How should the tourism market be rectified?

According to reports, in order to rectify the outstanding problems in the tourism market and promote the healthy development of tourism, Yunnan Province recently issued the Measures for Rectifying the Order of the Tourism Market in Yunnan Province, which was called the "most stringent rectification order" by public opinion.

In recent years, chaos has occurred from time to time in Yunnan tourism market, especially at the end of last year and the beginning of this year, many tourists were beaten, and the vice governor and group tour were forced to shop, which aroused great public concern. Compared with the current laws, regulations and governance measures, the regulations issued by Yunnan this time are indeed "the strictest in history". Taking tourism shopping management as an example, the Tourism Law stipulates that "no specific shopping place shall be designated", and the Measures not only require "canceling designated shopping in tourism", but also require "prohibiting disguised arrangements and inducing shopping" and "severely punishing fraudulent sales against tourists". It can be said that it is stricter, more detailed and more comprehensive than the previous legal provisions.

For another example, the new regulations have greater control over "unreasonable low-cost travel" than before. The rectification plan issued by Yunnan Province in June 5438+ 10 shows that the online and offline products of "unreasonable low-cost travel" have been thoroughly cleaned up and the products of "unreasonable low-cost travel" have been completely banned. The new regulations issued this time require that all travel agencies that operate "unreasonable low-cost tours" products should be closed down for rectification, and if they commit crimes again after rectification, their business licenses should be revoked according to law.

For this "most stringent rectification order in history", most people hold a positive attitude, because only by taking strong drugs can we indulge. However, some people are skeptical about whether the "most stringent rectification order" can be "strictly enforced". Because in June last year, 5438+ 10, the relevant parties deployed a nationwide special campaign to rectify "unreasonable low-cost tours", but from the effect point of view, this problem still exists in many places.

At the same time, according to relevant reports, the implementation period of the "most stringent rectification" of Yunnan tourism is only one year. It is believed that the order of the local tourism market will be greatly improved after the "strictest rectification" this year, but if the rectification action is "closed down" or relaxed one year later, some tourism chaos may rebound, thus ruining the governance achievements of the past year.

Therefore, the "strictest rectification" of tourism should be a "protracted war", and the local authorities should always maintain a high-pressure situation against related illegal activities. Only in this way can we better change the tourism image of Yunnan and maintain the hard-won tourism brand.