I am the person in charge of the branch and would like to ask for a work plan

General Manager Work Plan for the Second Half of 2011

Halfway through 2011, the current annual target of xx Leasing Company is far from reaching the halfway mark, leaving very heavy tasks for the second half of the year. In order to ensure To achieve the business goals in 2011, we need to boldly explore and innovate the leasing model. The following work plan is now drawn up.

1. Focus on business development.

1. Solve the car bottleneck. At present, the company only rents 15 tourist buses, 16 cars and 45 cooperative tourist buses. The business scale is too small and cannot participate in government or corporate leasing bidding, which affects operations. In order to solve the problem of business scale, we plan to start from two aspects in the second half of the year:

⑴ Investigate the idle vehicles of long-distance brother units, apply for group transfer to leasing companies for unified management, refer to depreciation expenses, internal assessment and compensation to brother units. Leverage these vehicles to grow the rental market.

⑵ Negotiate with the car manufacturer to purchase a car through leasing and purchasing (financial leasing - first rent the vehicle for operation, and give priority to purchase when the lease expires).

2. Find allies and build a cooperation platform. In order to achieve business goals, priority is given to business development. In the case of limited direct business expansion capabilities, we will seize the peak tourism season and form alliances with hotels, guesthouses, training institutions, travel agencies, etc. to expand business through peripheral extensions.

⑴ Sign cooperation agreements with 5-10 hotels, guesthouses, and 3-5 travel agencies in the second half of the year.

⑵ Carry out strategic cooperation with 1-3 bank credit institutions, use bank cards to rent cars, streamline leasing procedures, and reduce credit risks.

⑶ For government agencies or corporate units that customize rental cars, adopt the method of replacing old cars with new ones to ensure the stability of rental income.

⑷Exchange old vehicles for new ones through phone calls, the Internet, and marketing, and can be used for holiday personal rentals or general business rentals.

3. Establish a customer database and cooperate with the information technology department to develop an e-commerce order system on the network platform. Record the customer's name, car grade preference, credit card number, address, company information and historical rental records to ensure that we provide customers with a unified and stable service system and serve business development through the network platform.

4. Investigate the personal car rental market, formulate membership-based rental management measures, and cultivate the development of the personal car rental market for business travel and holidays.

2. Do a good job in market work and lay a solid foundation for business.

Although He Weijun, chairman of Zhizunbao Company, once declared that car rental is an industry with no ceiling in sight, at present, car rental companies including Sino-foreign joint ventures have encountered development bottlenecks in China, mainly due to the scale of development Small, credit risk exists due to lack of supporting laws and regulations, little government support, high tax rate, and heavy burden on enterprises. In the face of this difficulty, there are still some private car rental companies that are thriving. This is because they have done a good job in the market and consolidated their business foundation.

1. Market research and network layout of chain operations. Service business cannot be waited for, it must be made. Therefore, in the second half of the year, we will do a good job in market research, identify the entry point, and seize the opportunity to set up operations at suitable locations to look for business development opportunities.

2. Strengthen media publicity: use the convenience of the group's long-distance buses, city tour buses, and taxis to publish car bodies, color pages, and electronic advertisements; use radio stations and outdoor advertisements to strengthen publicity; and carry out strategic cooperation with hotels and guesthouses Cooperate to publish car rental information; let customers know about xx rental and be able to find xx rental.

3. Accelerate the construction of network platforms. Modern enterprises have their own online homepages to introduce their company's development status, operating advantages, business projects, e-commerce orders, contact and complaint methods. We should use the network limits as soon as possible to extend our operations.

3. Do a good job in financial services and monitoring

1. Do a good job in market pricing: the leasing market is a price transparent market, accurately calculating costs and formulating reasonable pricing areas is beneficial to business carry out.

2. Cost control: In the case of transparent market prices, if you control costs, you will gain more price advantages. Compress operating costs, reduce management expenses, rationally plan capital use costs and tax payment time, and win profit margins.

3. Budget analysis: Strengthen budget management, conduct budget analysis, identify problems in a timely manner, and implement corrective measures to ensure that the business trajectory does not deviate from the ultimate goal.

4. Strengthen production safety. Strengthening the safe driving management of drivers and reducing or eliminating traffic accidents will save production and operations and contribute to company profits.

5. Improve human resources management.

1. Enterprise competition is ultimately a competition for talents and a competition for services provided by talents. To establish the xx service brand, start from the quality of each employee and show the work outlook through service training.

2. Reform the performance and personnel assessment methods: introduce customer visits, business retention, business development, service quality, etc. into quantitative assessments and link them to work efficiency to encourage employees to go to the market; establish quarterly assessments and implement a survival of the fittest system , closely integrate annual assessment with salary increase, job training, job promotion, etc. to improve employees' subjective initiative in work.

