Traditional Culture Encyclopedia - Weather inquiry - Where can I find Jiangsu City Channel Nanjing Zero Distance Rights Protection Hotline?
Where can I find Jiangsu City Channel Nanjing Zero Distance Rights Protection Hotline?
This column was launched in June 2002 at 65438+ 10/. The program is oriented to Nanjing, the provincial capital, with the aim of reporting, serving and publicizing Nanjing. Once the column was launched, it was warmly welcomed and widely praised by the vast number of TV viewers, and it really realized the "zero distance" with TV viewers, and was known as "Nanjing People's TV Evening News".
The main content of Zero Distance consists of social news, life information, Party A and Party B, Morphy reading newspapers, Lu Xiao talking about the weather, news investigation and on-site hotline. Under the guidance of the spirit of "being close to reality, life and the masses", column news has created a precedent for national TV news about people's livelihood.
Some scholars in China believe: "In the wave of TV news reform in China in 2003, Zero Distance in Nanjing played a leading role, and the concept of' People's Livelihood News' put forward by the founder of this column was widely recognized by peers and audiences in the industry.
Direct attack on the scene is the basic format requirement of TV news, but it is a new news shooting mode for ordinary people. Zero distance In the 60-minute program produced every day, at least 25 to 30 news items should be broadcast. This guarantee is provided by dozens of journalists and more than 100 people's photographers in addition to the program itself. Therefore, zero-distance journalists often rush to the scene before the fire alarm and 1 10, because citizens will call zero-distance first if they have something to do.
Zero distance insists on live broadcast from the date of broadcasting. From the studio live broadcast to the voice connection between the host and the live reporter, the satellite live broadcast of news events is finally realized. Only the combination of advanced technology and the professional attitude of column staff can give full play to its role.
Zero distance brought the interview and production of the program into a 24-hour cycle and took the lead in "catching" the evening news. Therefore, there are two "many" in zero distance: many reporters and many actual voices. Journalists who appear in the camera account for about 20% of the total number of journalists, and speak directly at the scene, giving the audience a psychological feeling of "zero distance". Comment on the news.
The success of Zero Distance largely comes from its unique operation mode, especially the personalized hosting and comments displayed by the host in enough space.
Operating environment: Baidu 12.28.5. 10.
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