Traditional Culture Encyclopedia - Travel guide - Characteristics of rural tourism products

Characteristics of rural tourism products

Characteristics of rural tourism products

1. Distinctive rural characteristics

The so-called rural characteristics, relative to urban characteristics, refer to all the natural and human elements that people can perceive and experience in the countryside and are obviously different from the cities (as mentioned in the previous article).

The rapid development of rural tourism is due to the differences and uniqueness between rural tourism products and urban tourism products, resulting in tourism demand. These urban-rural differences include regional differences, historical differences and cultural differences. Cities and rural areas are like the poles of a magnet, with mutually attractive energy. The radiation point of this energy is "rural characteristics". This powerful and permanent energy attracts urban people to enter the countryside, rural people to enter the city, and the population of the two regions interacts in both directions.

This characteristic of rural tourism products determines that not all villages can develop rural tourism, and it is impossible for villages without clear "rural characteristics" to rely on artificial landscapes to develop rural tourism. Only those villages with relatively prominent natural or humanistic characteristics have the basic conditions for developing rural tourism products.

2. Low barriers to investment and consumption.

Rural tourism products should objectively and truly reflect the true face of the natural rural world and emphasize the return to nature. Therefore, from the perspective of tourism investment, rural tourism products do not need and cannot invest huge sums of money to cultivate artificial landscapes.

3. The richness of product items and product lines

The product line of rural tourism is long and wide, and the rural tourism products are rich, and the product lines are very different. It integrates sightseeing tourism, holiday tourism, experience participation tourism, leisure tourism and health tourism, and can meet the needs of all kinds of tourists on a large scale.