5 Hotel Anniversary Planning Activity Plans

The hotel is about to celebrate its anniversary. Facing the fiercely competitive and ever-changing catering market, how should the hotel plan celebration activities? I am here to bring you a hotel anniversary planning activity plan. I hope you will like!

Hotel anniversary planning activity plan 1

January 21, 20__ is the fifth anniversary of my hotel’s opening ceremony. In the five years since our hotel opened, in our *** With hard work and active development, all employees worked together and forged ahead, and their performance increased day by day, winning praise from many city and county leaders, making Mangandu Hotel a shining pearl in Xiushan!

1. Activity theme:

p>

Warmly congratulate Mandu Hotel on its fifth anniversary, Christmas and New Year’s celebrations, the charm of Mandu, endless excitement, gratitude and feedback, and the friendship between guests and hosts.

2. Purpose of the event

In the fifth anniversary of the opening of our hotel and the coming of Christmas on December 24 and New Year's Day on January 1, with the help of the fifth anniversary celebration and Christmas , the triple festive intersection of New Year's Day expands the hotel's popularity, establishes the hotel's image to the outside world, strengthens emotional ties with business customers and brother industries, further enhances the influence of Mangandu Hotel in the Xiushan area, stabilizes and consolidates old customers, and conducts emotional marketing , cultivate customer loyalty.

3. Activity requirements

1. Festive on-site decoration to create a relaxed, pleasant and lively atmosphere. Focus on the grand, generous, simple and festive atmosphere. Hotel anniversary planning plan 2. Closely combine the store celebrations, Christmas and New Year's Day to decorate the hotel and venue

4. Activity content

1. Invite guests from Brother Group, major hotel customers, old customers, cooperative units, etc. to participate in this anniversary celebration.

2. The artists of the marketing department are responsible for taking photos throughout the process, and the marketing department staff are responsible for inviting VIP customers, new and old customers, guests from various brother groups, and sponsors.

3. The layout of the hotel’s internal and external environment.

4. The hotel’s fifth anniversary celebration party was held in the hotel’s multi-function hall.

5. Each hotel department organizes its own programs (4 in the marketing department, 1 in the human resources department, 1 in the finance department, 2 in the leadership team, 1 in the engineering department, 2 in the front office, and the catering department 3, 2 from the housekeeping department), brotherly and unit social programs, guest-host interactive social programs, interspersed with store celebration gratitude and feedback raffles, and on-site judging and award activities.

6. Hotel cultural program performance

7. Hotel leaders and department managers will be the on-site judges (specific personnel designated by the Human Resources Department)

8. On-site award-giving guests (Hotel leader)

9. Award-winning essay speech (I am from Mandu), three levels of awards, first prize (bonus of 300 yuan in cash, second prize of 200 yuan in cash, third prize 100 yuan in cash)

10. 1 special prize winner in the cultural performance (cash prize of 600 yuan) 1 first prize (cash prize of 400 yuan) 2 second prizes (cash prize of 200 yuan each) 3 third prizes (cash prizes of 100 yuan each)

11. Anyone who participates in the award-winning essay speech will receive a 50 yuan participation prize (limited to the first 10 registrations)

12. On-site lucky draw for guests (prizes can be food and beverage vouchers, guest room vouchers, recreation department vouchers, Christmas store celebration mascot gifts, etc.). There will be a special prize for one person, who will be awarded a free standard room for one night, and one first prize, who will be awarded a catering voucher. Vouchers worth 200 yuan, 2 second prizes, 3 third prizes for each prize of 98 yuan in recreation vouchers, and a new year gift from the store for each award)

13. The hotel selected outstanding department teams and outstanding employees. Outstanding managers can be awarded on-site by the leaders of Mangandu at the store celebration event (specific prizes are distributed according to the hotel bonus system). This can also be done at the year-end summary meeting and decided by the leaders.

5. Hotel interior and exterior environment layout

Electronic display screen content:

1. Warm congratulations to the fifth anniversary of the opening of Mandu Hotel! Store celebration, Christmas and New Year's Day Festive

2. The "Mangandu Thank You for Five Years" promotion month has begun, please come!

3. Mangandu Hotel sincerely thanks friends from all walks of life for their support and love !

6. Venue layout

1. If the store celebration is held on Christmas, a Christmas tree and various Christmas-flavored stickers will be placed in the hotel lobby. ribbons.

