Why do travel agencies use WeChat applets? What are the advantages of the travel agency applet?

With the improvement of people's economic level, tourism has become a major and popular way of leisure, with great market demand, and the development potential of personalized market can not be underestimated. However, if it is difficult to maintain only by offline travel agencies, with the daily life of hundreds of millions of WeChat, more and more travel agencies also use small programs to expand their customers.

According to users' travel habits, most users need to find travel guides to understand the characteristics and precautions of eating, living and playing in the destination. Users basically rely on online travel notes or guides, and may need to download different apps or browse different websites. The whole process will be more complicated.

However, if you make a WeChat applet, users can search for relevant information as long as they enter the WeChat applet, which is convenient and fast, and can save a lot of time.

Some tourist diversion platforms, similar to a certain journey and a certain cow, will extract high commissions every time they take tourists to scenic spots. If you want to get extra exposure, you often need to pay for advertising. Micro-home tourism applet can make the scenic spot independently market and obtain tourists, without extra payment, and can also grasp the tourist information for users to recall.

While keeping small and beautiful, the micro-home travel distribution applet can also meet special needs through customized plug-ins, such as membership points, team battles, coupons, and poster generation in friends circle. , with the help of small program portal, share through chat, split according to social relationship, and get more accurate customers.

Micro-home travel applet can provide online ticket purchase, reservation service and other services, which is very in line with the concept of go on road trip. It can not only improve the customer experience, but also help to streamline the personnel in the scenic spot. At the same time, the applet supports order and user management in the background, which also helps to optimize the work efficiency of the scenic spot.

In addition to the basic social fission, the micro-WeChat applet also has strong data analysis ability, which can know the user's gender, age, region, number of clicks, consumption preferences and so on. Detailed, and support graphic data analysis, so as to adjust the market strategy, launch corresponding products for different user groups, and improve marketing efficiency.

Depending on the advantages of Internet technology, the micro-travel agency applet can easily complete the reservation, grasp the demand according to the customer's personal behavior data analysis, and then reach out according to the humanized service project, thus finding a large number of potential users for travel agencies and occupying a large market share.