What are the differences and similarities between zaker and zite and today's headlines?

Main products: today's headlines, Baidu news, ZAKER, fresh fruit.

This kind of products do not need to create their own content, but grab huge internet information consultation through technical means and recommend news information to users.

I. Statistics

20 14 on February 24th, iiMedia Research released "20 13 China mobile news client market research report". Ai Media Consulting believes that after one year's popularization of major news clients, the user penetration rate of mobile news clients has been high, and the user scale has entered a stable development stage. The following is the distribution of active users of China mobile news client in 20 13 years.

Portal websites occupy most of the market with the background of big companies behind them. Although today's headlines and ZAKER news clients also occupy a part of the market, their share is not large.

Although portals occupy a large proportion of the market, they are not as satisfactory as today's headlines, Baidu News, ZAKER and other aggregated news.

Second, slogan, product positioning and product advantages

Product slogan, product positioning, product advantages Today's headlines are what you care about. It is an information software that can learn automatically. It will intelligently analyze your hobbies, automatically recommend your favorite content, and the more you use it, the more you understand it. The recommendation function is very powerful and the update frequency is high. Baidu News, the world's largest Chinese news platform, aggregates information from the whole network and provides you with accurate recommendations. With the help of Baidu platform, you can pay attention to people and things you are interested in. The best personalized reading tool is rich in resources, and the concise interface ZAKER delivers value information, interactive sharing and personalized customization. Reading software magazines has a refreshing layout and rich media resources.

Third, functional comparison.

Functions Today's headlines Baidu News Fresh Fruit ZAKER Media Subscription ××★★★★ Personalized content recommendation ★××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××

Symbol description: ★ Features; √ Support; × Not supported

Detailed analysis of each function point:

See: Detailed analysis of product function points of aggregated news client.

Fourthly, interaction design.

Except ZAKER's classic navigation design adopts Tabber, the other three all adopt drawer navigation design.

Product navigation design today's headline drawer navigation, the function is hidden in the sidebar (left side), and the gesture is used to slide to the right; You can view the dynamics in the upper right corner; Swipe left and right to switch channels. Baidu news drawer navigation, the function is hidden in the sidebar (right side), and the gesture can't be called out. You need to click on the avatar in the upper right corner to call it out; Click the "upper left corner" search button to pop up a search page to search; Swipe left and right to switch channels. Fresh fruit drawer navigation, the function is hidden in the sidebar (left hamburger), and the gesture is used to slide to the right; You can add a subscription number in the upper right corner; There are two tabs (Subscription and Discovery) at the top of the home page. By default, you can view the news list by clicking the subscription channel. ZAKER uses Tabber classic navigation, and there are four tabs at the bottom (subscription, recommendation, discovery, mine); Only the words "Subscribe" are displayed at the top of the homepage, not the ZAKER application name; The upper right shows the local weather; The home page is much like fresh fruit, and the subscribed channels are displayed by default.

Eight. abstract

Each product has different characteristics:

Today's headlines focus on accurate recommendation and social sharing, and cultivate users to participate in online activities.

Baidu News, a huge amount of data content, provides users with more information.

Fresh fruit, personalized subscription, giving users more choices.

ZAKER provides users with the feeling of reading online magazines, enjoying every news and providing social opportunities for users.