Frequently asked questions of student tour groups The frequently asked questions of student tour groups are as follows

1. Frequently asked questions of student tour groups are

Developing the Tourism Market Suitable for College Students

(A) a large number of college students, a large base

Since the reform of education system from 65438 to 0999, the enrollment scale of colleges and universities in China has increased year after year, and the number of college graduates has increased day by day. By the end of 2003, there were1.654,380+0.086 million students in colleges and universities nationwide. According to the Tenth Five-Year Plan, by 2005, higher education will enter the stage of popularization, and the proportion of school-age youth attending universities will reach 15%, and will reach 20 10 by 20 10. The huge consumer market of college students has gradually become an important position for tourism enterprises, and the prospects are promising.

(B) College students have a strong motivation to travel

And the age of college students is generally 18-24 years old. As a young man, he pursues freshness, excitement and a strong spirit of exploration. He is unwilling to stick to the rules and is easy to accept new things. As a new way of life, tourism is more easily accepted by young people. University is a transitional period for students to move from ivory tower to society. Their social experience is not rich and they are often curious about the outside world. The survey of college students' travel shows that when asked whether they would like to travel, 5 1.6% of the respondents answered yes, 45.2% answered that they were considering it, and only 3.2% explicitly said no. This shows that college students have a very positive attitude towards tourism and a strong desire to travel. Tourism has become one of college students' favorite leisure ways.

College students have more leisure time.

In addition to legal holidays, Chinese college students also have traditional winter and summer vacations, about 172 days, accounting for about 47% of the whole year. In addition, the education department also provides a lot of social practice and self-study time for college students. Therefore, college students have enough time to travel and great freedom in choosing travel time.

The disposable income of college students is increasing day by day.

In the past, due to the low level of college students' tourism consumption and the low economic benefits of tourism enterprises, the college students' tourism market was ignored. Nowadays, due to the increase of family financial support, participation in work-study programs, various scholarships and other reasons, the economic situation of college students has been greatly improved, and college students have begun to have the economic conditions for traveling. According to Xinhuanet, tourism consumption has become a hot spot for college students. For example, the annual travel expenses of Wuhan University can be as high as 1 ,000 yuan and as low as 1 ,000 yuan.

(5) Tourism infrastructure is improving day by day.

After more than 20 years of development, the tourism industry in China and the United States has reached a considerable scale, which can basically meet the demand of China and develop the tourism market in the United States. Among them, youth hotels, college students' travel network and other tourism infrastructure tourism markets related to college students began to appear and were recognized by the market. All these provide a certain material basis for the development of college students.

It can be seen that developing college students is a completely feasible tourism market. As long as enterprises adopt a reasonable development strategy for the tourism market according to the characteristics of college students, it will certainly form a blowout of college students' tourism, and its potential economic benefits will be stimulated to form a certain scale benefit.

Second, the characteristics of college students' tourism market

College students' tourism market is a special segment of the tourism market, which has obvious characteristics of similar consumer groups, which makes it easy for enterprises to reduce development costs in the development process. But at the same time, it also has different characteristics from other tourism market segments:

(1) pays more attention to economy and tourism experience.

At present, most college students are still consumers. I don't have much money to spend. They belong to non-strong consumer groups, so they are more sensitive to price. When they don't travel, they don't have high material requirements and pay attention to economic benefits, especially food and shelter, as long as they are basic.

Because college students are limited by economic conditions, most of the trips are short-term trips to surrounding areas. A special sample survey of universities in Beijing shows that college students choose to travel for 2-4 days, accounting for 74.7% of the total. Because college students have little life experience and are curious about things outside school and family, they often choose natural attractions that are in great contrast with their daily lives.

(3) Most modes of travel are self-organized.

College students have a strong sense of self and independence, and most of them don't want to be limited by the current travel agency routes and group arrangements. So as soon as the holidays arrive, there will be travel notices from colleges and universities to find companions. Wuhan University Travel Agency conducted a market survey in four universities, and the results showed that college students' willingness to travel was over 95%, and nearly 90% of them had travel experience. But most of them are self-help tours, and only a few college students take part in group tours. The survey also confirmed that college students like to travel together, with 2-7 people in the majority, reaching 74%, and the gender composition is overwhelming.

