Traditional Culture Encyclopedia - Travel guide - What aspects should be considered in tourism crisis management?
What aspects should be considered in tourism crisis management?
The influence of tourism crisis on tourists. As the main body of tourism activities, tourists are most sensitive and direct to the tourism crisis. The impact of tourism crisis on tourists is mainly manifested in the decline of tourism demand and the damage of tourism confidence. Because the crisis may affect normal life, tourists will lose confidence in the tourist destination as an attractive and safe destination, which will lead tourists to change their tourism behavior, such as stopping or postponing tourism activities and seeking alternative tourism. However, this effect is short-term and reversible. After the end of the tourism crisis, it will quickly return to normal, and even new tourism opportunities will appear.
The influence of tourism crisis on tourism enterprises. Tourism enterprises are providers of tourism products and services. The impact of tourism crisis on tourism enterprises is mainly manifested in: due to the decrease of tourists, the business of tourism enterprises has stopped or declined, and a large number of tourism facilities and supply capacity have been idle, which makes tourism enterprises face greater operational difficulties. Because of the identity of tourism production and consumption, the non-storability of tourism products and the difficulty of transforming tourism facilities, tourism enterprises have considerable operational risks. If the tourism crisis lasts for a long time and there is no supporting policy, tourism enterprises will face a crisis of survival.
The influence of tourism crisis on tourism. Tourism is a highly interrelated industry. The tourism crisis not only directly caused a serious decline in the tourism market, but also affected the economic and social benefits of related industries and industries, and affected the sustained, stable and healthy development of tourism in a period of time.
The influence of tourism crisis on cities (tourist destinations). A tourism crisis in a tourist destination will have a negative impact on the image or reputation of the destination, leading to a decline in tourism attraction and the number of tourists, and a weakening of competitiveness, which will affect the economic and social life of the destination to a certain extent. If the crisis is not handled properly, it will have a long-term negative impact on tourist destinations.
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