How about the location of large supermarkets in China?

What is the best location strategy for large and medium-sized supermarkets and shopping malls?

It is a very prudent thing to determine the location of large and medium-sized supermarkets and shopping malls, and it takes a lot of energy. Whether the choice is correct or not determines the direct relationship between future passenger flow and turnover, so site selection needs a variety of schemes and strategies. ?

1, climatic conditions: sunshine and wind direction will have a great influence on the orientation of the store. No matter the north or the south, the north is the top. It is ideal to sit with the north facing south and the south facing north, so it will be ideal to choose this way.

2. Conditions of passenger flow direction: Passenger flow direction generally refers to the direction of customer flow. According to China's "Regulations on Road Traffic Management", the direction of people and traffic is to drive on the right. This is a habit formed by most people in China, and walking on the right is the talk.an excellent thing. Therefore, if the shopping mall is on an east-west street, and the passenger flow mainly comes from the east, then the northeast intersection is the best location. If it is a north-south street, the south intersection is the best location. ?

3. Actual situation of traffic intersections: Traffic roads are generally forks and intersections. The visibility of shopping malls around this geographical environment is generally great, but it is necessary to carefully investigate and compare the traffic flow direction and flow on both sides of the road.

The standard should choose the side with the largest flow of people as the best location and storefront orientation of the mall. If it is a three-way intersection, the front should be the most conspicuous. If it is a T-junction, the shopping mall at the corner will have a better effect. ?

4. Pavement and terrain analysis: the road and pavement conditions of shopping malls will directly affect the structure of the whole building and customer flow. The best choice should be to choose a shop that is on the same level as the road.

This is very beneficial for customers to go in and out of the supermarket directly, which is an ideal choice. However, in the current market situation, shops with good terrain are expensive and the competition is fierce. Sometimes, shopping malls have to be located at a height difference from the road surface. At this time, we should consider the entrance of the shopping mall, and the decoration of the entrance should be convenient and eye-catching, which will be more attractive. ?