Traditional Culture Encyclopedia - Hotel accommodation - In this era of big data, how does the hotel industry use big data?

In this era of big data, how does the hotel industry use big data?

The hotel industry can take advantage of big data in many ways:

1, using platform big data, such as cooperation with Ctrip and cooperation with telecom companies. , using platform big data;

2. You can use your big data to do the following:

-Improve and upgrade service products through statistical research on consumer behavior;

-Developing new products;

-do precision marketing;

-Operational efficiency has been improved.