Traditional Culture Encyclopedia - Travel guide - What are the characteristics of tourism consumption?
What are the characteristics of tourism consumption?
The basic characteristics of the consumer market are as follows:
1. Non-profit. Consumers buy goods in order to obtain some use value and solve their own consumption needs, rather than reselling them for profit.
2. unprofessional. Consumers often lack professional commodity knowledge and market knowledge, and consumers are easily influenced by merchants' and manufacturers' propaganda, service attitude and product quality when buying goods.
3. hierarchy. Because consumers' income levels are different and their social classes are different, their needs will show certain levels.
4. universality. The consumer market is not only a large number of buyers, but also widely distributed. From home to abroad, from urban to rural areas, consumers are everywhere.
5. substitution. Except for a few irreplaceable commodities, most commodities in the consumer market can find interchangeable commodities and substitutes, so the commodities in the consumer market have strong substitutability.
6. Prevalence. Consumer demand is not only influenced by internal factors of consumers, but also by external factors such as fashion, environment and values. The needs of different consumers in different times are also different. Therefore, the goods in the consumer market have certain popularity.
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