Traditional Culture Encyclopedia - Weather inquiry - The advertising doll of "corpse driver" on the streets of Jinzhou frightened passers-by. What are the possible consequences of such an advertisement?
The advertising doll of "corpse driver" on the streets of Jinzhou frightened passers-by. What are the possible consequences of such an advertisement?
Occasionally, there will be advertisers chasing corpses on the streets of Jinzhou. There are videos uploaded by Jinzhou netizens. The video shows three men wearing red clothes and controlling the red dummy through a pole. Each person controls four dummies, and the dummies will twist with their feet. There is an advertisement for a company on the dummy. There is a voice in the video saying that this kind of activity is really scary.
The video attracted the attention of netizens, and most people said it was unacceptable. Some people joked that it was simply a corpse. The relevant merchants then said that they would not use it at night and would decide whether to continue to use the dummy for publicity according to the specific situation.
The possible consequences of such advertisements will scare passers-by. This kind of publicity method driven by real people is really unconventional, but the red clothes it wears, coupled with the windy weather when the dummy leaves the ground, are a bit too scary. This will undoubtedly bring great shock to passers-by, and may even cause some people to have nightmares at night. If children are frightened, they may even need treatment.
Arouse the curiosity of passers-by and achieve the publicity effect. There are many unconventional propaganda methods in our time. Although this kind of publicity is really scary, it will not affect everyone's curiosity about it. Even after the exposure, someone may go and have a look to achieve the publicity effect that the business wants.
Similar propaganda methods are not uncommon. If this kind of propaganda can really arouse people's curiosity and achieve the effect of propaganda, there will be more and more similar propaganda methods in a short time, which is likely to become an effective propaganda method that makes people speechless.
On the premise of not violating laws and regulations, this kind of publicity is really eye-catching. Whether the consequences are good or bad, we will wait and see, and it will take time to verify.
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