2. Place balloons at the entrance of the multi-purpose hall.

7. Activity Arrangement (Store Celebration Party Activity Process)

1. Celebration launching ceremony from 18:00 to 18:30 on December 24 (leader’s speech, guest representative’s speech) 2 , 18:30-22:00 cultural performance, on-site awards, etc. (See the detailed program list for specific procedures)

3. After the party ends at 22:00, all management staff will send the guests off.

8. Budget

1. The existing cash reward in the plan is 2,800 yuan

2. Rewards for outstanding hotel managers, outstanding employees, and outstanding teams ( Distributed according to the hotel reward system, this can be done at the year-end work summary meeting)

3. 500 yuan for various small gifts, Christmas store celebration mascots and other gifts.

4. On-site lucky draw for guests (free standard room for 228 yuan per night, voucher for 550 yuan, three store celebration gifts)

5. In-store and venue decoration for 500 yuan

The total cost is about 6,000 yuan

9. Advertising

1. Develop a simple flyer (internally developed)

2. Distribute by the marketing department Invitation letter (loyal customers, sponsors, association units, etc.)

3. Welcome sign in the lobby

4. LED display

10. Contents of invitation letter

Dear:

Time flies, the sun and the moon fly by, and in the blink of an eye, Mandu Hotel has spent five spring and autumn years. Current affairs are changing and the years are vicissitudes. Mangandu Hotel has made progress through hard work, grown up in the wind and waves, and grown stronger in development?

Since its opening on January 21, 2007, Mangandu Hotel , thanks to the cordial care and strong support of leaders at all levels, guests and brother units, Mangandu Hotel has made great progress. Five years of sincere attention, five years of ups and downs, five years of hand-in-hand progress, thank you for being with us all the way. On the occasion of the fifth anniversary celebration of Mangandu Hotel, we will be at Manganese Hotel at 18:00 on the evening of December 24, 20__ The multi-functional hall on the fourth floor of Duda Hotel holds the "Mangandu Five Years, Thank You" party, and we sincerely invite you to attend. Your presence is a great encouragement to us and we will be grateful.

Please call and reply before December 24th.

Contact person and phone number: Zhang Mei

Address: Binjiang Road, Southern New District, Xiushan County

11. This plan is for the internal staff of Mangandu Hotel and various parties Brotherly unit store celebration party, please ask the leader to add specific details, thank you!

Note: The marketing department has done some research and found that only cash rewards can be used to mobilize employees' interest in actively participating in store celebration activities. On this day, all employees are required to participate, and no one is allowed to ask for leave! Each department arranges its own cultural and artistic programs, and the program list is submitted to the Human Resources Department for unified arrangement before December 14. All judges are designated by the Human Resources Department.

Planner: Zhangmei Hotel Anniversary Planning Activity Plan 2

Background

Maoming Huahai Hotel is wholly owned by Maoming Huahai Real Estate Development Co., Ltd. One of the largest hotels in Maoming City, it passed the evaluation of the National Tourism Administration in 20_ and officially became a national four-star tourist hotel. Mainly catering industry, tourism industry, etc. January 28, 2021 is the fifth anniversary of the opening ceremony of Huahai Hotel.

Looking to the future, the hotel will rely on its strong brand effect to actively develop related industries, implement chain management strategies, and strive to build an excellent brand in the Chinese national hotel industry.

1. Activity theme

Charming Huahai, endless excitement

2. Purpose of the activity

1. Promote Huahai Hotel, create momentum, Establish a brand and shape an image. 2. Improve economic value and social value, and increase its popularity and influence.

3. Gather popularity for Huahai Hotel, use effective and powerful publicity campaigns to form a strong publicity focus, and form a public relations system in the eyes of the media.

4. On the occasion of the fifth anniversary of the opening of Huahai Hotel, strengthen emotional connections with business customers and brother industries, further enhance the influence of Huahai Hotel, stabilize and consolidate old customers, conduct emotional marketing, and cultivate Customer loyalty.

3. Activity requirements

The festive on-site decoration creates a relaxed, pleasant and lively atmosphere as a whole. Focus on the grand, generous and festive atmosphere.

4. Preliminary publicity for the event

1. Selection of media: "Metropolitan Evening News" magazine, taxi media, bus body advertisements, stop sign advertisements 2. Media role: Invite all The media carried out comprehensive reports on Huahai Hotel, and cooperated with outdoor advertising to increase the hotel's popularity and let more people know about Huahai Hotel.

3. Media publicity implementation plan:

(1) On the day of the event, please put the main media "Metropolitan Evening News" magazine in a prominent position to report on the entire event and dig deeper into it. The potential news value and subsequent continuous reports made Huahai Hotel the focus of public discussion.

