What is telemarketing now? This is the real experience of practitioners.

What does telemarketing do? Obviously, the sales process of a certain product or service is completed by making a phone call. What kind of industry is this? I will tell you about it based on my many years of telephone sales experience. In the current environment, almost all walks of life have telephone sales. In fact, they all need telephone sales. After all, it is efficient but low-cost. I gave up my original design major in 2015 and came to a travel company to work as a travel consultant. As for the job content, of course, I promoted travel products and routes through phone calls. I remember the job content I imagined before joining the company. , you should be sitting on the tour bus, holding a microphone in one hand, and dialing continuously to contact the customer with the other hand. Once the call is connected, the group will be started directly. It seems that since I have not been exposed to other industries, I am ignorant. It turned out that I was asked to call and invite clients to the company for meetings, and I had to make appointments with more than 10 people every day, otherwise I would have to work overtime for more than two hours. From then on, I fell into the trap and became a conscientious travel consultant. I decided to dedicate my life to being a telemarketer. Of course, this is an exaggeration. In fact, I didn’t dedicate that long.

After arriving at the company, I received a week of training on tourism-related professional knowledge. In fact, this training is still a bit technical. At least it will let you know your primary shortcomings in sales, even telephone sales. What is it? That is the ability to speak. Most friends may say, why is it so difficult? Who can’t speak? My situation at the time was: the training teacher asked me to say an opening line for talking to customers, but I held it back for more than two minutes without saying it, and then sat down awkwardly. You don’t know how awkward, uneasy and unsure you felt at that moment. I even immediately suspected that I was not suitable for this job. Yes, my reaction at the time was so strong. But on the other hand, I also think, I still don’t believe in this evil, and I must complete this job smoothly.

After the training, you will officially join the job. The assessment period will be three months, and you will be promoted to a full-time employee after meeting the standard performance. Because it was almost Chinese New Year when I went to the company, and I arrived at the company at the end of the month, so no orders were issued in the first month. It’s only been more than half a month since I came back from the New Year, which is considered the second month. There is no doubt that I haven’t placed an order. This is life-threatening. In fact, all the partners who trained with me had placed orders, and I was the only one who placed orders. As mentioned earlier, I had difficulty opening my mouth, and now I was under even greater pressure. My supervisor at the time also I had a heart-to-heart talk with me, but my supervisor was nicer and always tried to comfort me. However, no matter how much he comforted me, the pressure did not decrease. What was even more unexpected was that before I became a full-time employee, the supervisor who trained me resigned due to personal and family issues. This made me even more confused. Later, I was merged into the team of other supervisors. My third month has begun, and it is also the last month of struggle before becoming a full-time employee. Still, the ending is good.

In the third month, when I talked to customers, there was no problem. The main purpose is to facilitate customer transactions. In this industry, many customers will ignore you, and some customers will even scold you, but some customers will be able to chat with you. I remember that the first customer I made a deal with actually came to the company on his own initiative, so luck is also very important! This is the beginning, and the next step will not be difficult. Then came the second order and the third order. Towards the end of the month, I finally reached the target. After successfully becoming a full-time employee, the team discussed privately at the time that this guy might not be here next month because it would be difficult to look after me. After finally becoming a full-time employee, it is enough to prove myself. However, I am a person who cares about face, and I still want to be better. So, in the fourth month, I’m still here! It's been three months, so I'm relatively familiar with the business. In fact, I started chatting with customers, and communication became less difficult. The business gradually improved. I worked for about half a year, and then I quit my job. Overall it was a very good work experience. Basically, it can be summarized as a newcomer’s understanding of telemarketing. In fact, it is quite training. If you are introverted and it is difficult to sell face-to-face with people, telemarketing can be regarded as a step-by-step approach. And the salary is not low. A stupid person like me, who has gone through ups and downs to reach the standard, can still pay six to seven thousand yuan a month after getting familiar with it. Later, I was able to talk freely about any problems I encountered.