What kind of new marketing concept is used to promote Chongqing's tourism?

Tourism marketing, brand first. Peak Beauty is based on the top-level brand design of cities and scenic spots, providing system-wide services from brand positioning to IP establishment, from image building to marketing promotion.

Active IP, detonating popularity. Integrate industry experts and industry resources, plan and implement large-scale characteristic festivals, high-end summit forums and online cloud conferences to help cities and scenic spots create explosive IP activities.

New media marketing to create a network celebrity destination. Based on the creativity and traffic advantages of new media and local characteristics, we will launch new media products and services such as "Good Destination Punch Plan" and "Urban Online Travel Service Center".

Advertising, accurate coverage. Peak Beauty has the first-class agency qualification of CCTV omni-channel advertising, as well as all advertising channels such as Tik Tok, Ctrip, Mawei and high-speed rail lines.