Briefly describe the practical significance of tourism aesthetics

Tourism aesthetics is a new course produced with the development of tourism and tourism education. It is one of the indispensable components of the tourism professional knowledge system. Tourism aesthetics is an emerging discipline that studies tourism aesthetic activities and aesthetic values. It uses the basic principles of aesthetics to guide people to appreciate and appreciate the beauty of tourism objects while revealing their aesthetic characteristics. Specifically, tourism aesthetics takes as its research objects the tourism aesthetic object (i.e., the tourist's viewing object), the tourism aesthetic subject (i.e., the tourist), and many aesthetic relationships in tourism, especially the relationship between people. The branch of aesthetics is a marginal subject at the intersection of tourism and aesthetics. With the continuous improvement of the tourism major curriculum system in various universities, the course positioning of tourism aesthetics has been basically determined. As a series of tourism culture categories, facing the new teaching situation and the teaching objects of the "post-90s", the specific teaching work of tourism aesthetics courses Reflection and reform are also needed.

1. Based on the basic principles of aesthetics, inherit new cultural connotations

The basic principles of aesthetics are the basis and premise for the study of tourism beauty. We will not go into too much here, but only emphasize the most fundamental ones. principle - scientific truth. Teachers should especially grasp this principle when teaching courses. Authenticity means conforming to objective laws, which is the basis of beauty. If it is not true, how can we talk about beauty! Teaching scientific truth and beauty in classroom content is the most basic teaching requirement, and every teacher must abide by it. This point cannot be satisfied with simple teaching, but must be felt by students, experienced from the heart, and finally sublimated. Mastering this principle should be divided into two steps: the first is to state it scientifically and clearly, which is the premise and foundation; the second is to impart the sense of beauty to students and let them experience it, which is the upper level and sublimation. In the face of tangible and colored natural tourism resources and natural landscapes, scientifically and accurately stating their causes and attributes should be the starting point of teaching content. For example, when we talk about Huangshan Mountain, we must first clearly tell students the causes of Huangshan Mountain. As a famous scenic mountain with granite as the main body, Huangshan first showed the characteristics of granite stone. The color of the rock is mostly gray-black, the mountain is hard, brittle, and the fracture layers have sharp edges and corners. The spherical landscape formed by easy weathering has become Huangshan. The main causes of the four unique strange rocks, so people can intuitively see the "Flying Stone", "Monkey Watching the Sea", "Immortal Showing His Boots", "Mengbi Shenghua", "Bajie Stone", "Swan Hatching Egg Stone" "Wait, the spherical weathering of the mountain also allows tourists to see the "soft beauty" of Huangshan Mountain. As the symbol of Huangshan, the "flying stone" is not only a symbol of Huangshan, but also permeates human history. For example, the "Dream of Red Mansions" recorded in it carries people's desire for love and inherits people's infinite love for life... to humanities When describing tourism resources and cultural landscapes, it is even more important to grasp the scale and propriety, because this part of the content is vast and complex, and it is true that "benevolent people have different opinions and wise people have wisdom" on some issues. It is very important for teachers to grasp the mainstream. For example, when describing and understanding Buddhist sculptures, the historical background and development stages must be explained clearly. The standards of beauty are different in each historical stage. For example, the sculptures of the Western Wei Dynasty focused on "comeliness", and the Buddha statues all highlighted the beauty of bones and intuitiveness. They are all skinny and skinny, which reflects the hardships and hardships of monks, and also shows the determination of Buddhism to rescue mortals from the sea of ??suffering. In the Tang Dynasty, they were characterized by roundness, plumpness and gorgeousness, which made people feel kind, warm and peaceful after watching them. Believers realize the power of Buddhism to soothe people's soul. The first thing we see in these Buddhist sculptures is the artistic talent of the ancients, and more importantly, the expression of people's beliefs and outlook on life, which makes these seemingly cold sculptures have life and soul. Therefore, on the basis of a clear statement of knowledge and science, we can inherit new cultural connotations, inspire students to further understand beauty, and achieve sublimation of true appreciation of beauty, so that good teaching effects can be achieved.

2. Pursue the artistic conception of beauty and perfect the beauty of harmony

Whether it is teaching, research or tourist experience, tourism aesthetics is the pursuit of an artistic conception and the ultimate goal from intuition to perfection. A journey of harmonious beauty. Broadly speaking, harmony refers to the coordination between man and nature, and it means that everything has its own rules and regulations for its operation. Only by following the rules can we seek a balanced development relationship in the operation of the universe. In a narrow sense, it means "the unity of nature and man, putting people first." The goals and artistic conception pursued by the tourism aesthetics course are the best interpretation of the beauty of harmony and a higher level of formal law, which is what we call unity in diversity. Diversity and unity are the characteristics of objective objects themselves, which are mainly reflected in the shape of size, square and circle, high and low, length, straightness, and slant; quality is represented by hardness and softness, strength and weakness, moistness, and lightness; potential is represented by speed, movement, and stillness. , gathering, dispersion, circumference, etc. It is the unity of these opposing factors that forms harmony in specific things. The beauty of the colorful and distinctive natural beauty and cultural landscape lies in this unity of diversity, that is, harmony. As Bruno said: "If this material world is composed of completely similar parts, it cannot be beautiful, because beauty is expressed in the combination of various different parts, and beauty lies in the diversity of the whole."

The changes, symmetry, balance, contrast, harmony, proportion, rhythm and other factors included in harmony will make people feel rich and simple, lively and orderly, serious and kind, rough and delicate , both gorgeous and simple, etc.

The law of harmony is perfectly applied to real life and artistic creation. Tourism aesthetics is not only to express these contents, but also to cultivate and accumulate personality charm and inner temperament.

In the classroom, teachers must first achieve a harmony in the teaching content they describe. This harmony is respect for knowledge. For example, the explanation of ancient Chinese architecture in the tourism aesthetics teaching content has elements of harmony permeating it. As a representative of the ritual architecture of ancient Chinese architecture, the Forbidden City embodies the ancients' harmonious thoughts of "harmony between man and nature", from the site selection, the furnishings inside and outside the palace to the treatment of details. The first is the recognition and respect for "Heaven" and "Ancestors". The emperor firmly believed that "all things are based on Heaven, and humans are based on ancestors." The sacrifice and worship of God and ancestors cannot be taken carelessly or lightly. Therefore, in China's feudal society Sacrifice to heaven, worship to the land and ancestors have become important contents in state activities, which are called the grand ceremony of the state, and are collectively called the "three major sacrifices". Therefore, today there are the Circular Mound Altar (used by emperors of Ming and Qing dynasties to worship heaven), the Hall of Prayer for Good Harvests (used by emperors of Ming and Qing dynasties to worship grain and grain), and the Ancestral Temple on the left front (used by emperors of Ming and Qing dynasties to worship ancestors) in the southeast of the Forbidden City in Beijing. family temple) became a physical witness. There are also applications of ideas such as central axis symmetry, supremacy of imperial power, yin and yang and the five elements, which are all manifestations and inheritance of diverse unified ideas, and are the content of "harmonious" culture endowed by the times.