Traditional Culture Encyclopedia - Travel guide - Professional introduction to Hainan Vocational College of Foreign Languages
Professional introduction to Hainan Vocational College of Foreign Languages
Business English Major
Business English Major (Foreign Trade Business) cultivates all-round development morally, intellectually, physically, and aesthetically, has solid basic knowledge of the English language, and masters all aspects of international trade documentation. The necessary basic theories and skills, high-quality skilled composite talents who are proficient in international document processing and foreign trade documentary business processing.
Main professional courses:
Business English; English pronunciation; English speaking; English audio and video; business English reading; business translation; English practical writing; foreign trade correspondence; foreign trade practical English; international Trade practice; e-commerce; foreign trade documents; foreign trade documentary practice.
Employment direction:
Work as foreign trade salespersons, foreign trade merchandisers, and foreign trade documents in various import and export trade enterprises, "foreign-funded" enterprises, national foreign trade service agencies, etc. Clerk, business customer service clerk, business office clerk, etc.
Business English Major (International Logistics)
Professional training goals:
Cultivation of all-round development morally, intellectually, physically and aesthetically, with solid basic knowledge of the English language , high-quality skilled composite talents who have mastered the basic theories and skills necessary for international trade logistics and are proficient in international logistics process operations and business processing.
Main professional courses:
Business English; English pronunciation; English speaking; English audio and video; business English reading; business translation; English practical writing; foreign trade correspondence; professional English for freight forwarders; foreign trade English practice; international trade practice; e-commerce; international freight forwarding theory and practice; international ocean shipping; international air transportation and multimodal transport.
Employment direction:
Engaged in international freight forwarding companies, shipping companies, various foreign trade companies, "foreign-funded" companies, national foreign trade service agencies, etc. in the field of international logistics Agent operators, international freight forwarding salesmen, warehousing managers, shipping clerks, customer service clerks, foreign trade merchandisers, foreign trade document clerks, etc.
International Trade Practice Major
Cultivation Objectives:
International Trade Practice Major mainly aims at mastering practical operation skills and focuses on the work tasks of various positions in foreign trade. The core is to train students to skillfully use foreign trade knowledge to communicate, negotiate, process foreign trade information and various documents through the study of professional knowledge and the practical training and operation of various skills; to train students to master the theoretical knowledge of import and export customs declaration and international freight. and practical operation skills; to train students to have a broad range of business knowledge, be able to independently carry out business operations such as freight business, insurance, customs declaration, inspection, settlement and other business operations, and have considerable English language skills, compound, application-oriented and extroverted talents.
Main professional courses:
International trade practice, foreign trade document certification practice, inspection application practice, foreign trade business, foreign trade documentary practice, foreign trade correspondence, marketing, e-commerce, introduction to freight forwarding and ocean transportation, air transportation and multimodal transport, business English, business etiquette.
Employment direction:
1. Engage in import and export contract consultation and negotiation, foreign trade document processing, order tracking, and foreign trade business in various types of import and export enterprises and processing trade enterprises. and other work;
2. Engage in international sales agency work and business consulting and planning work in foreign trade, foreign-funded enterprises and other enterprises;
3. Work in customs, freight units and customs declaration and inspection Enterprises and various international transportation and warehousing companies are engaged in international freight forwarding, shipping agency, customs declaration and inspection, etc.
Business Japanese Major
Cultivation goals:
Based on the needs of the Japanese talent market, this major focuses on the two main lines of "Japanese" and "Business" and cultivates Business Japanese applied talents who have solid basic knowledge of Japanese and strong listening, speaking, reading, writing and translation skills, as well as business theoretical knowledge and professional skills, good practical operation ability and adaptability, and adapt to social needs .
Professional courses:
There are 7 professional basic courses, including basic Japanese, Japanese listening, Japanese conversation, Japanese reading, practical Japanese writing, Japanese extensive reading, and Japan overview; major There are 5 skill courses, including business Japanese conversation, international trade practice, documents, Japanese input processing training, and marketing.
