The Best Plan of Children's Wear Activities in May 1 Day, 2022

The Best Plan of Children's Wear Activities in May 1 Day, 2022

In order to effectively ensure the quality level of activities, it is essential to make an activity plan in advance, which is a written plan after comprehensively considering the relevant factors of activities. How to make an activity plan? The following is the best plan for children's wear activities in May 1 Day, 2022, which I carefully arranged. Welcome to share.

May 2022 1 Best Plan for Children's Wear Activities 1 I. Activity Mode

During the period of 1 .4.15-5.1,customers in 68 yuan and 2 yuan can buy goods worth 10 yuan, and customers who spend more than 100 yuan and 5 yuan can buy them. (The receipt will be redeemed before 5. 1 and one on the day of the event. Products include socks, underwear, vests, simple T-shirts and so on. This activity needs to set a minimum consumption standard. )

2. Customers who have made a one-time shopping in 68 yuan can apply for a complimentary card at the cashier on the same day with the shopping receipt; You can enjoy double points during the activity time. Customers who spend more than 588 yuan on the same day can give a membership card and enjoy membership discounts at any cotton house chain store. (Don't take part in points activities after redeeming special goods and gifts, and get the receipt in time after redeeming points cards. )

3. Member patent preferential products. In order to attract more member customers to shop, a small number of styles of clothes are discounted, that is, members can enjoy the patent on the basis of activity discount. This method requires new high-profit products. )

4. The most common way to discount gifts is to return proportional gifts after reaching a certain consumption amount (for example, socks at the age of 38, vests and corresponding suspenders at the age of 68, and sweaters at the age of 128). Specific gifts need to be purchased as soon as possible. Discounted goods do not participate in this scheme).

5. Shopping feedback 4. 15-5. 1. Customers who spend money in the store can use the in-store shopping receipt during the activity (the feedback ratio should be determined in advance).

Second, matters needing attention

1, personnel preparation, clear in advance according to the post, and the responsibility lies with people to avoid mistakes during the activity.

2. Stock up, purchase promotional items and specific discounts to ensure the supply of products participating in the activities (it is recommended to purchase a batch of special promotional clothes).

3. Prepare gifts and accessories. The number of gifts is sufficient to ensure the supply. Confirm the required accessories and purchase them in advance.

(Products in the store and accessories such as gifts, cups, washbasins, clothes hangers and pimps to be purchased)

4. In terms of communication, confirm the participation in stores, dates and activities of various stores.

The Best Planning of Children's Wear Activities in May 1 Day, 2022 I. Theme:

Romantic May Day Warm XX

Second, the activity time:

April 20-May 20

Third, the event background:

After the Spring Festival, the May Day Festival will bring us the first sales season. Tourism Festival, Horticultural Exhibition, Economic and Trade Fair and the opening of Shenzhen Xinyijia Supermarket are the new highlights of the market. In order to seize the favorable opportunity, integrate the internal and external resources of the enterprise, establish a brand-new image, seize the market, actively expand sales, attract business and enhance the brand image of the enterprise, it is imperative.

Four. Activities:

1. Reward shopping promotion. Consumers who shop in XX can take part in the lucky draw by means of telephone service number, short message, etc. with the shopping receipt and ID number of that day. Once a week, the prize is wide and the prize value is low, such as T-shirts. Once a month, there is a double lottery. The prize area is narrow and the prize value is high. You can award mopeds. The lucky draw ceremony was held in XX Square to promote and stimulate purchases. The telephone fee income is divided into four or six parts, about 2000 yuan per month, which can be used for prize-winning expenses. See the cooperation agreement for details.

2. "Collecting wind in XX, refreshing this summer"-the first air conditioner in XX, Zibo.

(1) Buy a lucky draw and give each other air conditioners. Users can enjoy the preferential policy of lucky draw when they buy cabinets or hang up in XX Shopping Plaza, that is, they can enjoy cabinets if they buy cabinets with prizes. This activity is limited to some brand models.

