Traditional Culture Encyclopedia - Travel guide - Characteristics of micro-tourism

Characteristics of micro-tourism

The advantages of micro-tour are short distance, short time, easy decision-making, deep experience, new perspective and high frequency.

You don't need to plan your trip in advance, you don't need to book a plane ticket, you don't need to visit places of interest deliberately, and you don't need to leave at any time with a backpack. Take the long-awaited path on weekends; You may also stay in a corner of the city, just reading, basking in the sun and staring blankly. This is the real "physical and mental freedom".

Modern life brings people too much monotony, tension and heaviness. Out of this state, micro-travel has become another kind of chicken soup for the soul. The word "micro" has something to do with Weibo, because Weibo provides a variety of tourism information and resources anytime and anywhere, and it is also related to randomness, because you can start at any time and travel at will.

The deepening development of micro-tourism;

Tourism consumption needs scene thinking, and the deepening development of micro-tourism needs the effective construction of consumption scenes. On the one hand, revitalize the existing idle leisure tourism resources in the region, dig deep into the connotation of the resources themselves, tap their scene value and stimulate the potential of leisure consumption. For example, through "two demolition and one increase" and comprehensive improvement of urban and rural environment, Chengdu has improved the quality of urban environment and turned the streets and lanes of Chengdu into a park landscape that can be perceived, appreciated and participated by hand painting.

On the other hand, where there are conditions for creative development and construction, we should combine local culture, history and customs to create new exquisite scenes. The creation of this kind of scene lies not in area and investment, but in intention and creativity. In this process, industry authorities should optimize their service and supervision capabilities, guide and standardize things in advance, encourage market players to create themed and immersive micro-travel experience scenarios, and promote the scientific and orderly development of micro-travel management.