(2) Use lifelike advertising images on bus bodies, bus billboards, and taxi advertisements to announce the festive atmosphere of hotel events and brand communication to the public. The advertisements highlight momentum and fashion elements, and bus stops Billboards should be placed in prosperous areas (such as train stations, pedestrian streets, etc., densely populated areas) and should reflect the hotel's characteristics, style and culture.

4. VIP invitations and gifts

(1) Through invitation letters, telephone invitations, newspaper advertisement invitations, etc., the invitation must be sent out three days before the anniversary event and confirmed by phone one day in advance.

(2) The gifts must have the characteristics of the hotel, have commemorative value, have noble taste, beautiful appearance, and have practical value (such as lighters, mobile phone bags with the hotel name, etc.)

(3) Required materials: Leader’s speech, hotel promotional materials, host’s speech, specific implementation of the event

5. Main content of the event

1. Invite guests from Brother Group and The hotel's major customers, old customers, cooperative units, etc. will participate in the anniversary celebration together. 2. Contact the local TV station to report and invite hotels in the same industry to celebrate together. 3. The layout of the hotel's internal and external environment

4. The hotel's fifth anniversary celebration will be held in the hotel. The celebration launch ceremony was held in front of the door (ribbon cutting, leadership speech, general manager's speech of thanks)

5. Review photos and close-ups of activities experienced by the hotel on its fifth anniversary (various promotions of the anniversary hotel, flag-raising ceremony , hotel's anniversary party, etc.) 6. Hotel's cultural and artistic performances

6. The layout of the hotel's internal and external environment

(1) The layout in front of the main entrance

1. Lay a red carpet in front of the main entrance

2. Set up a formal podium in front of the main entrance and place flowers on the podium

3. Place colorful flags around the parking lot

< p> 4. Place a 12-meter colored arch at the entrance

5. Place 2 hydrogen balloons on both sides of the hotel entrance, and place 2 hydrogen balloons in the open space in front of the building

(2) Lobby layout

1. Place 2 flower baskets on the lobby reception desk 2. Lay a red carpet from the lobby entrance to the elevator entrance 3. Place plants on both sides of the elevator entrance

4. Preparation 6 flower baskets are placed at the door to fill the gap

5. The interior of the hotel is decorated with golden flashing lights and decorated with colorful balloons to highlight the festive atmosphere.

7. Event Arrangement

(1) Ribbon-cutting process

Ribbon-cutting process

(2)

1 . Reception planning and preparation period

(1) Program collection: The program team is responsible for using the program coordinated and determined by the etiquette company and determining two hosts.

(2) Preliminary publicity: the planning service department is responsible for it

(3) Stage determination: the planning service department is responsible for organizing the layout based on the stage requirements. (4) Purchase of items and confirmation of venue: The logistics team is responsible for this and must be finalized the day before the reception. (5) Determine the roster of attendees at the reception: The logistics team is responsible for making the list one week before the reception.

2. Venue: Banquet Hall on the third floor of the hotel

3. Reception process

(1) 19:00-19:30 Guests enter the venue and Sign-in (2) 20:00 The host announces the start of the ceremony (3) 20:35-20:40 Speeches from the general manager and guests (4) 20:45-21:05 Wonderful cultural performance and lottery draw (5) 21:15 ——23:00 free dance time

4. Specific program arrangements

(1) Background music will be played at 19:00, and the hostess, staff, and items will all be in place. (2) At 19:30, the hostess will guide the guests to their seats

(3) At 20:00, the host will announce the start of the ceremony and introduce the attending leaders, guests and news media. (4) 20:30 First program (opening dance) (5) 20:35 General Manager’s speech (6) 20:40 Guest representative’s speech (7) 20:45 Second program (singing)

< p> (8) A review of the five-year history of Huahai Hotel will be played at 20:50 (special person will tell the story, a projector will play photos and short videos)

(9) The third program (dance) at 21:00 (10) 21:05 game (on-site lottery) (11) 21:15 free dance (12) 23:00 cocktail reception ends

5. Alternative programs

(1) Welcome music (Admission music): "Radesky March", "Welcome Song", "Farewell March" (2) Opening music: "A Good Start", "Joyful", "Cannon in D Major" (3) Lottery Music: "Ode to Joy"

(4) Free dance music: "Jasmine", "Two Springs Reflect the Moon", "Melody in the Rain", "Flowers and Boys" (5) Exit music: "Going Home" , "Ode to Joy" and other cheerful and relaxed songs, creating an atmosphere of goodbye and blessing. 6. Post-reception work

(1) Picking off important personnel in each pick-up vehicle (2) Packing up items and organizing and summarizing (3) Organizing and summarizing conference records (4) Organizing photos and videos

8. Assistance work of various departments

(1) Planning Service Department

1. Responsible for the design of outdoor banners, tickets, elevators, water signs, hotel websites, and SMS platforms. 2. Responsible for designing and producing invitation letters for all customers.

