Traditional Culture Encyclopedia - Weather forecast - Please tell me about the airship in detail.
Please tell me about the airship in detail.
As early as several decades ago, there was a unique outdoor advertising media in foreign countries. Its huge figure, beautiful lines and elegant flying posture have been deeply imprinted in people's minds in an instant. It is a super-large outdoor advertising media-manned airship.
Manned airship, fifty or sixty meters long and more than ten meters high, has two huge advertisements hanging on both sides of the hull, flying slowly and smoothly, like an advertising giant strolling in the air. Compared with many outdoor advertisements, it stands out and occupies a dominant position. Once this novel and unique giant outdoor advertising carrier appeared, it was immediately favored by many businesses and became a giant of outdoor advertising. Motorola, Nokia, Goodyear, Fuji, Kodak, Adidas, Coca-Cola and other well-known foreign brands all advertise on airships, which shows the dominant position of advertising airships in outdoor advertising media.
Giant advertising airship can become a giant of outdoor advertising, with advantages that other outdoor media do not have:
First, the advertising area is large, with more than 200 square meters of advertising area on both sides of each airship.
Second, it has strong timeliness and can appear in important occasions such as competitions, parties, ceremonial celebrations and grand parades anytime and anywhere.
Third, the mobility is good. Advertising airship can fly over stadiums, squares and racetracks at fixed points, and can also fly over beaches, villages, expressway and cities according to customers' requirements. These advantages are not possessed by other outdoor media at the same time.
All over the world, every football match and every big car race will see the figure of advertising airship, advertisements and live broadcasts of the game over the stadium. The huge advertising slogan on the ship can be seen clearly from a distance.
The History and Present Situation of Domestic Airships
1995, China introduced American-made manned airship, flew for Nokia in commercial advertisements, flew in big cities such as Beijing, Tianjin, Shanghai and Guangzhou, participated in important events such as the return of Hong Kong, Tianjin World Table Tennis Championships, Beijing World Women's Congress and Kunming World Expo, and was grounded due to damage in 1998, thus ending its brilliant but short-lived mission. In addition to technical reasons, a series of complicated procedures, such as flight instruction declaration and route declaration, expensive flight expenses, professional airship maintenance and numerous venue leases, all limit its popularity. Every flight day 12000 USD, that is, 10000 RMB, and the shortest flight time 15 days, is unacceptable to ordinary enterprises. Because there is only one imported airship, if there is damage or incomplete accessories, it is not as simple as repairing the car, otherwise it will be grounded and cause unnecessary losses to customers. Moreover, the take-off, landing and storage of manned airship are inseparable from the airport. There are not many small airports in China, and it is not easy to rent large civil airports. It is not difficult to see that China's current national conditions are not suitable for the market development of large manned advertising airship. Advertising airship is such a good advertising carrier, is it so easy to quit the big stage of outdoor advertising media?
Large outdoor advertising remote control airship comes out
Although the large manned advertising airship has been grounded, a new force is replacing it and perfecting it. It absorbs the advantages of manned airship and avoids the disadvantages of manned airship. According to the national conditions and the present situation of domestic advertising market, we should adjust measures to local conditions, reduce flight costs, simplify maintenance procedures, reduce flight venues, and use modern remote control technology to create the most novel advertising carrier, which is the perfect combination of high technology and modern advertising-a large-scale outdoor advertising remote control airship.
As early as the early 1990s, some people of insight in China began to collect foreign information and explore the development of early remote-controlled airships. Although the technology is not very mature, after continuous improvement and innovation, it is our own product, and gradually mastered this technology, officially entered the commercial flight in 1993, and achieved very good advertising results. Over the years, it has soared in the north and south of the motherland, and also participated in many important activities, such as the opening ceremony of Tianjin World Table Tennis Championships 1995, the sugar industry tobacco and alcohol ordering meeting in spring and autumn every year, the beer festival, the clothing festival, the tourism festival, the Kunming World Expo and some well-known enterprises and brands at home and abroad, such as shirt suits, LU ZHOU LAO JIAO CO.,LTD, Kongfujia wine, Yanjing beer, Tsingtao beer, Snow beer and Motorola. Remote-controlled advertising airships can be seen everywhere in China, especially in the economically prosperous areas of coastal provinces, and advertising flights are more frequent in Hainan, Guangdong, Fujian, Zhejiang, Shandong and Dalian.
