What is the process of rural tourism planning?

The technical route of rural tourism planning is a certain logical relationship to be followed in the planning process, including the main contents of planning and the basic steps of making planning. At present, there is no unified analysis on the technical route of rural tourism planning at home and abroad. Zhi Ming tourism planning According to the overall requirements of tourism planning and the actual needs of rural tourism planning, the process of rural tourism planning can generally be divided into five stages:

The first stage: planning preparation and startup. The main work includes: (1) planning scope; (2) planning period; (3) Planning guiding ideology; (4) Determine the planning participants and organize the planning working group; (5) Designing the working framework of public participation; (6) Establish the coordination and guarantee mechanism in the planning process.

The second stage: investigation and analysis. The main work includes: (1) the basic situation and location analysis of rural tourist destinations; (2) General survey and comprehensive evaluation of rural tourism resources; (3) Tourism market analysis and scale forecast; (4) Competition and cooperation analysis and SWOT analysis of rural tourism development.

The third stage: strategic direction judgment. Through the analysis of the background, present situation, context, geographical context and objective image of rural tourism development, the problems existing in its development are diagnosed horizontally and vertically, and the overall thinking of rural tourism development is determined, including rural tourism image planning, development direction and layout, development planning, etc. , and determined the planning objectives.

The fourth stage: planning. Based on the general idea of developing rural tourism, this paper puts forward specific measures to develop rural tourism, including the planning and development of rural tourism products, land use planning and environmental capacity, support and guarantee system, etc.

The fifth stage: organization, implementation and comprehensive evaluation. According to the specific content of rural tourism planning, do a good job in rural tourism planning and management; According to the economic, social and environmental benefits, comprehensive evaluation and timely information feedback are carried out, so as to supplement, adjust and upgrade the planning content in time.