Traditional Culture Encyclopedia - Hotel accommodation - The six most profitable stores in the next decade
The six most profitable stores in the next decade
single-product economy
Refers to the business opportunities brought by single people who attach great importance to the quality of life and advocate high-consumption life. Pursuing a refined and minimalist life has become a new fashion for young people. Statistics show that there are more than 200 million singles in China, and such a huge crowd has given birth to a single economic market.
Consumption characteristics: I like novel, novel and special consumer goods and services. I prefer to stay at home and enjoy the service. Pay more attention to psychological satisfaction in consumption.
Entrepreneurship inspiration: single package (one person eats, one person travels, etc.). ), pet market, pet products, health and beauty services.
Social fear economy
Now more and more young people label themselves as "social phobia". For people who are afraid or unwilling to communicate with others, the consumption scene that emphasizes socialization is too tired and complicated. Some merchants have also found new consumption points, and they have connected the plug of "technology", which provides more possibilities for the "social terrorist economy".
Consumption characteristics: relaxed, free, relatively private, non-social consumption environment, cutting-edge, novel and all-round service, and the consumption scene attaches importance to the "sense of boundary" of independent consumption.
Entrepreneurship inspiration: unmanned hotels, unmanned restaurants, high emotional intelligence social classes, online personality tests.
Selling Meng economy
The so-called "selling Meng" economy is an economic behavior that satisfies consumers' psychology of pursuing Meng and appreciating Meng through "Meng" products, and takes this as the main selling point or value-added point. The lovely economy originated in Japan. With the popularity of Japanese animation among young people in China, Meng economy began to enter China, becoming a new economic phenomenon.
Consumption characteristics: pay more attention to the spiritual attributes, comfort and fashion of products. Compared with the "cost performance" of goods, we are more concerned about the "price ratio"
Entrepreneurial inspiration: cartoon dolls, hand-made, products with cute things and distinctive "cuteness" P, from mobile phone cases to snack packaging to daily necessities, many products can attract attention with the help of "cuteness".
Rose economy
It means that consumers please themselves to the greatest extent when shopping. Consumers in China prefer to please themselves to the greatest extent when shopping, especially young people. Under the general trend of consumption upgrading, fashionable and unique niche has become an important consumption choice for many young people, and "self-respecting economy" is also a true portrayal of young people paying for "good mood".
Consumption characteristics: good things for decompression, social interests, personality and personal hobbies.
Entrepreneurial inspiration: "ugly things", good things for decompression, happiness and good atmosphere.
Temporary economy temporary economy refers to temporary food, that is, food that is about to reach its shelf life. Generally, there is still one-third of food before the shelf life. This kind of food is usually sold at a very low price to clear the inventory.
Consumption characteristics: pay attention to cost performance, "can't find" psychology and strong consumer satisfaction.
Entrepreneurial inspiration: find the source of goods, the processing factory to find the supermarket, the shop to cooperate with the distribution, and the online shop to find the media experts to distribute.
Media economy
The media industry has become the mainstream of development. Besides online celebrities and bloggers, you can also choose behind-the-scenes posts. Under the influence of the times, everyone can become a blogger.
Entrepreneurial inspiration of being a blogger: Start with your own interests and run your own account from the media platform.
E-commerce operation: you can start from the operation assistant of e-commerce company, learn skills and accumulate experience.
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