Teach you how to write a work plan

The work plan is an important official document that is widely used in administrative activities. When agencies, groups, enterprises and institutions at all levels make advance arrangements and plans for work for a certain period of time, they must formulate work plans and use official documents such as "work plans." There are actually many different types of work plans, which differ not only in length but also in scope. In terms of the specific classification of plans, the more long-term and grand ones are called "plans", the more immediate and specific ones are called "arrangements", the more complicated and comprehensive ones are called "plans", the more concise and general ones are called "key points", and the more in-depth ones are called "plans". , detailed ones are called "plans", and those that are rough and rudimentary are called "imaginations". In any case, they are all within the scope of planning literature. No matter how it is classified, the scope of the plan content is the three major items of "what to do", "how to do it" and "to what extent".

Characteristics of work plans and writing characteristics

1. Planning

Planning is the most ambitious type of plan: in terms of time, it usually takes place within three More than five years; in terms of scope, most of them are overall work or important work projects with a wide coverage; in terms of content and writing style, they are often broad-stroke and relatively general, such as "Ten Years of Economic and Social Development of XX Province" Plan", "XX Province Industrial Structure Adjustment Plan", etc. Planning is to make overall arrangements for the overall or long-term work in order to clarify the direction, stimulate enthusiasm, and inspire fighting spirit; compared with other planning documents, planning is directional, strategic, and instructive, so its content is often more serious. sex, science and feasibility. This requires the writer to first conduct in-depth investigations and careful calculations, and based on mastering a large amount of reliable information, determine the development vision and overall goals according to the development policies of the party, the country and specific units, and then fully absorb relevant opinions and scientifically Attitude, various indicators and measures have been determined through repeated comparison, research and selection of multiple plans.

The specific way of writing the plan: Because the plan is serious, it is generally forwarded through an "indicative notice". Its format consists of two parts: "title" and "text". Generally, it is not necessary There is no need to write down the writing time after signing the payment. The title of the plan is written in "four elements": unit name + time limit + content scope + the word "plan". For example, the "Economic Development Plan of ×× Province during the Eighth Five-Year Plan Period". The main text of a plan is generally relatively long, and roughly contains the following aspects: (1) Foreword, which is the relevant background material, that is, the origin and reason for formulating the plan. This is the basis for formulating plans. Therefore, we cannot simply list the facts, but carefully synthesize and analyze many relevant situations to find out the positive and negative factors. Only in this way will people believe that the planning goals mentioned below are well-founded and reliable. (2) Guidelines and target requirements. This is the program and principles of the plan, which are put forward on the basis of the preface. Therefore, it must be written in an inspiring and firm manner, and it must be summarized in concise language. (3) Main tasks, policies and measures. This is the main body and core of the plan, which solves the problems of "what to do" and "how to do it". Therefore, the tasks must be clearly stated and the measures must be summarized and powerful. This part of writing usually has two structures: for comprehensive plans or plans with many tasks and projects, because each task is relatively independent and there are not many different completion measures, a "parallel structure" with tasks as the main line is generally adopted. (Measures are proposed separately after their respective tasks); for thematic plans or plans with relatively single tasks, because there are fewer task items and the connections between the items are large, a "split structure" is generally adopted, with tasks and measures separately stated. ". (4) Ending, that is, vision and call to action. This part should be short, powerful, and appealing.

2. Assumptions

Assumptions are the roughest type of plan: they are preliminary in content and mostly immature ideas; they are general and rough in writing. Outline. But time is not always far away, nor is scope always grand. Generally speaking, those that are longer-term are called "assumings"; those that are broader in scope are called "ideas"; those that are not too long and not too large in scope are called "ideas" or "plans."

Assumptions are preparations for formulating certain plans and plans, and are some preliminary ideas. The requirements for seriousness, scientificity and feasibility of the idea are relatively low, because it is a preparation for a formal plan or plan. It is either for leaders at all levels to see or for the masses to discuss. There is no need to think too much about it and there is no time. Thorough, as long as it is basically formed, and when the task or goal is proposed, there are often some short explanatory sentences. Assumptions are the same as plans. The content is written in a principled and general way. It is impossible and unnecessary to write too detailed and specific.

The specific way of writing the hypothesis: Because the hypothesis is forward-looking, the writing requirements are not very strict, and the format is also different: if it is for the leader to see and report to the superior, it must be more serious, When submitting the report with the report, there is no need to sign it, and there is no need to write down the time of writing it; if it is handed over to the masses for discussion, or it is not forwarded or reported in the form of a notice or report, it is necessary to sign it and indicate the specific time of its writing. The title of the idea can be "four elements", or it can be "three elements", or the name of the unit is omitted, or the time limit is omitted, or it can be "two elements" and the name of the unit and time limit are omitted, such as "Preliminary Ideas on Institutional Reform" 》. There are generally two ways to write the text of the idea.

