What are the characteristics of tourists’ perception?

1. Tourism service factors. It includes source tourism service system, travel service system, destination service system and support service system.

Mainly involves specific tourism services such as food, accommodation, transportation, travel, shopping, entertainment, consultation, information, reservations, tour guides, and after-sales services.

2． Social support factors. Individual psychology and behavior are regulated and restricted by the social environment. The publicity and advocacy of tourism by society and the provision of certain conveniences will undoubtedly promote the formation of tourism trends. At the same time, social support has made tourism an important part of modern people's lifestyle. If you do not travel when you have the opportunity and conditions, individuals will not only feel external social pressure, but also internal psychological conflicts.

3． Personal psychological factors. Human behavior is the product of the interaction between personal characteristics and the environment. Personal psychological factors will affect how they understand and evaluate the tourism environment, and what decision-making criteria they hold, thereby affecting their tourism decisions.

4. Group support factors. An individual's psychology and behavior are affected both by the group to which they belong and by the reference group. Therefore, fashion, family, relatives and friends, etc., will all affect personal travel decisions.

In tourism activities, in many cases the reference group has greater influence than the group to which it belongs. 5. Personal socioeconomic factors. The pressure of daily life, money, time and other factors are the basic constraints of modern tourism.

For modern people, if they have money and time, the best way to relieve the stress of daily life is to travel. 6. other factors. It includes several factors that are difficult to attribute to other types, namely travel recommendations from relatives and friends, travel advertising, distance of travel destinations, etc. The subjective factors that affect tourism perception are analyzed from the perspective of subjective psychology. Perception is affected by personal consciousness tendencies, expectations and experiences, needs, interests, hobbies and other factors. The pleasure principle of perception explains that things that satisfy personal needs, motivations, and interests are first chosen perceptually.

1. Only the things that tourists are interested in can become perceptual objects. It not only affects the choice of perceptual objects, but also has a great impact on the degree of perception and perceptual impressions.

Tourists who are interested in cultural and historical knowledge always like to focus on tombstone carvings, Chinese paintings and calligraphy; tourists with religious beliefs never forget to visit temples; tourists who like nature, I have a special yearning for the sea, mountains, flowing springs, waterfalls, ancient trees, blue sky, etc. 2． Tourists' motivations: Anything that can satisfy tourists' needs and stimulate tourism motivations can directly become objects of perception. Things that cannot meet tourists' needs and motivations are often ignored. When people want to travel, information about travel prices and route arrangements, as well as the weather at the travel destination, become the main perceptual objects. Wealthier tourists consider more whether travel is comfortable and convenient, and whether the service is considerate, while tourists with average financial means consider whether it is affordable.

3． Tourists' emotions are divided into two types: positive emotions and negative emotions. When tourists are in a positive emotional state, they will proactively perceive everything they come into contact with. Even if they are braving the wind and snow, eating and sleeping in the open, they are still in high spirits: in a negative state When in an emotional state, one will have no interest in anything, and may even cry at the sight of flowers or feel sad about the moon. 4. Tourist Personality People with different personality traits have great differences in the depth and breadth of their perceptions: Introverted tourists prefer quieter activities, such as fishing, playing chess, reading and other activities; extroverts are interested in participating in They are active in activities with strong sexual nature and a certain degree of adventure, such as mountain climbing, boating, rafting, etc.; tourists with sanguine temperament have fast perception speed and wide range, but are not detailed enough; tourists with phlegm temperament have slow perception speed and small range , have a deep sense of things. 5. Tourists’ knowledge and experience In tourism activities, knowledge and experience play a role in shortening the sensory process and expanding the perceptual experience.

Relying on their past knowledge and experience, tourists can classify the travel information they come into contact with and speed up the perception process. Knowledge, experience, and impressions also affect tourists’ aesthetic emotions and aesthetic judgments. 6. Tourists’ religious beliefs also have a great influence on tourists’ perceptual choices.

