Traditional Culture Encyclopedia - Travel guide - What are the tourist markets?

What are the tourist markets?

According to the needs of tourism management, the tourism market has a variety of classification methods, mainly as follows:

1, divide the tourist market according to the tourist consumers.

2. According to the geographical scope, it is divided into international and domestic tourism markets.

3. According to the age and gender characteristics of tourists, it is divided into old, middle, young, children and women's tourism markets.

4. Tourists can be divided according to their social status, education level and economic ability to pay.

5. According to the types of tourism activities, it can be divided into sightseeing, vacation, meeting, shopping, sports, exploration and scientific investigation of the tourism market;

6. According to the tourist reception volume and regional distribution, it is divided into primary market, secondary market and opportunity market.

Tourism market usually refers to tourism demand market or tourist source market, that is, frequent buyers and potential buyers of a particular tourism product. From the perspective of economics, it is the sum of the exchange relations between the supply and demand sides of tourism products; Geographically, it is the center of tourism economic activities in the tourism market.

The difference between the tourism market and the general commodity market is that it sells not specific material products, but a package of routes characterized by labor services.

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