The first is a parallel writing method that only talks about goals and requirements. It is suitable for longer-term "visions" or the initial conception or plan of a work plan. The second type is also structured in the format of a plan, plan, program or arrangement, but is an idea with a rougher content. It is suitable for preparatory plans, that is, "ideas", "ideas" or "plans" that are just for soliciting opinions.

3. Plan

The plan in the narrow sense is the most appropriate type of work plan in the broad sense. This characteristic is reflected in the fact that the time is usually about one or six months, the scope is generally the work of a unit or a certain major important task, the content and writing method are more specific and in-depth than the plan, more formal and detailed than the idea, and more detailed than the plan It should be concise and focused rather than broad and summary.

4. Key points

The so-called key points are actually a summary of the plan, that is, a plan that has been sorted and extracted from the main content. Generally, plans issued in documents are in the form of "key points".

The specific way to write the key points: Most of the key points are a summary of an important or larger work plan of the superior agency. They are generally issued in the form of a document, so a certain notice is often used as the "document header", so As long as there are two parts, the title and the body, it is enough. There is no need to write down the title and the time when the document was written. However, there are also some key points. Due to the importance of the work involved, for the sake of solemnity, the name of the issuing agency and the specific time of preparation and issuance must be indicated under the title. . The title of the key points can be written as "Four Elements" or "Three Elements", but the "Three Elements" method generally requires the omitted name of the issuing agency to be indicated under the title. In the way of writing the main text, since the main points are the main points of the excerpt plan, the main text is written in a relatively summary manner. It is not necessary to take into account all aspects, nor to talk about specific methods, nor to make sense; there is no transition paragraph, and the paragraphs are not long. .

In terms of structure, most of them are parallel. They can be divided into several items to be consistent, or they can be divided into several major items. The major items are divided into several small items, and the small items can be under each major item. Arrange individually or in full text.

5. Plan

The plan is the most complex type of plan. Since some specific tasks with certain functions are relatively complex, and it is not enough to explain the problem without comprehensive deployment, the content of the official document must be more complicated. Generally, it includes guiding ideology, main goals, work priorities, implementation steps, policies and measures, specific requirements and other items. .

The specific writing method of the plan: Since the content of the plan is for superiors to subordinates or involves relatively large-scale work, it is generally issued in the form of a "document header", so there is no need to sign, only the title, writing time and The main text consists of three parts. There are two ways to write the title of the plan: one is the "three-element" way, which is composed of three parts: the issuing agency, the plan content and the language type, such as "Northeast Normal University Five-Year Development Plan Master Plan"; the other is the "two-element" way, That is to say, the issuing agency is omitted, but this issuing agency must be reflected in the title of the leading "instructional notice" (document header), such as "Plan to Manage the Extractive Industry Crisis and Achieve a Virtuous Cycle." For the sake of solemnity, the time when the plan was written is generally not omitted and must be noted under the title. There are generally two ways of writing the text of the plan: one is the conventional way of writing, that is, written in the following parts: "Guidelines", "Main Objectives (Key Points)", "Implementation Steps", "Policies and Measures" and "Requirements". This is a more complex way of writing. The fixed procedure is suitable for general routine single work; the second is the variable writing method, that is, the writing method of adding or subtracting items according to actual needs, which is suitable for special single work. But no matter which way it is written, the three items "main goals", "implementation steps" and "policy measures" are indispensable. The names in actual writing can be different, such as calling "main goals" "goals and tasks" or "Goals and countermeasures", etc., refer to "policy measures" as "implementation methods" or "organizational measures", etc. In the "main goal" item, it is generally divided into overall goals and specific goals; "implementation steps" are generally divided into basic steps or stages and key steps, and key steps also include key work items; the content of "policy measures" It is generally divided into "policy guarantee", "organization guarantee" and "specific measures".

6. Arrangement

Arrangement is the most specific format in the plan: because its work is relatively precise and single, the purpose cannot be achieved without specific arrangements, so its content must be written clearly. Be more detailed and it will be easier for people to grasp.

The specific way of writing the arrangement: Since the content of the arrangement involves a small scope or internal work of the unit, there are generally two forms of posting: one is for the superior to arrange the work for the subordinate, although the scope is small, It must also be issued in the form of "file header". The format of "arrangement" is two parts: "title" and "text". Alternatively, if it is an internal work arrangement within the unit, the document can also be issued directly. The format consists of three parts: "title", "text", and "signing and time". But no matter which form it is, the "arrangement" itself should not have a receiving unit. If it must, it will be issued either in the form of a "document header" or in the name of "notice about...the arrangement". The title of the organization can be written in "three elements" or in "two elements" (the name of the organization is omitted).

