Traditional Culture Encyclopedia - Travel guide - How to use e-commerce in tourism?
How to use e-commerce in tourism?
Problem description:
What are the difficulties in the application of e-commerce in tourism and the shortcomings of today's tourism industry?
How to make full use of e-commerce to develop tourism?
Analysis:
As a new industry of national economy, China's tourism industry has determined the basic policy of development and construction at the early stage of development. On the one hand, it insists on opening to the outside world and attracts funds from all walks of life at home and abroad; On the other hand, make full use of social resources and encourage the state, collectives and individuals to invest in tourism projects. This open investment policy has promoted the activity of China's tourism investment market and the improvement of tourism reception capacity, and created conditions for the prosperity and development of tourism. Although there are still many problems and obstacles in the development of China's tourism industry, especially the low degree of marketization of tourism management system and investment mechanism, on the whole, China's tourism investment environment is constantly optimized.
First of all, tourism is closely related to the environment, and the realization of paperless commerce by e-commerce is not important to the environment and needs to be developed without damaging the environment. Providing a network platform for customers to inquire and book tickets is the key to e-tourism, and information interaction is an important means provided by modern e-commerce for tourism, which also saves telephone costs. Provide customers with personalized services to better meet their needs.
Easily obtaining a large amount of information from the Internet can strengthen the relationship among travel agencies, travel providers and tourists, and also make the traditional operation mode of travel agencies informationized, simplified and scientific, and promote the modernization of travel agency management. The implementation of e-commerce urges the tourism industry to change its management mechanism, service function and actively explore new business.
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