Employment prospects:
(1) Employment positions: foreign trade sales, foreign trade documentary, customs declaration of import and export goods, business agent, business secretarial, administrative assistant, Japanese translation or service work.
(2) Employment scope: Japanese enterprises, Sino-Japanese joint ventures and foreign economic and trade enterprises conducting international business activities; travel agencies, shopping malls, conference centers, hotels, government agencies, etc.
Applied Korean Major
Cultivation Objectives:
This major cultivates and masters the basic skills of listening, speaking, reading, writing and translating, and has a solid knowledge of the Korean language Basic, relatively proficient oral and written communication skills and business Korean knowledge, good professional ethics, strong innovation ability and competitive awareness, application-oriented and compound talents who are capable of secretarial, translation, foreign trade and other work in enterprises and institutions .
Professional courses:
Professional core courses include Korean intensive reading, Korean conversation, Korean listening, Korean extensive reading, Chinese-Korean translation, Korean audio-visual and listening, business Korean, and comprehensive Korean skills Training (TOPIK coaching), Korean office automation, international trade practices, documents, etc. Among them, practical teaching accounts for 59% of the total class hours.
Employment prospects:
Graduates are mainly engaged in translation, secretarial, business assistant, foreign trade documentary, business representative, etc. jobs in Korean companies, Sino-Korean joint ventures, foreign economic and trade units, etc. As well as engaging in teaching, translation, outreach and other service work in Korean language training institutions, foreign-related hotels, shopping malls, conference centers, travel agencies, government agencies and other foreign-related positions.
Applied Japanese Major
Cultivation Objectives:
This major aims to cultivate strong Japanese listening, speaking, reading, writing and translation abilities, with strong Rich knowledge of Japanese politics, economy, society and culture, good professional quality, proficiency in foreign affairs translation and communication skills, and the ability to work in institutions or enterprises such as foreign exchange and cooperation, economy and trade, culture, press and publication, education, tourism, etc. Application-oriented high-quality Japanese talents who can communicate in Japanese for service and affairs work and can adapt to the needs of front-line positions in production, construction, service, and management.
Professional courses:
This major offers 6 professional basic courses, such as basic Japanese, Japanese listening, Japanese reading, Japanese conversation, Japanese writing, and Japan overview; 6 professional skills courses Courses, such as Japanese-Chinese translation, comprehensive Japanese (JLPT passing tutoring), office Japanese, travel Japanese, Japanese text entry training, social etiquette; in addition, there are many elective courses, such as English, business Japanese, hotel Japanese, etc.
Employment prospects:
(1) Employment positions
Administrative assistant, sales, Japanese translator, human resources assistant, secretary, Japanese customer service, external liaison, foreign affairs Reception services and management work.
(2) Employment scope: Japanese-funded enterprises, Sino-Japanese joint ventures and domestic enterprises operating business with Japan, international travel agencies, foreign-related hotels, duty-free shopping malls, international business centers, language training institutions, newspapers and magazines , foreign-related websites, etc.
Hotel Management Major
Hotel Management Major (Leisure Agricultural Tourism Management)
Training objectives:
To cultivate the mastery of leisure agricultural tourism services and Basic knowledge and skills required for management, familiar with the current situation of leisure agricultural tourism, understanding of the operation model of leisure agricultural tourism, able to use the knowledge learned to carry out reception and management of leisure agricultural tourism, and become application-oriented and skilled talents who can face the front line of tourism .
Professional core courses:
Introduction to Hainan International Tourism Island, basic tourism knowledge, leisure agriculture knowledge, Hainan ecological tourism knowledge, leisure farm operation and management, front office guest room operation Management, catering service management, hotel comprehensive service skills, leisure agriculture overview, rural leisure agriculture property management, tourism product marketing, leisure farm tour guide business, tourism regulations, tourism service psychology, college English, English audio-visual, spoken English, hotel comprehensive English, Tourism English and other courses.
