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Dragon Boat Festival Zongzi Planning Plan
Dragon Boat Festival Zongzi Planning Plan (general 9 articles)
In order to ensure that things or work are carried out effectively, it is often necessary to prepare a plan in advance. The plan is a specific action formulated for a certain action. Implementation details, steps and arrangements, etc. How to write a plan to be more effective? The following is the Dragon Boat Festival rice dumpling planning plan I compiled for your reference. I hope it can help friends in need.
Dragon Boat Festival Zongzi Planning Plan 1
1. Activity time:
May 22nd - May 24th
2 , Organizer:
xxx
3. Co-organizer:
xx community, xx community xxx (vendor on site) xxx advertising company
< p> 4. Purpose of the event:1. I hope to enhance the reputation of xxx through this event.
2. Create a harmonious society and organize civilized activities to provide xx citizens with a relaxed and pleasant purchasing environment, allowing xxx and xx citizens to face each other and win better word-of-mouth marketing.
3. Welcome the Dragon Boat Festival and interact with neighbors.
5. Target audience:
Surrounding residents and people passing by
6. Activity format:
< p>Zongzi-making competition, outdoor theatrical performance, car show7. Activity process:
1. Program performance (Latin)
2. Program performance ( Songs)
3. Interactive programs and gift giving
4. Program performances (dance)
5. Program performances (songs)
6. Interactive program
7. Small gifts will be given after the interactive session of the program (song)
8. Zongzi-making competition process:
Competitor 1. ***: 42 people
1. One group of 6 people, divided into 7 groups
2. Each group organizes materials for 1 minute before the competition. The competition will see how many players need to make 5 rice dumplings. Time.
14:30-14:40 Host introduction
14:40-15:00 Group 1
15:00-15:20 The second group
15:20-15:40 The third group
15:40-16:00 The fourth group
16:00-16: 20 The fifth group
16:20-16:40 The sixth group
16:40-17:00 The seventh group
9. Comparison of each group After all the competitions are over, the winner of the single group speed will be judged: x person
The winner of the beauty: x person
The fastest rice dumpling hand: x person
The most beautiful rice dumpling hand: x person
10. Competition rules:
(1) The contestants must be Under 70 years old and in good health.
(2) There is 1 minute of preparation time before making the rice dumplings. The host can only start making the rice dumplings after calling "start".
Leaky stuff is not counted.
(4) There are 3 judges who will rate the aesthetics on a 10-point scale. The average score of all contestants’ 3 scores will be the final aesthetic score.
(5). Within 10 minutes after the competition ends, the host will announce the winning status of each contestant, and the leader xxx will award the award on the spot.
(6) All contestants can bring rice dumplings made by themselves. Go home. Dragon Boat Festival Zongzi Planning Plan Part 2
1. Activity Background
The Dragon Boat Festival originates from the Quyuan Dragon Boat Festival, which falls on the fifth day of the fifth lunar month, also known as Duanyang. It is the symbol of our Chinese nation. traditional festival.
2. Purpose of the event
In order to enrich the cultural and entertainment life of community residents, create a happy, festive, civilized and harmonious festival atmosphere, and form a healthy and civilized atmosphere of mutual help, unity and progress in the community. Good fashion.
At the same time, it enhances communication between property companies and owners, promotes harmonious development of the community, and improves owner satisfaction.
3. Activity theme:
Zongzi leaves are fragrant to welcome the Dragon Boat Festival, and the neighborhood is happy and harmonious
4. Activity organization
1) General coordination : Managers of each management office
2) Team leader: Customer service supervisor
3) Team members: All employees of the management office
5. Participants:
Community owners and residents
6. Activity time:
June 20, 14:00-16:30 pm
7. Activity location :
Determined based on the number of project applicants and site location
8. Activity content:
1) The property management office will be responsible for the unified procurement of calamus and mugwort. For the residents who have moved into the project, the standard for each household is a bunch of calamus and mugwort, which should be completed the day before the festival.
2) Zongzi making: Prepare corresponding materials according to the registration status. Each household participating in the activity can take away 5 zongzi; interact with mini games during the zongzi making process:
1. Zongzi-making competition, the participants are on-site personnel, the time limit is 10-XX minutes, and the number, appearance, shape, and beauty of the rice dumplings are used as the evaluation criteria (prizes 1-5 will be purchased by each management office, the standard is 20 Yuan/piece);
2. Quiz or on-site knowledge explanation (depending on the situation of the event). While making the rice dumplings, there will be a quiz and answer activity. The host will set the questions, and the on-site personnel will answer the questions. If the answer is correct, Participants will receive corresponding rewards (10-XX prizes will be purchased by each management office, with a standard price of 5 yuan/piece).
