What is the golf industry chain?

① Golf manufacturing industry

The manufacturing industries related to the golf industry mainly include: golf clubs and equipment industry, golf clothing industry, and golf course facilities and equipment industry. According to statistics from the International Golf Association, China has now surpassed Japan to become the world's second largest producer of golf equipment after the United States, and is expected to surpass the United States within three years and occupy 70% of this market share. Golf equipment and accessories are an important part of the golf industry. Although the development of golf in China is still in its infancy, world-renowned golf brand products are setting up processing sites in China in order to occupy a larger market share as soon as possible.

In terms of clothing, there is a broad market for all types of men's and women's clothing, caddy clothing, sneakers, casual shoes, socks, hats, headwear, gloves, umbrellas, towels, sunglasses, sunscreen, skin care products, etc. prospect.

Complete stadium facilities and equipment are very important in stadium management and are a must for every stadium. Course equipment includes various types of lawn mowers, sand covering machines, fairway and green drilling machines, green drilling post collection machinery, sprayers, excavating machinery, shoveling machinery, bunker sand filling machinery, and scratching machinery. Transportation machinery, etc. are all available to meet various work needs.

In addition, there are golf driving range equipment, golf course and club supplies, golf equipment repair tools, golf equipment accessories, golf equipment, etc. Driving range equipment mainly includes golf practice balls and tee balls, practice mats, driving range mechanical equipment, driving range accessories, etc. Course and club supplies mainly include club supplies, course supplies, etc. This will be an industry with great development prospects.

②Golf service industry

Service industries related to the golf industry mainly include golf tourism, golf exhibitions, golf course maintenance industry, and related comprehensive service industries.

The construction of golf courses can promote the development of regional tourism. Taking Hainan Province as an example, as golf, a "green sport", becomes increasingly popular, it is gradually becoming a new hot spot for tourism and leisure in Hainan. Hainan Province lists golf as one of the six main products of the province's tourism industry, and the golf industry has formed a certain scale. The holding of various domestic, international, professional and amateur events and the development of various golf tourism products with Hainan characteristics have attracted many golf enthusiasts and tourists to Hainan Province. According to statistics, in the past two years, golf courses in Hainan have received up to 100,000 golfers every year. Golf has become an industry closely integrated with the tourism industry. "Playing golf in Hainan in winter" is very attractive to golf enthusiasts from northern my country and Japan, South Korea, Northern Europe, Eastern Europe and other countries.

The tourism industry in other areas with golf courses has also been boosted to varying degrees. Therefore, golf courses can find more business guests with high spending power by cooperating with the resources of tourism agencies, thereby effectively solving the customer source problem, increasing the usage rate of the course, increasing operating income, and effectively stimulating local tourism, catering and other surrounding areas. economic development. Golf tourism has become a new economic growth highlight of the tourism industry. At present, China is recognized by countries around the world as the safest and most attractive tourist destination. In the words of the Secretary-General of the World Tourism Organization: "The sustained and rapid development of China's tourism industry has exceeded everyone's expectations. China is one of the countries with the best tourism development in the world." Therefore, golf tourism has broad development prospects.

The China (Guangzhou) International Golf Products Exhibition, held from March 4 to 6, 2004, was the first in China to set up a "Golf Tourism Theme Exhibition Area" and "China The "20 Years of Golf Industry Achievements Theme Exhibition Area" provides a platform for golf clubs and tourism organizations to display their corporate image, expand golf tourism business, and create conditions for trade negotiations. The exhibition is a platform that can not only spread golf culture to people from the economic circles at home and abroad, but also stimulate business people's interest in golf, rapidly develop members, and promote golf more effectively.

Comprehensive golf services with the main content of golf events and management companies; club management software and golf teaching and game industries; golf-related newspapers, magazines, TV programs and websites; professional golf posters and artworks, etc. industry has also achieved considerable development in recent years. In particular, golf media is developing at an alarming rate, and they play a huge role in promoting the popularization of golf. The prosperity of the golf-related cultural art market has enriched the cultural connotation of golf and improved the taste of golf.

③Golf real estate industry

Judging from the situation in the United States and other golf developed countries, golf course construction is bundled with real estate for supporting development, and the two complement each other and promote each other. relation. At present, many commercial golf courses in China have built golf course villas, and there are not a few real estate projects developed based on the brand advantages of golf courses. The price of real estate around the golf course is generally much higher than that of the same property. Due to its green space, blue sky and broad view, and more importantly, the convenience of playing golf, many homeowners prefer it. .

In recent years, there have been many examples of successful real estate development in China due to the introduction of the golf concept. Many real estate developers are willing to invest in the construction of miniature courses or sports parks with golf features near the properties to improve the taste and humaneness of the properties. The government has obtained a good public green space without investing a penny. In this way, we not only implement the greening work, but also provide community residents with a high-quality place for rest and activities. Therefore, the real estate industry married with golf contains huge business opportunities.

The development of the golf industry can not only bring huge economic benefits, but in terms of social benefits, it can improve the environment and increase employment. As long as we standardize management, make full use of abandoned wasteland, and strictly control the use of lawn maintenance chemicals, the improvement of the surrounding environment of golf courses will be immediate. In terms of employment, taking an 18-hole standard golf course as an example, it can provide employment for 300 to 400 people (including club operations, golf course maintenance personnel, caddies, etc.), which can alleviate employment pressure for the country and significantly boost the regional economy. The Beijing Country Golf Club is an example. Local farmers have moved into high-rise buildings, and surrounding real estate has flourished. Farmers have become caddies, forming a new rural scene.

Judging from the above situation, although golf has only a history of 21 years in China, its results are gratifying and its prospects are broad. Golf in our country can be said to be the only sport that has been developed entirely driven by market forces. The government does not invest a penny. All investment comes from foreign businessmen, private capital and some state-owned enterprises. Its management model and event operation have long been in line with international practices and international practices. Standards are in line, and professionalism is the most thorough and in place. It is much more in place than Chinese football, which has been praised for many years. In the face of the vigorous vitality and huge prospects of the golf market, government departments should face up to the achievements and contributions of China's golf and give them full recognition, carefully study and judge its development potential and positive role in the national economy, and formulate as soon as possible a policy related to China's golf. Industrial policies and industry regulations that are suitable for the development of golf will put it on the track of standardized and healthy development as soon as possible.