Employment direction:
Guide service, accommodation service, property management and service work in leisure agricultural tourism areas; service and management work in characteristic rural leisure resorts.
Hotel Management Major (Enterprise Personnel and Administrative Management)
Cultivation Objectives:
Possess the basic theory of personnel management and administrative management of hotels, travel agencies and other tourism enterprises Knowledge and practical operation skills, understanding of the grassroots operations of the enterprise's human resources department and administrative departments, and application-oriented and skill-based talents who can use the knowledge they have learned to carry out service work in the human resources department and related administrative departments.
Professional core courses:
Fundamentals of hotel management, tourism reception etiquette, tourism policies and regulations, comprehensive hotel service skills, personnel recruitment and allocation, salary and benefit management, human resources training and development , corporate administrative management practice, comprehensive management training, official document writing and processing, college English, English audio-visual, spoken English, hotel comprehensive English, tourism English and other courses.
Employment direction:
Service and management work in human resources departments or personnel administration departments of hotels at home and abroad; personnel and administrative departments of government agencies, tourism enterprise management departments and tourism education institutions. Administrative management, education and training; service and management positions in the administrative departments and personnel departments of tourism-related enterprises.
Tourism Management Major (Aerospace Tourism Culture)
Professional training objectives:
Cultivate and master the basic knowledge and skills required for tourism enterprise service and management, familiarity with Aerospace culture tourism, application-oriented and skill-based professionals who can use their majors and foreign languages ??to provide tourism reception services and scenic spot reception management in aerospace cities. They can face the front line of the tourism industry and engage in service and management work.
Professional core courses:
Basic understanding of tourism, tourist attraction service and management, scenic spot tour guide training, scenic spot service etiquette, introduction to aerospace, basic knowledge of aerospace culture, tourism policies and regulations , tourism professional ethics, tourism service psychology, college English, English audio-visual, spoken English, aerospace professional English, tourism English and other courses.
Employment direction:
Engaged in scenic spot services and management at various tourist attractions (museums, nature reserves, cultural relics protection units, resorts, theme parks, etc.); aerospace theme parks Tourism service and management personnel and related aerospace cultural tourism service and management work; related administrative management work of the tourism industry management department.
Foreign-related tourism major
Foreign-related tourism major (foreign-related tour guide)
Professional training goals:
To cultivate good professional ethics and proficiency Tour guide explanation skills, professional skills such as tourist etiquette service reception, fixed-point on-site explanation, tour guide accompanying service, emergency problem handling and strong language expression skills, and can be competent in Chinese and English tour guides, travel agency outbound team leaders, and travel agency planning required for travel agency operation and management. Highly skilled and applied tourism talents will be transferred to other positions.
Professional core courses:
Basic cognition of tourism, basic knowledge of tour guides, professional standards of tour guides, simulated tour guides, tourism service etiquette, foreign tour escort business, tourism policies and regulations, travel agency operation and management , tourism professional ethics, tourism service psychology, college English, English audio-visual, tourism spoken English, tour guide English, tourism English and other courses.
Employment direction:
Various tourist attractions, travel agencies, travel companies, etc. are engaged in Chinese and English tour guides and overseas team leaders; foreign-related tourism organizations such as foreign-funded travel agencies, foreign travel consulting agencies in China, and foreign-related tourism Tourism service agencies are engaged in services such as reception and guest management.
Sports Service and Management Major
Sports Service and Management Major (tourism, cultural and sports events direction)
Cultivation goals:
Be competent in sports The basic theory, basic technology and basic skills of sports events, the application-oriented and skill-based people who can be engaged in the organization, planning and service of sports products, and can be engaged in the service, organization management, consulting and guidance of mass sports activities in the field of leisure sports services Specialized talents.
