Why can't your clothing store stay open?

Lead: insufficient energy and insufficient supply. When I opened the store, many people thought it was very chic. They open at nine o'clock in the morning and close at any time in the evening, but they don't know how difficult it is until they really open it. Many industrious shopkeepers go to buy goods by car in the middle of the night, or Guangzhou 13th Line, or Dongguan Humen Clothing Wholesale Market. At present, for many friends who want to start a business, compared with other industries, the cost of opening a clothing store is relatively low and the risk is relatively small. We can see that there are many newly opened clothing stores every year, every month and every day, followed by many closed clothing stores. Clothing industry, deep and shallow, many people have succeeded, but many people have lost their dreams. We can find a lot of corresponding information on the website. When surfing the Internet, there are also many business friends complaining. It is said that this year's clothing industry is difficult to do, the price is expensive, and the weather is not cold for a long time. Friends who opened new stores even complained bitterly that they had chosen the wrong time. A few years ago, business would definitely not be like this. . . So, what makes your clothing store difficult to operate? There are actually many reasons, but to sum up, it is probably inseparable from the following reasons. I hope everyone can learn from it and reflect on themselves: blindly opening a shop and not knowing how to do it. Nowadays, many friends who open stores are mostly the younger generation. They are dissatisfied with their jobs or are eager for freedom. They dream of opening their own clothing stores, being their own bosses and living a chic life. However, the dream is beautiful and the reality is cruel. As soon as we open a shop, we have to open it. To do business, you must have a business vision and thinking. Many friends who open new stores have invested all their savings, or their savings at home, or borrowed funds. We believe that as long as we invest, there will be returns, and as long as we pay, there will be returns. However, this is not the case. The return we are talking about is often based on the understanding and integration of this industry. Some friends have never done detailed investigation and planning at all, but just do it according to their own preferences. As a result, they think that good storefronts have poor traffic. Customers don't buy clothes that they think sell well. These are the sequelae of lack of investigation. And my own understanding of fashion trends. The most important thing is to understand the surrounding environment of my store and the needs of customers. Bian Xiao recommended reading: Clothing business can't keep up with market changes, but you can also succeed in the operation of foreign trade clothing stores. Seven ways to make money by opening a clothing store? How to do a good job in clothing business is the primary link of clothing business. Lack of confidence and patience. Beginners will encounter many difficulties at first, such as the supply of goods, (do you get goods from the nearest clothing wholesale market or wholesale clothes online? ) How should the store style be adjusted? What about pressing the goods? Wait a minute. problem . . Many, many questions have erased the initial impulse. Worry every day: why customers don't like their products and why their stores can't sell better than the ones next to them. After experiencing the cruelty of carrying hopes and dreams to reality, I have no passion to manage and adjust my style. Over time, I became bored and numb. Finally had to give up. As the saying goes, it's easy to fight the country, but difficult to defend it. It is not an overnight event to fight a protracted war to open a shop. We can all see that many shopkeepers and chain store owners have gone through a lot of struggle before starting their businesses. It is not difficult to open a shop, you can open it if you have money, but whether you can stick to it depends on your carefulness. Maybe I didn't think about how long it would take when I first opened the store, but I encountered too much trouble in the middle and felt that the future was bleak. Finally, I had to let go. Insufficient energy and supply. When I opened the store, many people thought it was very chic. They open at nine o'clock in the morning and close at any time in the evening, but they don't know how difficult it is until they really open it. Many industrious shopkeepers go to buy goods by car in the middle of the night, or Guangzhou 13th Line, or Dongguan Humen Clothing Wholesale Market. But it is enough to work hard once or twice, and it is enough to work hard several times. Some people just can't hold on. If you don't go far away to get the goods, you can get the goods nearby or locally, but this leads to homogenization and collision. The harder it is to do it. Of course, now online wholesale clothing has become increasingly perfect, and friends will often visit major clothing wholesale websites, which is relatively convenient and fast. It is easy to accept friends who wholesale clothes online, but they are afraid of friends with traditional ideas. When there are fewer and fewer new goods in your store. There are fewer and fewer customers. The vicious circle will also make many people lose confidence and give up. Part-time shop, lack of supervision. Many shopkeepers don't keep their own stores, but have their own jobs to look after. I thought I could sit there and collect bills at night, but a small store is not like a big store. A manager can take care of a group of people. People are lazy. You don't have to worry about yourself. You can only say that if you expect people who get paid to worry about you, don't expect too much. After all, the angle is different. Personally, I think the shopkeeper is not suitable to be the shopkeeper of cutting. Small shops are the most difficult stage to develop, and if you are worried, you are afraid that you can't do anything well. What's more, let others take care of it. Grasp the customer's reaction and understand the employee's mentality. Contact with market changes. Without these things, it will directly affect the purchase of goods. If the purchase is wrong, it will be unsalable. After the vicious circle, many people will go bankrupt. Yes, I don't want to see or hear different voices. In fact, this is very dangerous. No matter how much ability and experience a person has, he will still get lost. Only by correcting your own direction under the constant supervision of others can you become better. Many people think that they have a good eye and the goods they get will be sold, but the fact is that no one wants them. I think the style in my store is very special or different, but I don't consider the acceptance of the public. To paraphrase, if there are three people, there must be a teacher. Listening to different opinions and constantly improving according to the actual situation is the long-term solution. There are many factors that cause difficulties in the operation of our clothing store, such as financial problems, personal problems, cooperation contradictions and so on. I hope my friends can learn from it and reflect on their own business methods.