What should tourism marketing do?

Tourism marketing strategy is a long-term and overall planning and strategy for a scenic spot to seek long-term survival and development under the guidance of modern marketing concept and according to the changes of external environment and internal conditions. It is the general idea and planning of marketing development in a scenic spot for a long time. Peak Ye Zhi believes that the future development trend of creative tourism complex has five aspects, namely, the integration of housing and new lifestyle has become the mainstream; Cultural revitalization, cultural and creative characteristics are increasingly obvious; Market refinement, product diversification development pattern; With triple assistance, the new tourism model has broad prospects; Many parties pay attention to it, and large enterprises become the main force of development.