The Octavia station wagon is big and cheap, but why are so few people buying it?

The Octavia station wagon is big and cheap, but why are so few people buying it?

The station wagon version is still marketed in Qinghai in China and is not as popular among Chinese people as SUVs and sedans. However, the Skoda Octavia Touring Edition on sale has received great attention from the media, and the editor before the release was also looking forward to this car.

After seeing the configuration and official quotation, my enthusiastic heart seemed to be poured cold water on, and I was instantly disappointed with this car for the following reasons.

Some reasons why the Skoda Octavia Touring Edition cannot be sold

The first five models on the market only have MT and DSG transmissions, but are not equipped with AT transmissions. On urban roads with severe traffic jams, many people do not want to drive a manual transmission car or cannot drive a manual transmission car. However, the failure rate of dual-clutch transmissions is very high, so automatic transmissions must be the best choice for some people. For 6 models, it is important to add 1.6L automatic transmission models, enrich the product line, bring more choices to customers, and increase the overall sales of the Octavia Travel Edition. Unfortunately, there is no 1.6L automatic transmission car.

Secondly, the model priced at 124,900 yuan is easy to arrange and does not have tire pressure monitoring, brake assist, body stability, traction braking and reversing radar. Such a configuration is difficult for consumers. This is far different from the generals who are fellow seniors.

Some reasons why the Skoda Octavia Travel Edition cannot be sold

In addition, in terms of price, competing products such as Cheling and Jade both have a discount of 5,000 to 10,000 yuan. However, there are currently no discounts on the Octavia Travel Edition, the configuration is not high, and the price is not lower than others. It is still a problem to sell it.

The last thing is brand awareness. Although Skoda was acquired by Volkswagen, its domestic popularity is not the same as that of Volkswagen, Honda, and Toyota. The Shanghai Volkswagen logo was raised. Moreover, the previous generation Octavia has very thick configurations, and its sales and reputation are very good. Later, after it separated from the Volkswagen system and formed a company, Skoda's domestic sales became increasingly lower.

If you are interested, please check the overseas version of Skoda Octavia Travel Edition. 1.8T, full-time four-wheel drive and four-wheel independent suspension, the performance is completely better than the golf touring version. Of course, the price is cheaper than the golf travel version. As mentioned above, the editor did not see the Octavia station wagon. Unless, of course, it falls below 100,000.