How to write website soft copy

I think that to write a good soft article, you must grasp the following points:

1. The title should be vivid and expressive. As the saying goes, "People look at faces, and trees look at bark." The key to an article that attracts people is that the title should be brilliant and make people interested in reading. Otherwise, no matter how good the content is, it will be missed by readers because of its “ugly face”.

2． The introduction should be exciting. Whether a soft article can attract readers, the title and lead must play more than 60%, and sometimes even play a decisive role. The importance of the introduction to soft articles is like the "passing" of a piece of music. The most beautiful and pleasant parts of the whole song should be gathered together to express it, and then attract the audience to listen. It can also be said that the introduction of the soft article should concentrate the most important information of the full text into one piece, and at the same time set up conflicts and suspense, so that people will want to further understand the truth after reading it.

3. The theme should be clear. A good soft article must leave a deep impression on people after reading it, rather than being confused.

4. Quote more authoritative language. Good soft articles should avoid talking about themselves. Most people have such a mentality that they are easily suggested, especially often easily persuaded by the opinions of authoritative institutions and famous people. But I am often very disgusted with people who brag about themselves, and of course they will not accept their views. Therefore, when writing soft articles, you should quote more third-party authoritative opinions and language, and don't "sell yourself and brag."

The following is an example of a soft article:

The price of asking for directions~~~Being famous on the Internet

How big a deal is asking for directions? The weather forecast is unreliable. It’s too hot in Qingdao. Although the weather forecast says it’s 35°, I don’t believe it at all. It’s at least 38°. When I go out, I sweat like rain. I’m even considering shaving my head. Oh... If a girl I can chat with online doesn't want to meet me, I won't come out even if I die... I'll fight for her (don't be a dinosaur). Although Qingdao is very big, I should be able to find her in 2 hours... ...Radio and Television Building? Premonition... Broadcasting and Television Building? Where? How can I find someone who lives in a place I am not familiar with? A fight? Squeeze your pocket, it's more "skinny" than Faye Wong, forget it, just ask and find out!

Repent: It was a wrong decision from the beginning...

Radio and Television Building? Hair, you have to think with confidence: Ask a woman!

Don’t call women “Miss” in China. “Miss, where is the Radio and Television Building?”

This sister rolled her eyes at me, “Ah, I don’t know!”

< p>I thought they were all joking, but really... I hate that little girl... "Little sister, do you know where the Radio and Television Building is?"

"Yes!" < /p>

"Ah! Tell brother, he will buy you ice cream..." (So excited!)

"Three!"

"One!" Blackmail...

"Two!"

"Deal!"

I bought two ice creams and offered them to me. The little girl immediately told me: " Turn left at the third intersection ahead, go forward two intersections and turn right, ........., and you are there."

"What a smart little girl, you can remember such a complicated thing, thank you. ! ”

There is sunshine and hope ahead... I turned left and right and walked through mountains and rivers, but I didn’t see any buildings. After turning the last intersection, I only saw a small iconic building

, after reading the sign above, I almost cried: Qingdao XXX District Women and Children Protection Association... Oh my God! ! ! It's not a misunderstanding, it's a misunderstanding

It seems that my manly charm can no longer be used. Now I'm in tears. It's too hot today... I'll ask my male compatriots.

"Brother, how to get to the Radio and Television Building?"

"Watermelon... sell watermelon..."

"Understood, how much does a pound of watermelon cost? Here it is. I'll take one."

"This one costs 8 yuan."

"Where is the Radio and Television Building?"

"I don't know..."

Put away your wallet and leave... The importance of Mandarin "Uncle, do you know about the Guangdian Building?"

"I haven't heard of it! There is only this Guangdan Building"

" ! ! Could it be that MM’s Mandarin is not accurate? I heard that no one knows...”

I’ll remember it next time

The phone rang, “You haven’t Come here?"

"Can't find the way..."

"How come, the address is so detailed..."

"Your Mandarin is not standard. I can’t find it”

“You are a pig...you can’t search it using a famous online map!”

“You speak Mandarin...” < /p>

Bang, the phone was disconnected, I haven’t finished saying “I’ll remember it next time”!

This is the price of asking for directions! ! !