Traditional Culture Encyclopedia - Travel guide - What are the eight types of demands in international tourism management and marketing?

What are the eight types of demands in international tourism management and marketing?

There are eight basic forms of market demand: harmful demand, negative demand, no demand, potential demand, declining demand, irregular demand, sufficient demand and excessive demand.

1. Negative demand: the demand that consumers want to avoid or even are willing to spend money to avoid, such as the death insurance when the insurance industry in China started; Customers are unwilling to accept, or even look coldly at the people who come to sell, or even have contradictions;

2. no demand: It can be divided into three situations. One is a worthless product.

3. Potential demand: the demand that can be needed and has purchasing power, but does not buy for the time being, is the potential demand.

4. Declining demand: customers are tired of a certain product or service.

5. Irregular demand: The market demand of a product or service fluctuates with time.

6. Sufficient demand: also known as saturated demand, it is an ideal market supply and demand.

7. Excessive demand: The consumer's demand for a product exceeds the market supply.

8. Harmful demand: These products have adverse effects on customers or society.