Traditional Culture Encyclopedia - Travel guide - The functions of tour guide services include ( ).

The functions of tour guide services include ( ).

The functions of tour guide services include linking, marking and diffusion.

1. Linking function: Tour guide service is the core and link of tourism reception services. Tour guides play a decisive role in communicating up and down, connecting internal and external, and coordinating relationships between all aspects of tourism services.

2. Sign function: The quality of tour guide service is the most sensitive sign of the quality of tourism service. The quality of tour guide service includes: the quality of tour guide explanations, the quality of life services provided to tourists, and the quality of the implementation of various tourist activity arrangements.

3. Diffusion effect: High-quality tour guide services can spread or spread the image of tourism products and travel agencies in tourist destinations. Tourism product quality mainly consists of: tourism resource quality, tourism service quality, tourism activity organization and arrangement quality, and tourism environment quality.

Tour guide service

1. Tour guide service is a tour guide that receives or accompanies tourists on tourist activities on behalf of the appointed travel company and provides them with tours in accordance with the content and standards of the group contract or agreement. Reception service.

2. According to the regulations on the responsibilities of tour guides, the tour leader is the leader and spokesperson of the outbound tour group. The tour guide who accompanies the entire tour group is fully responsible for the tour activities of the tour group and plays a leading role in the entire tour activities. Playing a leading role, local accompanying tour guides are the local executors of tourism reception plans and the organizers of local activities.