Professional core courses:
Basic cognition of tourism, navigation, ship safety and management, yacht and sailing marketing, club operation and management, exhibition service and management, cultural and sports event planning , competition organization and marketing, sports health science, sports psychology, swimming and water rescue, tourism professional ethics, college English, English audio-visual, spoken English, communicative English and other courses.
Employment direction:
Units such as convention and exhibition industry associations and professional convention and exhibition organizations are engaged in front-line service and management work; professional organizations such as international event management companies are engaged in event planning, organization, Front-line service work such as promotion; grassroots positions in cultural and sports administration departments, etc.
Applied German Major
Applied German Major (Business Direction)
Cultivation Objectives:
This major cultivates basic knowledge of the German language. High-quality skilled German talents with strong German listening, speaking, reading, writing and translation abilities and proficient comprehensive German language application abilities who are qualified for relevant positions in the trade industry with Germany.
Professional core courses:
Basic German, business German, German translation, German writing, German reading, German grammar, German audio and video, German speaking, Germany overview, college English, business Documents, international trade practice, secretarial practice, marketing, spoken English, e-commerce, computer application basics, etc.
Employment direction:
Work as foreign trade sales (assistant), merchandiser, foreign trade customer service, foreign trade German translation in German-funded enterprises and German foreign trade companies; in shipping companies and logistics companies Work as foreign trade clerks, foreign currency exchange specialists, and German shopping guides in banks, shopping malls, and shopping malls; engage in foreign exchange work in news organizations, Internet companies, etc.
Applied Russian Major
Cultivation goals:
This major aims to cultivate all-round development of morality, intelligence, body, aesthetics and labor, solid theoretical knowledge, and professional skills High-quality Russian-language skilled professionals who are strong, have high overall quality, are innovative and open-minded, and can adapt to the needs of tourism, foreign trade and other work in the future.
Professional core courses:
Russian intensive reading, Russian speaking, Russian audio and video, Russian for tourism, business Russian, Russian translation, Russian writing, Russian reading, Russian national conditions, Russian culture, etc. Russian-English bilingual courses are also offered. In addition, courses such as international trade practice, secretarial practice, marketing, spoken English, e-commerce practice, and computer application basics are also offered.
Employment direction:
Students of this major are working as Russian teachers in PetroChina, Sinopec, Russian-funded enterprises, foreign-funded enterprises, Sino-Russian trading companies, civil servants in foreign affairs departments, and foreign language colleges and training institutions. Or widely employed as managers, foreign workers, travel agencies, etc. Especially with the construction of Hainan International Tourism Island, the number of Russian tourists coming to Hainan, especially Sanya, for vacation continues to increase. The supply of Russian language major graduates in local employment in Hainan exceeds demand, and the starting salary of employment continues to rise.
Applied French Major
Applied French Major (Business Direction)
Cultivation Objectives:
This major attaches great importance to both French language and French culture The teaching of professional knowledge also attaches great importance to the cultivation of students' vocational skills and comprehensive quality.
This major aims to cultivate short-term, highly professional talents who can give full play to their foreign language advantages in business and other industries, and serve the socio-economic development and the development of Sino-French economic and cultural exchanges.
Main professional courses:
French intensive reading, French audio and video, French speaking, French reading and writing, business French, French translation, international trade practice, secretarial practice, marketing, electronics Business practice, basic English, spoken English, basic computer application, etc.
Employment direction:
The employment situation of French major students has always maintained a good momentum. The employment positions and directions of this major mainly include civil servants in foreign affairs departments, French teachers in foreign language colleges and training institutions, or Managers, workers stationed abroad (expatriates in Africa), French-owned enterprises and Sino-French joint ventures, study assistants at French study abroad institutions, shopping tour guides, translation companies, etc.
Exhibition Planning and Management Major
Professional training goals:
To cultivate all-round development morally, intellectually, physically and aesthetically, with solid basic knowledge of English language, mastery The basic theories and skills necessary for the international exhibition industry, and high-quality skilled composite talents who are proficient in the process operation and business processing of the international exhibition industry.
