Traditional Culture Encyclopedia - Travel guide - Why is the group tour in Yunnan so cheap?
Why is the group tour in Yunnan so cheap?
1. Tourism Market Competition: As a famous tourist destination in China, Yunnan is rich in tourism resources and unique in national culture, attracting a large number of tourists. In order to attract more tourists, tourism enterprises in Yunnan may compete in price, thus providing more favorable package tourism products.
2. Economies of scale: Yunnan tourism has economies of scale. With the increase of tourists, the average cost will gradually decrease. Therefore, under the premise of ensuring a certain quality of service, the average cost can be reduced through large-scale tourist reception, thus providing cheaper package tourism products.
3. Rich tourism resources: Yunnan is rich in tourism resources, such as Old Town of Lijiang, Dali Ancient City and Shilin. These scenic spots are very attractive to tourists. Rich tourism resources make Yunnan tourism enterprises more flexible in designing group tour products, and can reduce the overall cost by optimizing the combination of scenic spots.
4. Quality of tour guide service: Yunnan has a large group of tour guides and fierce competition. In order to win the favor of tourists, tour guides may compete in service quality to provide a better service experience. This will help to improve tourists' satisfaction and reduce the cost of group tour products.
5. Small profits but quick turnover strategy: Yunnan tourism enterprises can adopt the strategy of small profits but quick turnover, and gain more profits by increasing sales. This strategy can not only provide low prices, but also ensure the profitability of enterprises.
It should be noted that although the price of group tour in Yunnan is relatively low, it does not rule out that some tourism enterprises may reduce their costs by improper means such as reducing service quality, reducing scenic spot visit time and compulsory consumption. Therefore, tourists should choose regular and reputable tourism enterprises when choosing group tour products to ensure the quality and experience of tourism.
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