College students have obvious conformity psychology and fast information transmission.

As a concentrated tourism group, college students' tourism decisions are easily influenced by classmates or friends. Coupled with the asymmetry of tourism information and other reasons, college students are often not fully prepared for tourism, their emotions are easy to fluctuate, and their conformity psychology is obvious; At the same time, due to market concentration and extensive group contact, tourism information is transmitted quickly.

(5) College students are easy to accept new products, new consumption and new lifestyles.

Their consumption psychology and habits are still unstable, and their consumption demand is flexible and inducible. Their perceptual consumption, individual consumption, group consumption and social entertainment tendency are obvious, and travel agencies can make full use of this to promote related products.

Third, the problem of college students' tourism market

College students' tourism market has become the focus of the industry because of its great potential. However, after several years of research and development, there is no obvious change in the college students' tourism market. On the contrary, it seems to be chicken ribs, which makes tourism enterprises full of expectations for the market.

The author thinks that this is mainly due to the restriction of inherent concepts and the lack of communication between travel agencies and college students, so that travel agencies can obtain objective economic benefits from college students. Coupled with the reasons of government and functional departments, college students can't enjoy good tourism products.

The main reasons are as follows:

(A) the promotion methods of travel agencies are not accepted by college students and lack initiative.

Many small and medium-sized travel agencies do not have enough employees and corresponding marketing networks. Most travel agencies have a staff member who is responsible for multiple tasks. In this case, there is simply not enough manpower to design travel routes for college students. The travel routes introduced by travel agencies to college students do not reflect the characteristics of college students. Therefore, college students' tourism is still in a stagnant stage. Cultivating college students' tourism market is a complex process, which requires a lot of market investigation and analysis. The large investment in the early stage has increased the risk of travel agencies. In addition, it is difficult to design attractive lines, and the profit is too thin, which is considered thankless. Therefore, the enthusiasm for the development of this field is not high.

(2) College students can't. I don't want to go with the travel agency team.

Generally speaking, there are two main reasons why college students don't study. I don't want to go with the travel agency. Team S, that is, the price is high and the route is Tang. I can't meet their requirements. They pursue freedom and show their individuality. They are not satisfied with ordinary tourist attractions, but prefer to go to some special adventure attractions. Travel agencies generally lack products that suit them. At the same time, college students' low-level tourism consumption has also become a restrictive factor. Therefore, it seems that they prefer to organize their own tours rather than group tours that they think are not free and expensive.

There are illegal operations in small travel agencies. Contrary to the neglect of college students, the market is dominated by regular travel agencies, and some small travel agencies aim at this cake, which is ignored and begins to occupy the student tourism market. However, during the Golden Week, there were many false advertisements in the tourist information posted on campus, which attracted students and seriously disrupted the market. It is understood that the ultra-low quotations launched by these small travel agencies have attracted many students, and some of them are extremely streamlined in transportation and accommodation, which can really save some money. But many students need to pay some fees during the tour, which is not cheap on the whole. These irregular operations make the safety and legitimate interests of college students not guaranteed. This has a great negative impact on college students, and the trust in travel agencies has declined.

(4) The reasons of the government and relevant functional departments

The government and relevant functional departments are characterized by unclear understanding of college students, insufficient attention to the tourism market, and insufficient publicity and promotion. It is generally believed that college students are low-consumption groups, and relevant functional departments ignore the social and ecological benefits brought by college students. The tourism market pursues economic benefits unilaterally. For the sake of safety and health, government departments often hold a conservative attitude towards student tourism and do not advocate student tourism. On the one hand, it inhibits the demand for student tourism, on the other hand, it also hinders tourism enterprises from boldly making the student tourism market. The student tourism market has not been paid attention to and encouraged, and it lacks a relaxed development environment, which makes the student tourism market fall into a bad cycle of development. In addition, the student affairs office in colleges and universities lacks the necessary guidance for the ox outing in colleges and universities, which is very blind.

