What does Tmall special offer refer to?

Tmall's exclusive merchandise refers to the goods that are newly put on the shelves in the new cycle specified by Taobao. The new cycle of Tmall in all walks of life varies according to the types of goods. The new cycle of ordinary men's and women's wear, fine women's wear, women's shoes, children's shoes, baby clothes and other categories has been changed from the previous 28 days to 60 days.

1. What does Tmall specialty mean?

Tmall's exclusive merchandise refers to the goods that are newly put on the shelves in the new cycle specified by Taobao.

The new cycle of Tmall in all walks of life varies according to the types of goods.

Second, the cycle:

The new cycle of ordinary men's and women's wear, fine women's wear, women's shoes, children's shoes, baby clothes and other categories has been changed from the previous 28 days to 60 days.

The new cycle of women's bag, men's bags and sports shoes has been changed from the previous 60 days to 90 days.

Sportswear, outdoor travel goods and transportation, including cycling and parts, watches, ZIPPO, jewelry, jade gold, common clothing accessories, fashion accessories, etc., are more expensive. The new cycle is 180 days.

The start time of the new cycle is the time when the goods are first put on the shelves.

Application conditions; Taobao products can't be uploaded and published directly, and each product must have its own "ID card".

For example, all clothing and accessories must have separate commodity tags, such as commodity tags or washing signs, printed with the information of the article number, and in line with GB5296.4 standards;

The shoe box or shoe body of footwear products must bear the article number information. When applying, you must fill in the "ID card" information of the product in the column of "New Product Application" according to the actual situation.

When products are discounted and promoted, they must conform to the definition of the lowest transaction price and the benchmark rules of Taobao marketing activities.

Activities that cannot be discounted to promote sales deceive or mislead consumers, and once they are discovered or verified by complaints, their businesses will be punished accordingly.