3. The content of the banner in the banquet hall: "Celebrating the fifth anniversary of the opening of Huahai Hotel". 4. Design stage background: "Celebration reception for the fifth anniversary of the opening of Huahai Hotel". 5. Revolving door banner: "Warm congratulations to Huahai Hotel on its fifth anniversary." 6. The layout of the car park in front of the hotel: place an arch and four floating balloons. 7. Place eight banners directly above the hotel door (can be used as an advertisement to congratulate the unit)

8. Hang the word "Congratulations" above the door of the multi-functional hall. 9. Responsible for the filming of the dance scene. 10. Responsible for temporary layout and other on-site work. (2) Administrative Human Resources Department

1. Responsible for organizing and coordinating the allocation of human resources on the day of the dance. 2. Organize customer service team members to do a good job of interaction at the dance scene. 3. Prepare the list of attendees for the hotel’s anniversary in advance.

(3) Catering Department

1. Invite the heads of tourism agencies and hotel VIP customers. (Confirm the list three days in advance) 2. Responsible for the food and drinks of the reception 3. Make the decorations on site in the form of a reception. 4. Responsible for reception and service at the reception.

(4) Security Department

1. Ensure the safety of the entire event and arrange multiple security guards to maintain order on site. 2. Responsible for temporary layout and other work at the venue.

(5) Establish an event preparation team

1. The team members are composed of hotel management and are responsible for the planning and execution of the event;

2. They are VIPs Invitation, news media contact, logistics support personnel, and general commander of VIP reception. 3. Responsible for external personnel (such as: lion dance performance team, singers, hosts, military bands)

9. Advertising budget hotel anniversary planning activity plan 3

1. Activities Purpose

"Celebrate ten years together, win the Plastic Expo first", celebrate the tenth anniversary of the store, and welcome the tenth Plastics Expo. We will take the reception of the tenth Plastics Expo as an opportunity to carry out in-depth " The high-quality service themed activity "Pursuing Perfection in Details and Creating a Ten-Year Classic" demonstrated the charm of Pacific Hotel people and inspired employees to welcome the hotel's tenth anniversary with full enthusiasm.

2. Spirit of the event

1. Advocate every employee to always follow the service commitment of Pacific Hotel "We will continue to work hard to prepare everything for you?" and implement it in actual work Be willing to put effort into implementation, insist on consistently providing attentive and thoughtful services to guests, and use proactive, fast, delicate, and humane services to address guests' concerns, think about what guests think, and solve guests' difficulties. The meticulous care of customers demonstrates the five-star service quality of Pacific Hotel.

2. Carry forward the work style of "unity, wisdom, courage and hard work" of Pacific Hotel people, work together and treat each other sincerely, always demonstrate the personal qualities of sincerity, care and integrity, and establish a link between the past and the future, and you inspire me. Honor the spirit of teamwork: Enhance the awareness that the upper process serves the next process, and the backend serves the frontend. Do not push the blame when handling matters between departments, be able to think from others' perspective, eliminate "grey areas", and improve the teamwork spirit between departments, positions, and colleagues; establish a sense of ownership, carry forward the style of dedication and dedication to work, ** *Together create a good working, learning and living environment.

3. Activity time: October 25, 20__-------December 31, 20__

4. Activity implementation

The theme month activities are implemented in three stages: "publicity and mobilization", "learning and improvement" and "summary and evaluation". In order to promote the smooth implementation of this themed high-quality service theme activity, during the theme development period, the Human Resources Department planned the 10th Anniversary Celebration Cultural Festival in conjunction with the relevant work of the theme activities. Through the development of a series of cultural activities, we will continuously enhance the cohesion of hotel employees and make the quality service theme activities more exciting

The first stage: publicity and launch stage: (Time: October 25---11 (May 5th)

1. In order to carry out the activities smoothly, orderly and in-depth, an activity leading group was established. The activity leading group is mainly responsible for the planning, organization, implementation and inspection of the entire activity. General Manager Chen Guanjun serves as the team leader, Deputy General Manager Zhang Guoping serves as the deputy team leader, and managers from various departments serve as team members. Hotel Anniversary Planning Plan 2. The Human Resources Department will take the lead to implement and prepare the publicity of relevant service concepts for the "Pursue Perfection in Details, Create Ten Years of Classics" high-quality service themed event. The Human Resources Department will take the lead in organizing and carrying out the theme of "Welcoming the Plastic Expo, Creating Quality" For training, each department will formulate relevant training plans and carry out department activities around improving service quality and combining the characteristics of department work, focusing on training on behavioral etiquette standards, publicizing and launching theme activities, using internal workplaces, adding appearance environments, using columns, Contents such as appearance environment and behavioral etiquette standards have been added to special issues and public areas to actively create an event atmosphere and strengthen publicity and guidance to employees.

