Traditional Culture Encyclopedia - Travel guide - What are the forms of online advertising in the tourism industry?

What are the forms of online advertising in the tourism industry?

The forms of online advertising in tourism industry include mobile search advertising, information flow advertising, outdoor advertising and so on.

1. Mobile search advertisements should cover long tails and misspelled words. Advertising creativity should pursue exquisiteness and highlight key points. The content of the website should not be too jumbled, and the opening speed is suggested to be within 5 seconds.

2. As a rapidly growing form of Internet advertising, information flow advertising has also been widely favored by advertisers in the tourism industry. More accurate delivery methods and a high degree of scene integration have brought better advertising conversion effects.

3. Outdoor advertising is also one of the most suitable carriers for tourism brands, which can increase the brand's reach and exposure, especially when presented through outdoor advertising, which can bring better brand marketing effect.

Tourist acquisition