Professional main courses:
Business English; English voice; English audio and video; conference and exhibition English; conference and exhibition translation; English practical writing; conference planning and management; event planning and management; Exhibition reception and services; exhibition marketing.
Employment direction:
Engaged in international exhibition management in convention and exhibition centers, various exhibition venues, advertising companies, tourism companies, foreign trade companies, conference service departments of government agencies at all levels, international hotels, etc. staff, international exhibition planner, international exhibition marketer, international exhibition reception and service, etc.
Applied Portuguese Major
Applied Portuguese Major (Business Direction)
Cultivation Objectives:
This major cultivates people with Portuguese language skills Basic knowledge, strong listening, speaking, reading, writing and translation skills, good comprehensive application ability of the Portuguese language, and high-quality skilled Portuguese-speaking professionals who are qualified for positions related to the trade industry with Portugal and Brazil.
Professional core courses:
Basic Portuguese, Business Portuguese, Portuguese translation, Portuguese writing, Portuguese reading, overview of the history and culture of Portuguese-speaking countries, Portuguese audio and video, Spoken Portuguese, college English, business documents, international trade practice, secretarial practice, marketing, spoken English, e-commerce, computer application basics, etc.
Employment positions:
Engaged in foreign trade sales (assistant), merchandiser, foreign trade customer service, foreign trade Portuguese translation in Portuguese-funded enterprises, foreign trade companies with Portugal and Brazil; in banks, Work as office clerk, foreign currency exchange specialist, and Portuguese-speaking shopping guide in shopping malls; engage in foreign exchange work in news units, Internet companies, etc.
E-commerce major
Cultivation objectives:
This major cultivates all-round development of morality, intelligence and physical fitness, excellent overall quality, high professional ethics; and solid business theoretical knowledge and network application capabilities; master advanced information technology and be able to engage in information collection and processing, website maintenance and management, online store operation and promotion, online marketing, online international trade, etc.; have various e-commerce professional job skills, entrepreneurial abilities and innovation High-quality application-oriented talents with high spirit.
Course setting:
Introduction to e-commerce, e-commerce basics and practical training, online payment and security, online marketing and planning, e-commerce logistics, business negotiation and communication skills, online market Research and consumer behavior analysis, practical network technology, customer relationship management, database management and application, web design and production, graphics and image processing, management information system, comprehensive skills training for e-commerce operations, comprehensive skills training for e-commerce website maintenance and management, International trade practice, accounting basics, business management, etc.
Employment prospects:
(1) Technical talent position segmentation:
1. E-commerce website design (representative position: website design/development Personnel): Mainly engaged in e-commerce web design, database construction, site management and technical maintenance, etc.
2. E-commerce platform art design (representative position: website artist): Mainly engaged in platform art processing, word processing, image processing, video processing, etc.
3. E-commerce platform design (representative position: website planner/editor): Mainly engaged in network construction, e-commerce platform planning, e-commerce platform security design, etc.
(2) Business talent position segmentation:
1. Enterprise Internet marketing business (representative position: Internet marketer): mainly using websites to develop online business for enterprises , online brand management, customer service and other work.
2. Online international trade (representative position: foreign trade e-commerce personnel): Use online platforms to develop international markets and conduct international trade.
3. Content services of new network service providers (representative positions: website operators/supervisors): online advertising service promotion, channel promotion, customer management, etc.
4. Promotion business of e-commerce support system (representative position: website system promotion staff): Responsible for selling e-commerce systems and providing website technical service support, etc.
5. E-commerce entrepreneurship: (Representative position: online store owner): Provide products and services for the virtual market.
