Development of Buddhist cultural tourism resources

1. Buddhist sightseeing. This kind of sightseeing products can be divided into Buddhist humanistic landscape tourism and Buddhist natural scenery tourism according to different ornamental values, which refers to Buddhist cultural tourism focusing on viewing Buddhist buildings and surrounding natural landscapes. The Buddhist cultural park with Baique Temple as the main body on the island is a typical Buddhist cultural landscape. Buildings, pavilions, temples, halls, towers and columns are arranged orderly in the whole garden, which not only reflects the regularity of temple architecture, but also reflects the naturalness of garden architecture. Peach Blossom Island, the whole blue sea and golden sands, is a good mountain and water it occupies. While enjoying the Buddhist cultural landscape, tourists can also take this opportunity to appreciate the magical landscape of Peach Blossom Island. Buddhist culture and its carrier, namely Buddhist humanistic landscape, add mystery and magic to the natural landscape of Peach Blossom Island. Peach Blossom Island is picturesque, adding infinite charm to Buddhist culture.

2. Buddhist participatory tourism. Participatory tourism is the promotion level of tourism products. The whole tourism market in China is dominated by tourism products. The successful experience of tourist destinations in various countries tells us that participatory tourism projects are very important to tourist destinations. Many Buddhist cultural heritages are full of strong artistic appeal. Therefore, Buddhist cultural heritage is not only the research object of a few experts. Today, it attracts the attention of hundreds of millions of people of all occupations and ages. Buddhist art mainly includes Buddhist paintings, Buddhist music, Buddhist sculptures and dramas with Buddhist themes. These art forms and works can be appreciated, observed, studied, and some of them can be personally involved. For example, Buddhist music and drama with Buddhism as the theme can make people sing and perform. Combined with some Buddhist ceremonies, such as meditation, bathing in Buddha, fasting, releasing people, etc., especially attending some Buddhist ceremonies, such as opening Buddha's throne, preaching precepts, Buddha's birthday, etc., tourists will be immersed in a rich and solemn Buddhist atmosphere, making them feel the strong shock and appeal of Buddhist culture. Malinowski, a cultural scientist, said in his book Witchcraft Science, Religion and Myth: "Beautiful rituals that attract many people have an infectious effect on faith, while * * * believes that * * *' s behavior has a solemn and touching effect. All people hold sincere and solemn ceremonies, which is enough to touch people who have nothing to do with it, let alone the parties involved. " The development of Buddhist cultural tourism resources in Taohua Island should fully realize the importance of developing participatory products. Products should be combined with elegance and fashion, and in principle, they should be combined flexibly. Elegance can produce distinctive freshness and attraction, while vulgarity can produce market scale.

3. Buddhist experience tourism. Harvard Business Review published an article by Pierre and Gilmore, claiming that the era of experience economy has arrived. Experience is internal, exists in everyone's mind, is the result of everyone's participation in form, emotion and knowledge, and comes from the interaction of personal mood and events, which varies from person to person and from thing to thing. The essence of tourism products is to provide consumers with one or more experiences or experiences. Buddhist experience tourism came into being under this trend. Its main feature is that tourists experience the daily life and courses of Buddhist monks and disciples, as well as Buddhist commandments and rules, so as to feel the unique life atmosphere of Buddhism. Tourists are vegetarians here, stay in the monk's hotel, listen to the morning bells and drums, mumble menstrual sounds, keep cigarettes and observe strict laws, and buy matching Buddhist tourism products, so that tourists can abandon their distractions and forget their troubles in a solemn state of mind and achieve a kind of relaxation and purification of their hearts. Peach Blossom Island has a unique martial arts culture written by Jin Yong. Visitors can combine Buddhism with martial arts and launch fist products on the island while participating in practice, learning Buddhist etiquette and studying Buddhist health preservation.