Four measures to develop college students' tourism

According to the characteristics of college students and the problem tourism market, combined with the actual situation of surrounding college students, we can make the following plans to open up the college students' tourism market.

(A) through development priority, flexibility, small profits but quick turnover, integrity

(1) development priorities. The tourism market of college students has great potential, but at the same time of development, we should also open up key tourism markets, so as to get twice the result with half the effort. There are three key markets with the most development potential in the college students' tourism market: one is the college students' spring outing and autumn outing market. In China's colleges and universities, it has become a tradition to organize group tours every spring and autumn, among which freshmen are the most active, so the possibility and frequency of organizing group tours are high. Second, college students with better economic conditions. Most of them have strong tourism motivation, mature tourism conditions and large tourism consumption; I'm a senior three. Senior students are more mature in thought, more independent in behavior and more inclined to travel than junior college students.

(2) Mobility and flexibility. College students are active in thinking, full of energy, diversified in tourism motives and pursuing individuality, so they should flexibly develop the college students' tourism market. First, the tourism product mix is flexible. The items of eating, living, traveling, traveling, entertainment and shopping are listed separately for college students to freely choose and combine according to their own conditions, forming short, medium and long-term package tours or package tours or even zero package tours; The second is the diversification of tourism modes. According to the different needs of college students, design a variety of alternative modes of travel, such as hiking, cycling, ships, trains and so on. Or combine them; Third, the group should be flexible. Most college students need to find like-minded travelers before traveling, especially girls. Tourism enterprises can carry out self-organized tour groups according to their own characteristics.

(3) Small profits but quick turnover. College students' tourism market is concentrated, large-scale and price-sensitive. In order to obtain greater economic benefits, tourism enterprises must make use of their own market characteristics, reduce costs, make small profits but quick turnover, and gain price advantages, so as to stimulate the market, realize scale development and achieve good economic benefits.

It is the fundamental and effective way to train college students to launch various distinctive tourism products to meet their needs. According to the psychological and physiological characteristics of college students, the following tourism products deserve attention:

(1) study tour. Many college students regard leisure time as an opportunity to increase their knowledge and broaden their horizons. They often travel with a certain learning purpose. Tourism enterprises can design some study tours with strong learning objectives, which can enhance social practice experience and broaden their horizons, such as English learning summer camps, study tours in revolutionary base areas, cultural tours in ethnic minority areas and so on.

(2) Sports tourism. College students are energetic, lively and active, and most of them love sports. According to this feature, they can carry out fitness and leisure tourism activities, such as skiing, swimming, surfing and beach volleyball. These sports activities can become the selling point of sports tourism.

(3) Adventure tourism. College students pursue individuality, like novelty and curiosity, and like to explore or engage in thrilling tourism activities. Enterprises can carry out adventure tourism activities such as rafting, rock climbing and secret adventure. Under safe conditions.

(4) Eco-tourism. College students in the new era have a strong sense of environmental protection, and many universities have established environmental protection associations. In view of college students' attitude of advocating nature and protecting the environment, designing ecotourism products will be favored by college students.

(3) Reasonable pricing of tourism products

Due to the limited economic conditions, college students are more sensitive to prices, and the number of college students traveling is more flexible with price changes. Only reasonable pricing can stimulate more college students to travel and form a large-scale market. Reasonable pricing mainly includes:

(1) Specify the actual price. Clearly marked prices can make consumers feel honest and credible, and enhance college students' travel confidence. If multiple discounts are set, it will only increase their doubts about the profits of tourism enterprises and prompt them to give up the possibility of arranging travel itinerary through tourism enterprises.

(2) Set different prices according to different time and space. Tourist attractions are divided into hot spots, warm spots and cold spots, and tourism time is divided into peak season and off season. Tourism enterprises should set different prices according to different travel time and space. In this way, we can not only attract college students by taking advantage of the preferential prices in off-season and cold and warm scenic spots, but also make full and reasonable use of tourism resources and adjust the economic income structure of tourism enterprises.

