Where is the naughty value?

How much is naughty worth? What is naughty value? What do you think of naughty value? There are too many new functions on Taobao now, and it is difficult to figure out what they are used for, such as what the naughty value is, and there are still a certain number of naughty values. What is the naughty value? Let's explain what the naughty value is generally.

1. What is naughty value?

Naughty value is based on Taobao's rich big data foundation. By calculating your comprehensive purchasing power, interaction index, shopping reputation and other core indicators, you can get a score, which is the membership level, that is, your naughty value.

Second, what is naughty value?

The higher the naughty value, the more exclusive rights. The member whose naughty value exceeds 1000 is svip of Taobao. Now Taobao has tens of millions of svip, and Taobao has prepared a large number of exclusive gifts for these most naughty people. Members with 800 points or above can enjoy VIP treatment of the hotel, such as late check-out and quick refund. If you earn more than 400 points every day, you can receive various "daily benefits" such as Didi taxi tickets, 5 yuan vouchers, and 5 yuan home red packets with the highest price of 10 yuan.

3. What do you think of naughty values?

Open the mobile phone Taobao, click on the "My Taobao" page, as shown below, and you can see my "naughty value".

Like the previous membership system, the "naughty value" is not fixed. By analyzing and calculating the user behavior data in recent 12 months, the system will update the score on the 8th of each month, and the purchasing power, interaction index and shopping reputation are the core basis of its calculation.

Fan Jiang, senior director of mobile phone Taobao, said that in the original VIP system, Naughty Value subdivided the general concept of rank into three core indicators: purchase, interaction and word of mouth, aiming at better encouraging users to participate in interaction and sharing, and making Taobao truly "community-oriented".

How much is naughty worth? What is naughty value? These are the answers to these two questions. Naughty values have many uses. The higher the naughty value, the more functions there are, and there are many ways to improve the naughty value. Then the content about the naughty value is generally explained here. Other questions can be searched in Tao Kai.