(2) Sales ranking. XX Shopping Plaza, together with Consumers Association and other relevant departments, ranks the air conditioners sold in XX Shopping Plaza from April 20th to May 20th according to the number of purchases, and will release them through the media to guide consumption.

(3) A series of essays with the theme of "air conditioning and my modern life". Customers can express their views on air conditioning through articles, and they can also think before and after buying air conditioning. The activity aims to advocate scientific consumption and air conditioning culture. The essay was jointly organized with Luzhong Morning Post, and related articles were published in the newspaper.

(4) Free repair and maintenance, and large telephone call back. Before the air conditioning festival 10 day, outdoor shelters will be presented to new and old users every day, and the words "XX Dedication" will be uniformly printed on the shelter. Community service, sincere dedication, image building and publicity.

(5) Large gifts and special sales activities. In addition, one-hour auction sales activities are held every day, with advance notice and store auction.

(6) "Air-conditioned home phone"-once a day (7: 45 pm), give the users who buy air conditioners a month's meteorological information. Old users can enjoy two weeks of weather information. This activity cooperates with telecom companies, and by paying a certain fee in advance, it regularly leaves customers a phone number, and plays meteorological information, dressing index, sun protection index, comfort index, air pollution index, commuter weather forecast, etc.

(7) The first person to call the air conditioner at 8 o'clock every morning, who is lucky, can enjoy a half-price discount, which is surprising and exciting.

(8) Grand opening ceremony and exhibition activities.

3. The member's "Shopping Points Holiday Tour" activity, starting from the launch date of the activity, accumulates the member's shopping amount, and gives a travel voucher with a value of 120 yuan when the shopping exceeds 2,000 yuan; Two tourist tickets with a gift value of 120 yuan for spending more than 5,000 yuan; Those who spend more than 8,000 yuan will be given three tourist tickets worth 120 yuan. Send the activity plan and commodity information to every member through the special advertisement of China Post, so as to arouse their extensive participation.

4. "Buy a T-shirt and give one yuan of love"-T-shirt bazaar in Zibo XX Shopping Plaza. Around May Day, there will be a charity sale in the square, and a certain number of pieces will be taken out every day. The money sold will be donated to Project Hope, and the activities will be organized and implemented by the Youth League Committee.

5. "Leisure Sports Series Fashion Show" adopts XX etiquette fashion model team, chooses leisure, sports and fashion to perform in the square, and cooperates with store sales, mainly promoting shopping mall leisure and sports fashion in three shopping malls to create momentum for sales.

6. Commodities such as "sugar liquor and non-staple food" and "detergent" are the highlights of May Day consumption. In order to effectively combine joint sales, XX "Food Week" and XX "Skin Care, Beautiful Life" were launched. Use special price or half price to promote purchase.

7. Establish the website of XX Shopping Plaza. Report the May Day promotion activities of XX Shopping Plaza.

Verb (abbreviation of verb) advertisement

1. In the column of "XX Information Port" of Economic Channel, various promotional activities of May Day in XX Shopping Plaza were comprehensively introduced.

2. The radio news station and the art station use advertisements for half an hour and every hour respectively to promote personal activities.

3. Use Zibo Evening News and Luzhong Morning Post to make a full-page advertisement.

4. The live broadcast service will launch the content of the event.

5. Number five. XX website reported the May Day series activities.

6. Cooperate with the postal service and jointly publish a special advertisement with various manufacturers.

7. Use the news reports of the above media.

Six, shaping the image of the store:

1. Decorate the storefront. It takes about 600 yuan to make romantic Mayday color gates with silk flower.

2. Decorate the patio and zenith on the first floor with flowers and remove the red lanterns. The cost is about 1000 yuan.

3. Colored balloons are decorated for about 2000 yuan.

4. Green simulated plant decoration is about 1000 yuan.

Seven, rectify the image of the store and strengthen the on-site promotion of business personnel.