6. E-commerce logistics: practitioners of modern e-commerce logistics enterprises.
Tourism Management Major
Tourism Management Major (Financial Management)
Cultivation Objectives:
Have the basic knowledge required for financial management of tourism enterprises Knowledge and basic skills, and the ability to use the theoretical and practical knowledge of finance, accounting and other knowledge to carry out relevant financial management activities, and cultivate application-oriented and skill-based talents engaged in service and management of the financial departments of tourism-related enterprises.
Professional core courses:
Basic understanding of tourism, basic hotel management, tourism policies and regulations, travel agency operation and management, financial management understanding, basic accounting, corporate financial management practice, accounting electronics Computing, financial accounting, taxation practice, tourism marketing, tourism professional ethics, college English, English audio-visual, spoken English, hotel comprehensive English, tourism English and other courses.
Employment direction:
Grass-level financial management positions in travel agencies, tourist attractions, hotels and other tourism-related enterprises, institutions, and government departments.
Golf Service and Management Major
Cultivation objectives:
Have basic theoretical knowledge of the golf industry and related clubs and club management, and be proficient in golf event operations and golf The basic knowledge and basic skills required for the development of the sport, and application-oriented and skill-based golf talents who can organize and serve golf well.
Professional core courses:
Introduction to golf, golf guide, golf marketing, sports psychology, golf etiquette, golf club management, golf caddy, golf lawn maintenance and management , golf professional English, college English, English audio-visual, English speaking, communicative English and other courses.
Employment direction:
Work as event specialists, event planning specialists, event operations specialists, etc. in golf associations, major golf courses, golf clubs, clubs, golf event companies and other units or departments. Front-line management and service positions such as personal event assistant, golf product sales specialist and professional caddy.
Applied Spanish Major
Applied Spanish (Business Direction)
Cultivation Objectives:
This major pays attention to both Spanish language and The teaching of Spanish cultural professional knowledge also attaches great importance to the cultivation of students' vocational skills and comprehensive quality. This major aims to cultivate short-term, highly professional talents who can give full play to their foreign language advantages in commerce and other industries, and serve the socio-economic development and the development of economic and cultural exchanges between China and the West.
Main professional courses:
Spanish intensive reading, Spanish audio and video, Spanish speaking, Spanish reading and writing, business Spanish, Spanish translation, international trade practice, secretarial Practice, marketing, e-commerce practice, basic English, spoken English, basic computer application, etc.
Employment direction:
The demand for Spanish talents in the job market has always been strong. The job positions and directions of this major include civil servants in foreign affairs departments, foreign language colleges and training institutions in Spanish Teachers or managers, workers stationed abroad (assigned to South America, Spain, etc.), foreign-invested enterprises and joint ventures, study abroad assistants at Spanish study abroad institutions, shopping tour guides, translation companies, etc.
Tourism Japanese Major
Cultivation objectives:
This major is service-oriented, employment-oriented, characterized by the integration of industry and academia, and cultivates people who support the party The basic routes and policies can adapt to the development needs of my country's tourism market, be familiar with my country's tourism policies and regulations, and systematically master the basic theoretical knowledge and comprehensive operational skills of tourism majors, have solid basic knowledge of the Japanese language, and have strong Japanese communication skills , application-oriented talents with good professional ethics who can engage in foreign-related tour guides and related tourism reception work.
Professional courses:
This major offers 9 professional basic courses, such as basic Japanese, Japanese listening, Japanese reading, Japanese conversation, Japanese writing, Japan overview, introduction to tourism, tourism Policies and regulations, basic knowledge of tour guides; 5 professional skills courses, such as Japanese simulated tour guide training, hotel Japanese, Japanese text entry training, tourism service etiquette, travel agency operation and management; in addition, there are many elective courses, such as English, Business Japanese, Japanese-Chinese translation, etc.
Employment prospects:
(1) Employment positions
Japanese tour guide, tour leader, external liaison, planning and dispatch, service reception, translation, tourism management, etc.
(2) Scope of employment
Tourism agencies, foreign-related hotels, foreign-invested enterprises, international airports, etc.
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