Traditional Culture Encyclopedia - Travel guide - How to develop hot spring resort?

How to develop hot spring resort?

The key to market competition in hot spring resorts is the innovation of development models. Development companies should pay close attention to this, because this not only directly determines the core attraction of hot spring resorts, but also affects the development of hot spring resorts to a great extent. return on investment.

Based on years of practical experience in hot spring planning, design and development, Greenway Cultural Tourism has summarized the development model of hot springs into six major development models:

First, the characteristic hot spring scenic spot model - " "Special hot spring + scenic spot". It is a model to win the market by creating unique hot spring bathing scenic spots. The key is to use culture to package the theme or highlight the natural landscape characteristics and form an experiential hot spring bathing scenic spot.

Second, the hot spring conference center model - "hot spring + conference and leisure". This mode is divided into two modes: "hot spring + large conference" and "hot spring + small and medium-sized conference".

Third, the hot spring leisure park model - "hot spring + sports entertainment". Sports recreation can be divided into water recreation, golf, ski resorts, themed comprehensive recreation, etc.

Fourth, the hot spring rehabilitation base model - "hot spring + rehabilitation". In-depth integration of the health and wellness value of hot springs with daily physical examination, medical treatment, diagnosis, rehabilitation, recuperation, fitness and other means to create a hot spring rehabilitation and recuperation base.

Fifth, the hot spring ecological manor model - "hot spring + ecological farm". According to the "hot spring ecological manor" model, hot spring resources and ecological farm development are organically integrated.

Sixth, the hot spring resort community model - "hot spring + tourism real estate". The extensive combination of hot springs and tourism real estate has even formed a large number of large hot spring resorts, hot spring towns, hot spring new cities (districts) and other projects, driving the overall development of large areas.

Lvwei Cultural Tourism is a nationally renowned "three-level" comprehensive planning and design institute for tourism planning, urban and rural planning, and landscape architecture design. It focuses on the development and operation of comprehensive services of "tourism + big health". After more than ten years of Years of innovation and practice have formed a regional comprehensive development model guided by big health, innovative ideas and forward-looking theories of health and vacation such as "three escapes and five health + micro-vacation", and have been applied in forest health care, hot spring health care, traditional Chinese medicine tourism, and sports medicine. Innovative planning methods and construction models have been formed in terms of integration, sports and tourism integration, etc., we have explored and constructed the "Healthy City Standard System", participated in the preparation of the "Sports Town Assessment Standards", and published comprehensive development of health and wellness, resort and senior care, hot springs, Forest and other special issues integrate high-quality IP and resources of cultural tourism and general health to build a "big health + tourism" platform to provide various health care scenic spots, health resorts, health towns, health care complexes, and health care demonstration areas. We provide creative planning and design services and all-round support for the development and operation of projects such as , healthy towns, health care real estate, rural health care, and senior vacation.

To date, we have completed the planning and design of hundreds of various health care projects such as hot spring health care, traditional Chinese medicine health care, sports health care, forest health care, cultural health care, vacation retirement care, etc. Among them, Qichun County National The Traditional Chinese Medicine Health Tourism Demonstration Zone, Huangdi Health Care Town, "Shangyang Huawan" pastoral complex, "Mulan Kanggu" health resort, and Funiu Mountain Ju Hot Spring Resort have all become industry classics and local demonstrations.