3. Each department shall effectively implement various training work according to the formulated department training plan. The Human Resources Department will fully assist each department in the development of training work, and at the same time require all departments to implement the "Pacific Hotel Service Commitment Code" As an employee's work creed, it is strictly implemented in actual work.

The second stage: learning and improvement stage: (Time: November 6, 20__---December 10)

1. "Pursue perfection in details and create ten years of "Classic" requires all departments to start with details and continuously improve service quality. Based on the progress of the training work of each department, the Human Resources Department will formulate an effective inspection and supervision plan, based on the "Five-Star Interview Standards", "Employee Handbook", " Pacific Hotel Staff Service Commitment Code" and "SOP Standards for Each Department", etc., organized a quality inspection team to conduct comprehensive inspections and supervision on the training effectiveness of each department from time to time. Provide timely feedback on existing problems and urge relevant departments to implement timely rectifications.

2. On the occasion of the hotel’s tenth anniversary, the Human Resources Department convened various department managers, new and old employees, outstanding employee representatives, and organized a “Ten Years Fantasia” employee symposium, *** Sharing the growth process of us and the hotel requires all departments to jointly review the ups and downs of the hotel in the past ten years from different levels. Agenda 1: Managers from each department delivered a special speech on "Enjoying Ten Years, Touching You and Me"; Agenda 2: Ten-year-old employees and outstanding employee representatives talked about "Looking back on ten years, I have grown up with the hotel; Agenda 3: New and old Employees *** are looking forward to the next ten years and making suggestions for the development of the hotel. Staff will go to various departments and guest rooms to use DV to collect the attention and expectations of hotel colleagues and guests for our tenth anniversary.

< p> 3. In order to deeply explore the shining points of employees, the Human Resources Department will continue to carry out the collection of detailed service cases of "Moving Guests", requiring all departments and teams to actively implement them, discover the shining points in our actual work, and focus on improvement Advanced deeds in service and management quality, summarizing the department's achievements in quality management, and refining the highlights of the department's services. The Human Resources Department selects the best based on the submission of detailed service cases. The best detail service quality cases will be listed and certain rewards will be given. At the same time, the selected best detail service cases will be recommended to be published in "Ningbo Hotel Industry" and "Zhejiang Hotel Industry" magazines, and the outstanding cases collected will be compiled into "A Collection of Classic Detailed Service Cases of the Pacific Hotel in the Ten Years" will be used as future training and publicity materials

4. In order to push the tenth anniversary store celebration activities to a climax, check the early training work of each department. As a result, the Human Resources Department will take the lead in organizing the "Pacific Hotel 10th Anniversary Celebration Ambassador Selection Activity". Each department will select the department's "Hotel Ambassador" candidate list and related outstanding performance deeds based on the collection of detailed service cases. The Human Resources Department will Based on the reported materials, set up a guest suggestion box in the front desk area, open the general manager's mailbox, and open an online service forum to extensively listen to opinions and suggestions from internal and external guests, and conduct publicity and convening work on the selection and mobilization of "Hotel Image Ambassadors" internally and externally. The department organizes the department's "Hotel Image Ambassador Service Etiquette Performance Competition". The competition will be conducted through image display and service etiquette performance, service etiquette situation response, etc. Through the competition, the "Pacific Hotel Image Ambassador" will be selected based on the voting results of internal and external guests. The ambassador will be listed on the job and will enjoy certain allowances and endorse a series of hotel image promotion activities

The third stage of summary and evaluation: (Time: December 11-December 31)

Through the "Pursuit of Perfection in Details, Creating Ten Years of Classics" quality service theme activity as a carrier, we will promote the continuous improvement of service quality in various departments. During the quality service theme activity, mysterious guests will visit from time to time, and the activity leading group and The hotel performance appraisal team will select 3 departments with excellent quality management based on the quality inspection team, EOD inspections, secret visits by mysterious guests, daily guest feedback, etc., based on the achievement of quality management goals of each department, and award them with the "Quality Management Progress Award" respectively. ", "Outstanding Department Award for Quality Management"; combined with the hotel's year-end evaluation work, the "Top Ten Charming Stars of Pacific Hotel" were comprehensively selected and given certain rewards respectively.