What is the cultural tourism and wellness project?

Cultural tourism and wellness projects are a model of “senior care real estate”.

There are three types of health care and cultural tourism projects: home life health care community, residence and vacation health care real estate, and professional medical health care real estate.

First, a home-based health care community. The development model takes families as the core, community as the basis, professional services as the basis, and incorporates the concept of health care theme; it provides basic health care services and community supporting services, targets middle- and high-income active elders, and adopts the operation of direct sales of residences. Way.

Second, residential and vacation-type health and wellness real estate. The development model combines health care and elderly care with vacation tourism, targeting middle-aged and elderly people who are healthy, energetic and able to pay, and develop elderly care products in economically developed coastal cities or scenic tourist resorts.

Third, professional medical and therapeutic real estate. The development model is "professional medical institution hotel real estate" or "community hospital real estate". It uses the gimmick of being able to graft professional medical resources and emphasizes the provision of professional health care and management services for a certain disease field. It is mainly aimed at the majority of mid-to-high-end, Middle-aged and elderly people.

Greentown·Wuzhen Yayuan:

As one of the earliest real estate companies in China to develop the health care industry, in 2011, Greentown established a college-style senior care operation platform "Greentown Yile Education Company" ”, Operations Management Yile College.

What really makes Greentown’s senior care business flourish is the Wuzhen Yayuan project, which was built in 2012. Yayuan is an advancement of Greentown’s academic senior care, pioneering the “academic senior care” in China.

Integrate the six major functions of "Yile Academy, Yada International Rehabilitation Hospital, International Retirement Center, Health Residence Area, Featured Commercial Area and Health Resort Hotel" to create a "health, medical, health, retirement, leisure and vacation" A new model of senior care real estate.