In 20021year, the comprehensive income of ecotourism in Hunan province was 202.2 billion yuan.

Red Net Time 65438+1October 29th (correspondent Zhang zhen) 65438+1October 28th, Hunan Forestry Bureau released information showing that in 20021year, Hunan Forestry Bureau began to collect and count the data of tourists and comprehensive income of forest and grass eco-tourism. The province's eco-tourism received 242 million tourists, and the comprehensive income of eco-tourism was 202.242 billion yuan.

Since 20021,the total supply of eco-tourism routes in Hunan province has increased, the degree of integration between eco-tourism and surrounding industries has improved, and new formats have become increasingly rich; The integrated development of eco-tourism and forest health care industry has been further strengthened, and the supply of "healing system" products has gradually increased. With the high-speed rail network covering the whole province, the multi-center grid pattern of city-based eco-tourism has become prominent, and "Zhou Bianyou", "visiting relatives" and "peak-shifting tour" have become the norm. By fully excavating the connotation of eco-tourism, speeding up the integration of cultural tourism, paying attention to the brand building of scenic spots and implementing various innovative measures, it has shown a good trend of steady recovery.

Optimize the system and promote the deep integration of eco-tourism and cultural tourism industry. Focus on the brand building of scenic spots, fully tap the characteristics of resources, strengthen the same-frequency vibration with local cultural landmarks, and realize the beauty of nature and culture. Around the three themes of "melancholy culture, ecological culture and love culture", Yueyang Tower-Dongting Lake Scenic Area has successively held photography, essay writing and painting competitions, and successfully created the Miluo River Dragon Boat Festival, Junshan Love Culture Festival, Tuanhu Lotus Festival, Dongting Lake Bird Watching Festival, Grassland Music Festival, Quzi Academy Chinese Studies Lecture Hall and other festivals, which have been received all year round. Yuelu Mountain Scenic Area actively builds classic eco-cultural tourism routes, opens a special cultural tourism line of "Red Crossing Yuelu Mountain", and upgrades the in-depth experience route of Changsha cultural tourism. In the whole year, * * * received tourists15,953,200, an increase of 5,683,200 over the previous year.

Innovate thinking and build a multi-platform communication system integrating ecotourism and media. Taking Taohuayuan Scenic Spot as the shooting location, the fifth chapter of "The Story of Taohuayuan" was officially broadcast on Hunan Satellite TV this year. The attention of the live broadcast of the program reached 1.25%, and the market share reached 12.83%, ranking first in the same period. In 20021year, Taohuayuan Scenic Area received 2,826,600 tourists, 866,600 more than in 2020. The four beautiful scenery of Tianmen Mountain National Forest Park, including spring outing, sea of clouds in summer, intoxicating autumn scenery and "northland scenery" in the south, were broadcast by CCTV stations in turn. Spider-Man Huanjie, 1,000-meter aerial ropeway maintenance and Yun 'an Station tourism continuously logged into CCTV to display the image of the scenic spot, with 2.354 million visitors received in 2002/kloc-0, an increase of 334,000 over 2020.

Enrich the connotation and create a diversified eco-tourism experience. The eco-tourism scenic spots in the province carefully plan the annual activities, and launch the "First Good Life Festival in Wugang City" in Yunshan National Forest Park, the free recitation of Yueyang Tower in Yueyang Tower Scenic Area, the scene night tour and many other theme activities suitable for scenery and festivals. Shaoshan Scenic Area launched a large-scale live performance "Shaoshan Chong", which attracted a large number of tourists. In 20021year, Shaoshan Scenic Area received tourists13.35 million, an increase of 372 1 10,000 compared with 2020.

Always pay attention to management, meticulous and thoughtful, to ensure the safety of scenic spots and tourists. Since the beginning of the year, all eco-tourism scenic spots have continued to do a good job in the prevention and control of epidemic normalization, and implemented the prevention and control measures of "limiting flow, making an appointment and shifting peaks". During the epidemic prevention and control period, a letter issued by Zhangjiajie to tourists and friends quickly became a model of scenic spot management because of its thoughtful arrangement, emotional transmission and respect for personality.