For example, for the same temple, people who believe in Buddhism will regard it as a holy place and worship it, while people who do not believe in Buddhism will only regard it as an ordinary temple; people who believe in different religions will regard different religious tourist destinations People who believe in Islam will travel thousands of miles to Mecca to worship, while people who believe in other religions will not regard Mecca as a special tourist destination. 7. Age and occupation of tourists Young and old people often have different perceptions of the same attraction. A tourist engaged in archeology and a tourist engaged in medical work have completely different perceptions of ancient tombs.

There are many factors that will affect travel behavior. Nowadays, many people will think of shopping and traveling when they are on vacation. There are many factors that will determine whether they go out to travel, but most people who go out to travel are not alone, but mostly couples. , a family and so on. So when traveling, you mainly want to find a place for entertainment and sightseeing, so there must be places to eat, drink and have fun along the route.

How to understand tourists’ safety perception during tourism. Tourism perception refers to the reflection of the overall attributes of the tourism stimulation environment that directly affects tourists’ sensory organs. That is, tourists obtain tourism objects and tourism products through their senses. Mental processes of holistic comprehensive information.

For example, the "picturesque scenery of lakes and mountains" in tourists' perception is organized based on the color, size, shape, etc. they feel, while the impression of "Suzhou gardens are the best in the world" is based on the pavilions and terraces in Suzhou gardens. The comprehensive perception after the tourist feeling of unique individual attributes such as attics, rockery fountains, flowers, trees, bridges and flowing water.

Tourism perception includes: visual perception, hearing perception, taste perception, smell perception, touch perception, motion perception, space perception, distance perception and time perception.

For example, travel time perception reflects the continuity and sequence of travel stimuli and the length, sequence, speed and rhythm of travel time. This is often encountered when arranging travel schedules. If the travel schedule is well arranged, it will give tourists a psychological experience of ups and downs and endless aftertaste. Otherwise, tourists will feel the same and boring. Because tourism perception is one of the important psychological factors that influence people's travel behavior, a comprehensive understanding of the characteristics and influencing factors of tourism perception is one of the necessary conditions for exploring the rules of tourist behavior. [1][edit]Characteristics of tourism perception[1]1. Tourism perception selectivity When tourists are in a colorful and ever-changing environment, they choose what they perceive, ignore, and reject based on their specific needs; that is to say, within a certain period of time, the tourism environment has an impact on tourism. The stimulation of the readers' senses is diverse.

However, people cannot feel all the tourist stimulus information, nor can they respond to all the stimuli acting on the sensory organs. Each tourist always chooses a few things as perception objects and perceives them. It is extremely clear, but the surrounding things are relatively blurry, which becomes the background. This is the selectivity of perception. Of course, in the process of perception, the object and the background can be transferred to each other under certain conditions. For example, when tourists are listening to the tour guide's explanation, the tour guide's speech becomes the object of the tourist's perception, while other surrounding sounds become the background; if at this time the tourist hears someone around him talking about a topic of interest to him, he will pay attention The power is transferred to the content of other people's conversations, making it the object of perception, and the tour guide's explanation at this time is transformed into the background.

Perception Selectivity The selective characteristics of tourism perception enable tourists to focus on a few important tourism stimuli or important aspects of stimulation, reduce or eliminate the interference of secondary tourism stimuli, and enable tourists to Better accept tourist objects, save travel time and energy, and gain a sense of travel pleasure. 2． The object of tourism perception is composed of some characteristics or attributes of tourism stimuli, but people do not perceive it as an individual isolated part, but always perceive it as a unified tourism stimulus situation, even When individual attributes or individual parts of tourism stimuli directly affect people, the overall characteristics of tourism perception will also be produced. The reason why tourism perception has holistic characteristics is that, on the one hand, there is a certain relationship between various parts of tourism stimuli and its multiple attributes, which always affect people as a whole; on the other hand, tourists are In the process of synthesizing a variety of individual information into an overall impression, one's own original knowledge and experience also play an important role.