Introduction of Xiang Eqing Company

The dishes with the characteristics of "Hunan and Hubei love" are the company's unique quality and core competitiveness. As a restaurant chain enterprise operating complex cuisines, the company mainly focuses on Hunan cuisine and Hubei cuisine, absorbs the essence of Shandong cuisine, Sichuan cuisine, Huaiyang cuisine and other major cuisines, runs through the concept of "healthy cuisine", combines seasonal vegetables with delicacies, and combines tradition with fashion, and gradually forms a personalized food system with Jingchu cuisine style and learning from others. The company's unique dishes and research and development mechanism enable the company to maintain its dominant position in the increasingly fierce competition in the catering industry.

Xiang Eqing was recognized as a well-known trademark in China by the State Administration for Industry and Commerce, and successively won the National Green Catering Enterprise Group Gold Award, a member of China Cuisine Association, a national super hotel, a famous Chinese restaurant, the 5th National Cooking Technology Competition, the top 5 taxpayers and chain catering enterprises in Beijing in 2008 and the top 50 catering enterprises in Beijing in 2009.

On June165438+1October 1 1, 2009, the company was officially listed on the Shenzhen Stock Exchange, becoming the first private catering enterprise in China to be listed on the domestic A-share market. The concept of "healthy diet", which combines vegetables with delicacies and combines tradition with fashion, runs through it, and gradually forms a personalized diet system with Jingchu diet style and learning from others. Xiang' eqing Qing Xu hui branch

Shanghai Xiang E Qing, located in Xujiahui, is an environment, Japanese style, medium and high-end restaurant designed by Japanese designers.

Address: the podium of the Cape of Good Hope Hotel, No.500 Zhaojiabang Road, Xuhui District, Shanghai, near Yueyang Road.

Business hours: all day 1 1 o'clock -22 o'clock.

Bus: 104, 17 1, 205, 2 18 Zhaojiabang Road LAM Raymond Road Station, 42, 43, 49 and 806 Zhaojiabang Road LAM Raymond Road Station.

Xiang' eqing Pudong branch

Price: per capita? 200-300

Menu: braised beef brisket in small fish and shrimp pot in lotus pond, Honghu wild duck incense pot.

Address: Floor 3-4, Qianjiang Building, No.971Dongfang Road, Pudong New Area, Shanghai, near Xiangcheng Road.

Xiang 'eqing Cao Hong Branch

Price: per capita? 150-200

Menu: Boneless fish with arrow string, stewed meatballs with organic fish head in Qiandao Lake, and ear vegetables.

Address: the podium of New caohejing International Business Center near Cao Bao Road, No.391Guiping Road, Xuhui District, Shanghai.

Xiang' eqing World Trade Center

Price: per capita? 120- 150

Address: No.2299, Yan 'an West Road, Hongqiao, Changning District, Shanghai, near Loushanguan Road.

Jingyinghui

Price: per capita? 500-600

Menu: cold and bitter chrysanthemum sword wearing boneless fish ancient Siamese chicken

Address: Floor 3, No.265 Yueyang Road, Xuhui District, Shanghai, near Jianguo West Road. Xiang 'eqing Group took shape in Jingchu, developed in Shenzhen, a special economic zone, and took off in Beijing, the capital. Now it has "Xiang E Qing", "Xiang E Chun", "Xiang E Qing Yuan", "Jing Dian Li Yan" and "Jing Ying Hui". Dewey, a Chinese fast food brand, Longdehua, a group meal brand, and many other well-known catering brands, among which "Xiang Eqing" brand has been recognized as a well-known trademark in China by the State Administration for Industry and Commerce, and has successively won "National Green Catering Enterprise", "Top Five Diamond Restaurants", "Member of China Cuisine Association", "National Super Restaurant", "Chinese Famous Restaurant" and "Fifth". By the end of 20 12, the group's "Xiang Eqing" brand stores were located in more than ten cities including Beijing, Shanghai, Nanjing, Hefei, Chengdu, Wuhan, Taiyuan, Changsha, Xi, Zhuzhou, Lhasa, Haikou, Hohhot, Taizhou and Shenzhen. With the help of listing Dongfeng, the company expanded diversified formats through mergers and acquisitions, and developed from a "single restaurant" model into a group company including four modules: Chinese catering division, fast food division, group catering division and food industry division.

In order to carry out the call of the central government to "practice economy and oppose extravagance and waste", the catering business of Xiang Eqing Group entered the mass market, lowered the threshold, took the people-friendly route, developed mass meals with high cost performance, and shifted its sales focus to the personal consumption market with great market potential; There is no minimum consumption in all its restaurants, and the service fee, private room fee and other charges are cancelled to benefit the people; And set up liquor supermarkets with the same price as ordinary supermarkets in each branch. In terms of service, we will vigorously develop catering service modes such as online ordering, semi-finished meals and take-away fast food, from entertaining guests to delivering meals to the door, so as to better meet the daily life of mass consumers and liberate the masses from the kitchen.

201April 12, Xiang Eqing Group acquired 90% equity of Shanghai Ding Qi Catering Development Co., Ltd. for no more than 65,438+35 million yuan, and officially entered the Chinese fast food industry; And obtained the qualification certification of student meals, and officially entered the field of "student meals"; Since then, it has acquired 0/00% equity of Beijing Longdehua Catering Management Co., Ltd./KLOC, and officially entered the catering service market of the Legion. Fast food and group meals, as effective supplements to the company's existing formats, will promote the transformation of Hunan-Hubei Group into an integrated catering service provider.

Since its birth, Hunan and Hubei have been brave in pioneering and innovating and keeping pace with the times. In the fierce competition in China's catering market, they worked hard and devoted themselves to Xiu De, and established a customer concept with the mission of "spreading catering culture and gathering the true feelings of the world", the purpose of "attaching importance to love and being diligent in innovation" and "gathering feelings all over the world", striving to create "leading the industry revolution and achieving outstanding life"