What is the new tourist reception based on MICE tourism?

Meeting activities. MICE tourism is a form of tourism developed by holding international conferences, seminars, forums and various exhibitions, and it is a key point in the development of tourism products in Beijing. MICE tourism is a new form of urban tourism that organically combines MICE industry with tourism. MICE tourism, with its strong compatibility, wide radiation, high consumption level and high cultural content, has become a new tourism form and a new breakthrough point to improve the quality of tourism industry, accelerate the adjustment of industrial structure and international development.