How to sell rooms at the hotel front desk

1. Product Advantages Method

The so-called "you get what you pay for" means high quality means high price. For a new guest, the advantages of hotel products cannot be recognized immediately, but the price is clear at a glance. During the reception, I often hear complaints like: "It's too high, can I get a discount?" In this case, the receptionist should point out to the guests the reason for the high price of the product provided to them and explain clearly why the price is high.

2. Guest Benefit Method

The receptionist should convert the price into benefits and satisfaction that can be brought to the guests, enlighten and guide the guests, and promote their purchasing behavior. For example, when a receptionist meets a guest who is hesitant because of the high price, he can say this: "The mattress and pillows in this room have health care functions. They not only allow you to fully rest, but also prevent diseases." effect".

3. Comparative advantage method

When the hotel's supply price does not match the guest's demand price, the receptionist may wish to use "comparative advantage" to resolve the guest's price objection, that is, with Comparing the strengths of our own products with the weaknesses of similar products makes the advantages of our products more prominent.

4. Appropriate concessions

Due to the increasingly strong bargaining characteristics of hotel products, it has become a very normal phenomenon that prices vary among different guests. For customers who really cannot afford the retail price, providing appropriate discounts is also an important means to adapt to the market and adapt to competition. "Take action when it's time to take action" to avoid the phenomenon of guests falling into the arms of their opponents. However, the concessions made must be within the scope of authorization.

Hotel reception sales skills:

1. When guests walk into the lobby, the front desk staff should smile and say hello politely. You must always remind yourself: "Every guest who comes to your door is the most precious, and you must do your best to retain them." Pay more attention to accumulating skills in selling guest rooms and develop a set of skilled work processes.

2. Service attitude: - Be good at communicating with guests with eyes, and show enthusiasm and sincerity. 2. Greet each guest politely. —Behave appropriately, naturally, and sincerely. Answer questions in a simple, clear and appropriate manner, and do not exaggerate the accommodation conditions. 3. Pay attention to every customer and patiently explain problems to them.

3. Flexibly introduce the guest room situation: A. In the process of selling guest rooms to guests, the value of the guest rooms should be emphasized rather than the price, so that the guests feel that the guest rooms we sell are great value. B. You can optionally give quotations to guests and introduce the corresponding room features to guests one by one. C. When encountering a hesitant guest, you can take the guest to visit the guest room so that the guest can have an intuitive feeling and relieve the guest's doubts.