Traditional Culture Encyclopedia - Travel guide - What is a travel package?

What is a travel package?

Tourism package is an innovation of tourism consumption, which is simply a form of tourism coupons; But in fact, travel packages focus on attractions, hotel distribution and integrated marketing;

On the basis of providing consumers with the latest and most complete real-time tourism consumption information and booking services such as tourist attractions, tourist routes, restaurants, entertainment, shopping places, travel agencies, car rental, equipment for travelers, travel guides, farmhouse music and local products, it provides a comprehensive demand solution for tourism consumption.

Travel packages provide preferential treatment and convenience for consumers, especially those in self-help tours and go on road trip, so as to avoid being cheated in the process of tourism consumption. Travel package combines modern e-commerce with traditional commercial channels, and takes users and consumers as the core, making travel easier and more free.

Through the tourism package model, the tourism resources will be integrated into a big industry; It will promote the integration of media resources and expand its influence; Integrate consumption resources to realize large consumption; At the same time, it is also conducive to the requirements of the tourism industry authorities or tourism industry associations for "safety, order, quality and efficiency".

The mode of travel package sets up an effective communication platform between tourism enterprises and consumers, making marketing targeted, solving the actual needs of consumers more effectively, improving reception needs and creating satisfactory services. At the same time, travel packages make consumption interactive, integrate more resources to cooperate with market operation, and make tourism consumption easier, more convenient and easier to promote consumption.