(3) Pricing according to optional tourism items can not only reduce the intuitive price of tourism products, but also enable college students to choose tourism items according to their own economic conditions, thus paying more attention to tourism products psychologically.

(4) Adopt various tourism promotion methods.

College students have obvious conformity psychology and fast information transmission. In tourism promotion, enterprises can take advantage of this feature and adopt some low-cost promotion methods, which can achieve better results.

(1) Cooperate with university associations. At present, the mass organizations in domestic universities are very active, and many schools have also set up tourism associations. Tourism enterprises can cooperate with tourism associations or other associations, go deep into college students' groups and open up college students' tourism market.

(2) Cultivate students' direct sales outlets. Now most college students are actively seeking part-time opportunities to exercise themselves. Tourism enterprises can hire them, especially college students majoring in tourism, as regular tourism direct sellers, and make use of their advantages of wide information and many friends to publicize and sell tourism products for a long time, so as to achieve the goal of rooting in the college students' tourism market.

(3) Use online promotion. Most college students like surfing the Internet, and the existing college students' travel network is far from meeting their various needs. Tourism enterprises should set up tourism columns on websites that college students pay more attention to, such as school websites, for college students to browse and consult relevant tourism information.

(4) Use leaflets, newspapers, posters and other forms for publicity. Promote sales in canteens and entertainment places. And use centralized ch.

It is believed that through these measures, on the one hand, enterprises and travel agencies can increase their interest in college students' tourism market, on the other hand, they can further stimulate college students to participate in tourism activities. It will also play an important role in the healthy development of college students.

2. Two tourists of a tour group have conflicts.

If two competent employees have conflicts, the leader should mediate between them. If the mediation is not good, let them take charge of a department alone, which is competitive.

3. Characteristics of student tour groups

Hobbies: ball games, singing, reading and studying. Hobbies: I like traveling, playing chess and swimming, and my specialty is table tennis. Hobbies: reading, singing and running. Hobbies: I like language learning. Love sports, table tennis and tennis; Outgoing, willing to make friends. Hobbies: painting, reading novels and watching Japanese anime. Hobbies: Playing badminton and surfing the Internet.

1. I like listening to songs, walking and playing badminton;

2. I like to make friends and read books when I have time; Hobbies: listening to music and traveling. Hobbies: photography, listening to music, reading, swimming, fishing, singing, mountain climbing and badminton. Hobbies: playing ball, surfing the Internet, listening to music, watching movies, climbing mountains and fishing. College students are interested in basketball, football and all kinds of ball games. College students are interested in all kinds of social activities. I have a wide range of hobbies, reading, thinking, sports and socializing are my main hobbies. I have good living and study habits! Complete interest model essay: loyal and honest, adhere to principles, and never shirk responsibility; Have self-control, do things from beginning to end, and never give up halfway; Willing to learn, Tang does not shy away from problems and learns from others with an open mind; But self-confidence is not conceited and self-centered; Willing to praise those who humbly accept superiority and authority; Will be devoted to work 100% enthusiasm and energy; Approachable. Sincere and cheerful, aggressive, adaptable, diligent and practical, strong team spirit, positive and serious attitude. I am quiet, friendly, honest, modest, good at thinking and strong in learning. Solid professional knowledge, skilled operation of office system software, quick acceptance of new things, high initiative, serious and responsible work. But people are not perfect, and there are still shortcomings in some aspects, such as knowledge and social experience. But I believe that these can be improved through my own efforts, and I am also working hard in this direction! I am willing to start with the most basic work.

4. What are the common problems in student tour groups?

Not bad. Read thousands of books and take Wan Li Road. I'll give you a list of the necessities you must take with you on the trip.