Characteristics and market advantages of remote-controlled advertising airship
Why can the remote-controlled advertising airship enter the outdoor advertising market so quickly? Because it perfectly retains and develops the advantages of large-scale manned advertising airship, they have carried out in-depth and detailed design and demonstration in all aspects. First of all, they reduced the size of the airship from 9 meters to 1 1 meter, which greatly increased the application scope of the airship and improved the flight flexibility. The school playground can take off and land calmly, and the garage of bus or truck can be stored. Although the advertising area is also very small, but each side is 9 to 12 square meters, the flying height of the remote-controlled airship is much lower than that of the manned ship, so the difference in ground visual effect is very small, which is enough to replace the manned ship. Secondly, after the airship is reduced, the operation, use, transportation and maintenance of the whole boat are greatly simplified. Its first advantage is that it is simple to operate: because it is a remote-controlled airship, it does not need professional drivers to operate, and ordinary people have received short-term technical training. One operator and three assistants can complete the flight operation, which greatly saves human resources. Easy to use is its second advantage: the preparation work of the remote-controlled airship before each flight is 1.5 to 2 hours (including inflation, refueling, hanging advertising banners and testing remote-controlled equipment), and it can be fixed on a stool with ropes during the flight interval, and it can be stored in a warehouse, garage or hall with large doors for many days at night, which is very convenient and fast. Simple traffic is its third advantage; The remote control airship is composed of several parts (including airbag, engine room and tail wing). When it is not flying, it is very small. You can take a Li Xia or a small plane, take a CMB, and take people, gas cylinders and airships to fly for many days and places. Simple maintenance is its fourth advantage; Because the engine and remote controller used in the remote-controlled airship are imported from Japan, the failure rate is low. On weekdays, you only need to charge regularly according to the instructions, clean the carburetor and spark plug, and do some simple maintenance, which takes less time and is not complicated. Remote control advertising airship can not only advertise, but also do many related businesses, such as aerial photography; Aerial photography can be carried out by adding a camera or video camera to the airship cabin, and the business scope can be as large as land resource management and planning, environmental pollution monitoring and agricultural growth evaluation. From the construction and development of cities to the aerial photography of factories and mines, new residential buildings and various sports competitions. With the remote control airship, you will no longer worry about spending a lot of money, energy and complicated procedures to rent a real plane for aerial photography. Aerial photography is no longer an unattainable dream, and the remote control airship makes your dream come true. After years of continuous improvement and perfection, the technical indicators and safety of the remote-controlled airship have been greatly improved. Moreover, on the basis of large outdoor remote control airship technology, a small indoor electric remote control airship is developed, which is 2 to 3 meters long and can fly in theaters, gymnasiums and TV studios.
Based on the above advantages, it is not difficult to see that the remote control airship is very suitable for all kinds of advertising companies and enterprises to buy and use, with low cost and quick effect. It develops commercial advertisements from the ground to the air, from static to dynamic, from silent to audio. The remote-controlled airship has a streamlined appearance, good aerodynamic performance, strong wind resistance, stable flight and flexibility, and can take off and land vertically, dive and climb, move forward and backward, hover in the air, release information, release colored smoke and fly in the air. After the public has long been tired of the daily bombing of conventional media, the remote-controlled advertising airship really makes your advertisement become the focus of public attention.
- Previous article:Side trailer weather
- Next article:The colder the weather, the lower the body temperature.
- Related articles
- The weather in Lijiang
- Do you have a specific record of the weather in July? Thank you for giving me one.
- How much is a catty of green onions? Why do prices keep rising? Market forecast of Chinese onion at the end of 2022
- October temperature in Shangrao
- What ski resorts are there in Zhejiang? Where can I ski in Zhejiang?
- State affairs 20 10 (from 1 to 12)
- There are pictures under the name of the software for finding weather on mobile phones.
- How to send a circle of friends in summer?
- Sentences and words describing objects
- Reflection on the Geography Mid-term Examination for the Second Year of Junior High School 1500 words..