End time of 2021 Shanghai Tourism Festival

In the annual Shanghai Tourism Festival, this year it is from September 17th to October 6th. This period happens to be the peak tourist season, bringing an unforgettable Shanghai Tourism Festival to the general public. , there are many activities during the Shanghai Tourism Festival, please see below for details. The 32nd Shanghai Tourism Festival 2021

Theme: Readable Architecture, Urban Micro-Travel

Time: September 17th - October 6th

Highlights : Five series of activities

In Shanghai during the golden autumn season, the annual Shanghai Tourism Festival will arrive as scheduled.

This year is the 32nd Shanghai Tourism Festival. Under the theme of the festival for the people, the annual theme of "Architecture can be read, urban micro-travel" is specially launched, focusing on "Architecture can be read". "Reading", cultural and tourism "Benefiting People Season", "On the Cloud" Tourism Festival, "Shanghai Story" city promotion, and "Culture and Tourism Businessmen Linkage to Promote Consumption" five series of activities, using "city-wide relay, national participation, and all-media presentation ” opening method will bring an unforgettable Shanghai Tourism Festival to the general public. 01 Architecture Can Be Read

? Architecture Can Be Read, a 12-hour all-media live broadcast

Starting from 9 pm on September 16, "Architecture Can Be Read" will be a 12-hour all-media live broadcast It will be broadcast live simultaneously on Dragon TV, News Comprehensive Channel, and Shanghai News Broadcasting Frequency during key periods. Look at News Mobile Client, Archimedes, Huaxiazi Video Account, Xinhuanet, Oriental Net, bilibili, Xiaohongshu, and Douyin , Kuaishou, Toutiao, Youku, Migu, iQiyi, Tencent, Jiemian and other online platforms live broadcast the entire process. More than 40 hosts and many UGC experts will jointly visit more than 150 unique and outstanding buildings in the city.

? "Architecture is readable, urban micro-travel" top ten recommended routes

This tourism festival will launch the "urban micro-travel" activity, planning and launching the top ten classics and embodiments of the Shanghai style A micro tour of Shanghai’s urban soft power. In addition, each district in the city has also launched distinctive routes based on its own characteristics. For example, Huangpu's "New Ways to Visit the Pujiang River" series of routes, Xuhui's "Aihui Wukang", Putuo's "Tour along the Su River Bank" 24-hour tour, etc. The five districts along the Suzhou River will also jointly launch the "Suzhou River Roaming, City Micro Travel" route.

?The first architectural readable green bus

The green bus journey takes about 80 minutes and covers a distance of 22 kilometers. ***The May 30th Movement Monument Station, Waibaidu Bridge Station, Chenghuang Temple Station, and Jinling Station are There are five stations including East Road Wharf Station and Oriental Pearl Station. There are about 30 outstanding buildings covering and passing by the stations. Citizens and tourists can take a special bus to travel from Puxi to Pudong and visit all the classic city landmarks.

In addition, the official "Architecture Readable" WeChat applet will be simultaneously launched, the top ten souvenirs of the first "Architectural Readable" National Innovation Souvenir Competition will be announced, and the "Shanghai "Top 20 Most Concerned Outstanding Buildings" selection. 02 Culture and Tourism Season to Benefit People

Half-price ticket discount

During the Tourism Festival, the city’s cultural and tourism industry focused on cultural tourism and people’s livelihood, and launched their own activities to benefit the people. 82 major scenic spots (spots) in this city offer half-price tickets; star-rated hotels, mid-to-high-end B&Bs, characteristic towns, etc. launch special discount products; launch the Huangpu River Tourism Season to benefit the people; link up with the city’s public cultural venues, museums, The art museum carries out cultural tourism activities to benefit the people. The Tourism Industry Association launched the "Enjoy Shanghai" discount campaign focusing on catering and exclusive products of high-star hotels in East China; AutoNavi launched a tourist travel subsidy campaign; UnionPay Shanghai Company launched the "Travel with You" payment promotion.

?Five Senses Huangpu River Tour

Feel the different beauty of the Huangpu River through sight, taste, hearing, smell, and touch. It is also a good way to taste the Huangpu River and get to know Shanghai. .

?Shanghai Food Festival Legend of the Sea

The event will bring a series of legendary stories and special food products from well-known Shanghai hotels, inviting citizens and tourists to " "Swim around the sea and taste the legendary food" and feel the unique cultural heritage and charm of Shanghai, a Shanghai-style city! 03 Yunshang Tourism Festival

This year's tourism festival will launch the "Yunshang" Tourism Festival, online and offline** *Together we will work hard to "enjoy Shanghai". At that time, "Hear the beauty, enjoy the Shanghai Tourism Festival", "Treasure Shanghai? Five New Cities", "Love in the Huangpu River·City Micro Travel", "Approach the Country Park", "Roaming the Suzhou River", "Century Fire" The theme activities such as the "Times Cultural Creativity" red cultural and creative online collection and selection were launched one by one. 04 Good Shanghai Stories

Tell the story of Shanghai well and let the charm of the city bloom.

? One River and One River Trendy Places

Discover and collect Internet celebrity check-in spots, trendy places, cultural and leisure venues, etc. along the "One River and One River" to focus on displaying the "Huangpu River- In the process of implementing the "Suzhou River" public space, we have achieved great results in implementing the concept of "People's City".

? Reasons to like Shanghai

Invite celebrities and cultural and tourism practitioners who live and work in Shanghai to share the shining points of Shanghai in their minds, and create "seeable and fun things to do" for citizens and tourists. "Friendly, amiable" cultural tourism travel guide.

?A good place at your doorstep

Multi-platform and multi-channel publicity and presentation, digging out the "password" of Shanghai's "People's City" from the details, and continuing to enhance citizens' sense of gain and happiness. 05 New Consumption in Culture and Tourism

The series of activities of "Linkage between Culture and Tourism Businessmen to Promote Consumption" will focus on themes such as emerging consumption, cultural tourism consumption, catering consumption, and information consumption, and launch the consumption theme of "New Domestic Products, New National Trends" And the "Trendiest Shanghai" promotion activities, the "Famous Stores, Famous Chefs, Famous Dishes, Famous Flavors" food tourism season series activities, announced the first batch of "Shanghai Gifts" product catalogs, and awarded a number of "Shanghai Gift Preferred Stores".

Note: The information in this article comes from the Shanghai Culture and Tourism Bureau.