1. ID card (passport)

2. Student ID (discount)

Change clothes

4. Toilet paper

5. Diary and pen

6. This season, of course, there are things like flowers falling into the water to prevent mosquitoes.

7. Snacks and water

8. Eye mask (for rest while driving)

9. Headphones (believe me, I have no clear regrets)

10, mobile phone charger, charging treasure, etc. You shouldn't forget this!

1 1. Take the damp-proof mat, and have fun!

In order to avoid conflicts within the tour group.

1. Beginners: the pursuit of safety, novelty and uniqueness. Tourists will be very excited when they first arrive at a place, but they will be at a loss and feel insecure because of unfamiliar places, language barriers and different environments. At this stage, tourists' psychology of seeking safety is very prominent and even rises to the main demand. At the same time, tourists' attention and interest have shifted from their daily lives to their destinations, and they are full of curiosity about everything. They want to see, ask and know everything. Some things that are common to local people may be new to tourists. At this time, the tour guide should organize more relaxed and pleasant sightseeing activities, seriously answer the questions that tourists ask that are childish and ridiculous to the tour guide, and meet the psychological needs of tourists for novelty and novelty.

2. Personality exposure stage: laziness, pursuit of perfection. With the development of tourism activities and the increase of contacts, members of tour groups, tourists and tour guides become more and more familiar, and tourists begin to feel relaxed and happy. At this time, a gentle and relaxed mentality will emerge, and the personality of tourists will be exposed. Their psychological characteristics are as follows: laziness. The weaknesses of tourists are increasingly exposed, such as poor concept of time, weak group concept, lax sightseeing activities, and contradictions among tour group members are gradually emerging. Perfect psychology. When people spend money to travel, they often idealize tourism activities, hoping that everything in tourism activities is beautiful and ideal, which leads to excessive demands on life and psychology. At this stage, tourists ask more extensive and in-depth questions, and some tourists will ask some unfriendly and provocative questions. The tour guide's work at this stage is the most arduous and error-prone. This stage can best test the tour guide's organizational ability and ability to deal with problems independently, and it is also an important test of his tour guide skills and psychological quality.

3. Pre-departure stage: Busy with personal affairs

6. Problems that tourism students need to solve

Some people think they can take a vacation. Although 90% of parents think that learning is the most important thing, in my own opinion, it is also a good way to see the world and relax.

Because I study parents who let their children relax. If you have money and leisure, you can ask your child to take time off to travel.

Unfortunately, I don't-I don't have any money yet, so I can only go out to play in winter and summer vacations. I haven't-I haven't been abroad, so. It's too expensive. The great rivers and mountains of the motherland are also beautiful, so it is not easy to go.

Why do I think it is completely feasible to take time off to travel?

1. can broaden children's horizons and see the scenery and customs of the outside world, not limited to the small world where they live. S much more realistic than TV and books.

2. If you take advantage of small holidays to travel, most of them are people-oriented. Where can I have leisure time to see the scenery? Instead of avoiding the peak of the small holiday and choosing to travel in the off-season, it is better to queue up everywhere to find guilt.

Since it is an off-season tour, be sure to let the children take time off. However, many parents think that it is a very bad behavior for children to play truant, which affects their study. In fact, this is also the idea that different people have different views.

4: I think it is entirely possible for it to take time off. After all, it's only been a few days. It won't be long before it wins the course. Especially some rare trips, you can travel together as a family.

I once watched a program in Li Xiang about a mother who often asked her daughter to take time off to travel. When Li wanted to ask his mother why this happened.

Mother replied, I don't I don't want to train my children into the same learning machine. So I raised her to be different from others since I was a child, even if she could play, learn and watch more.

Actually, I quite agree with this view. Learning should also pay attention to the combination of work and rest. It is also a good idea for children to see the outside world, and it is understandable to ask for leave.

Of course, every parent has different ideas and opinions. Some people think that knowledge is greater than the sky and they can't relax for a moment. They can't let their children lose at the starting line.

Some parents, like me, prefer their children to study in a relaxed environment. It is more important to have knowledge and learn to be a man than to study.

So, should children take time off to travel? I believe that every parent has his own choice.