The arranged text generally consists of three parts: "beginning", "main body" and "end"; some also omit the "end" and end the "main body", followed by the end of the text. The "beginning" is similar to the beginning of the plan, either stating the basis or giving a concise summary. "Subject" is the core of the text, which generally includes four aspects: tasks, requirements, steps, and measures. Structurally, the content can be written in items according to these four aspects; tasks and requirements can also be combined, and steps and measures can be written together; you can also write the overall tasks first, and then write them one by one in chronological order. Write specific tasks carefully, each item has its own requirements and measures, which should be determined according to the nature and specific content of the work. However, no matter how it is structured, its tasks must be specific, its requirements must be clear, and its measures must be appropriate.

The difference between plan and arrangement is that the writing topics are all single tasks, that is, only one task is planned and arranged.

This is also the fundamental difference between plans, arrangements and planning, assumptions, plans and key points. However, there is also a difference in the content scope of the two: the content scope of the plan is suitable for superiors to subordinates or large-scale work, while the arranged content scope is suitable for internal work within the unit or small-scale work, such as "×" × City’s work arrangements on family planning. There is also a more general way of writing plans and arrangements, so that they can be flexibly grasped by subordinates during specific implementation, called "opinions": most plans are called "implementation opinions", such as the "Opinions on the Construction of Socialist Spiritual Civilization in XX City during the Seventh Five-Year Plan" "Implementation Opinions"; arrangements are often called "Arrangement Opinions", such as "XXXX System Arrangement Opinions on Carrying out Activities to Increase Revenue and Reduce Expenditures". It should be noted here that some agencies refer to individual work plans within the unit or with a very narrow scope as "plans". This is inappropriate because these tasks are relatively close, specific, and not complicated. It is enough to use "arrangement". If it is more principled, it can be called "arrangement opinion".

How to write a good work plan

Writing a good plan may be the most difficult thing in official document writing. Because this is not only a matter of written expression, but also an organization and arrangement issue involving specific work and business, which requires long-term vision and leadership. This kind of writing is a manifestation of a person's comprehensive ability. But there are also some rules in writing. First of all, the writer must distinguish what category the content of the plan belongs to and which specific plan type is suitable for expression, so as to determine the specific type of writing, that is, which type of planning, assumption, plan, key points, scheme, and arrangement . Then, write according to the specific content and writing requirements of the genre. If it is a long-term and wide-ranging plan, "planning" should be used. Because the plan does not and cannot be written in too detail, as long as it can clarify the direction, inspire people, and stimulate enthusiasm, it is almost the same. Of course, this does not mean that the plan can be written unrealistically; but the practicality of the plan is indeed only a rough one. If it is a preliminary and immature plan, "imagination" should be used. Because the idea is to prepare for the plan, it does not have to be written in detail, or even very well. It is enough to be able to write down the general "idea" or idea. But this does not mean that the idea can be written in an unorganized way, but it just means that it pays more attention to "thinking", that is, it requires breakthroughs and innovations. If the content of the plan is a certain work, generally "plan" or "arrangement" is used. If the work project is more complex, "plan" is used, and if the work project is simpler, "arrangement" is used. Because plans and arrangements must be written in detail (or very comprehensive, or very specific), otherwise the work will not be carried out. Of course, if you consider leaving room for lower-level implementation, this plan can be turned into "implementation suggestions" and this arrangement can also be turned into "arrangement suggestions." If the content of the plan is neither a single task nor very ambitious, it is time to use a real "plan". Because the narrow plan is the most moderate of the broad plans. Of course, if you just want to publish the summary of the plan, you can use "key points" to write it.

Things to note when writing work plans

No matter what kind of plan, you must pay attention to the following five principles when writing: First, the principle of being responsible to superiors. We must resolutely implement the relevant principles and policies of the party and the country and the spirit of instructions from superiors, and oppose departmentalism. Second, practical principles. We must set goals, tasks, and standards based on the actual situation. We must neither stick to the old ways nor rush forward blindly. Even when making plans and assumptions, they should be ensured to be feasible and basically achievable, their goals should be clear, their measures feasible, and their requirements achievable. Third, the principle of brainstorming. It is necessary to conduct in-depth investigations and studies, listen extensively to the opinions of the masses, learn from their strengths, and oppose subjectivism. Fourth, the principle of highlighting key points. It is necessary to distinguish the priorities, highlight the key points, and use the points to lead the situation, rather than grabbing the eyebrows and beards. Fifth, the principle of nip in the bud. It is necessary to anticipate possible deviations and possible failures during implementation and to take necessary preventive measures or supplementary measures.