchange (saving foreign exchange) cost and other indicators. 10. Comprehensive evaluation conclusion 1 1. Table of main technical and economic indicators 12. Existing problems and suggestions

Chapter II Project Background and Development Overview. 1 background of the project proposal. Macro development planning. Project sponsor and startup reason

(1) indicate the full name of the project sponsor or sponsor. If it is a Sino-foreign joint venture project, the legal representative, registered country and address of each party shall be listed separately.

(2) Put forward the reasons and investment intentions of the project, such as unique resources, good market prospects, utilization of existing infrastructure, etc.

Two. Overview of project development

1. Resource exploration

2. Market research

3. Investigation of social public facilities

4. Information investigation of environmental conditions in the proposed area

Such as: investigation and study, writing and approval process of project proposal (preliminary feasibility study), and other important matters in preparation. The research projects and achievements that have been carried out are the focus.

Third, the necessity of investment.

1. Profits earned by enterprises

2. Have a positive impact on local economic and social development. Including increasing taxes, increasing employment and improving the quality of life of residents.

Chapter III Market Analysis and Construction Scale I. Market Survey

1. Analysis of the characteristics of the proposed project (sightseeing products, holiday products, conference reception, individual reception) 2. Market satisfaction survey of similar products.

3. Investigate the supply scale (reception capacity) and sales of existing similar products. Risk investigation of substitute products and imitation (line products of travel agencies are easy to be imitated) 5. Product price survey.

Second, the market forecast

1. Consumer groups of products

2. Consumption conditions of products (when forecasting the market demand of a product, which consumption fields or time periods that do not have consumption conditions should be excluded from the total consumption objects. )

3. The characteristics of product renewal cycle indicate the effective economic life of the product.

4. Possible substitute products, namely substitutes.

5. Price forecast