3) Zongzi eating competition (according to the rules of the event, the first one to finish the meal is the first place): Participants are individuals and groups of 3-5 (depending on the number of participants), After covering their eyes and waiting for the host to announce "start", each contestant will turn around five times, then move forward to find the rice dumplings placed on the plate, unpack them as quickly as possible and eat them. When you have swallowed it completely, you raise your hand to indicate that the food is correct. The staff will check it and then signal to the host to announce the end of the game. The first contestant to finish will receive a souvenir (1-3 prizes will be purchased by each management office, the standard is 20 yuan/piece).
9. Activity process:
1. Activity process
14:00-14:10 The person in charge of the site will give a speech and explain the details of the activity, and the activity will officially start14 :XX—16:30 Zongzi making, zongzi eating competition, quizzes and other activities 16:30—17:00 Finishing work at the end of the activity
2. Activity execution content and personnel division of labor
1 ) Activity banners and posters, with the inscription: "The fragrance of rice dumpling leaves welcomes the Dragon Boat Festival, and the happiness and harmony of the neighborhood" (designed by the quality department and the advertising company, and the comprehensive assistant of the management office is responsible for follow-up, and it will be installed on June XX)
2) Send text messages, phone calls, warm reminders, etc. to notify owners (the customer service center of the management office is responsible, complete the notification before June XX, and determine the number of applicants on June 18)
3) Online promotion (operation and quality) Responsible for the department and completed before June XX)
4) Implement the required materials and props according to the number of applicants, such as related raw materials for rice dumplings, contact plates with the canteen, etc. (The manager of the management office is responsible for coordination) p>
5) Let someone who knows how to package be the master for on-site teaching (the customer service supervisor of the management office is responsible for coordination) 6) Take photos at the event (the designated customer service assistant of the management office is responsible) Dragon Boat Festival Zongzi Planning Plan 3
1. Activity theme
Zong leaves are fragrant, make rice dumplings by yourself, celebrate the Dragon Boat Festival, and give each other gifts
2. Activity purpose
By making the rice dumplings by yourself Zongzi allows all employees to more truly feel the connotation of traditional Chinese festivals and learn more about specific crafts, such as the method of making zongzi and the matching of fillings, etc., and further trains all employees’ hands-on skills and learning in a relaxed way ability.
As the Dragon Boat Festival approaches, let all employees celebrate the festival together to enhance close contact and mutual communication among everyone, and also send holiday greetings to each other. Spend a traditional festival in another place in the warmth of the collective.
3. Event time:
Saturday afternoon, June 23rd
4. Event location:
Company canteen
5. Activity process
1. Purchase materials: peanuts, raisins, red beans, red dates, candied dates, pickles, sugar, soy sauce, glutinous rice; meat; (Mr. Tao is responsible for the specific purchase content); rice dumplings Leaves (purchased by the canteen), utensil preparation:
Containers and spoons (all provided by the canteen); cotton thread: cut into several strips, each about 20cm long; scissors, etc. (purchased by the canteen).
2. Processing materials:
Glutinous rice: Soak in warm water for a certain period of time and drain the water.
Zongzi leaves: Boil the zongzi leaves in water. After the water boils for 10 minutes, take them out, wash them in cold water, cut off the excess at both ends, and drain.
Zongzi stuffing: made of various purchased ingredients, of which the semi-fat and lean meat is marinated first and set aside.
3. Making rice dumplings
(1) Gathering: All employees gather in the canteen (14:00 on June 23).
(2) Start making: Since the employees may or may not be familiar with making zongzi, we consulted relevant personnel and summarized the method of making zongzi as follows:
Take two sheets (both are reverse sides) ) Overlap the rice dumpling leaves end to end in the opposite direction (not completely), put in a small bowl (gram) of rice, use your index finger to lightly make a line in the middle of the rice, add 1 or 2 spoons of your favorite rice dumpling filling ingredients, and then fill it Some rice to cover.
With your right hand, first fold the outer end of the rice dumpling leaves inward and back, wrap one end and then use the same technique to complete the other end. When tying the rice dumplings, tie them once in the middle and then tie them one by one from one end to the other. To prevent deformation, the rope should not be too tight (explosion due to boiling) or too loose (water intrusion), just pull it gently without moving.
After understanding the method of making rice dumplings, everyone can make the rice dumplings by themselves. During the process, they can learn the relevant details from each other so that everyone can complete it better.
(3) End of production:
The person in charge will place the rice dumplings wrapped by everyone together, then sort out the remaining materials, wash the unused containers and return them to the canteen personnel.
4. Cook and distribute rice dumplings. After cooking rice dumplings in the canteen, distribute them to colleagues and send holiday greetings.
6. Precautions
All employees should arrive at the designated location on time and should understand the relevant methods of making rice dumplings in advance.
1. Do not place utensils or materials randomly so that the site is messy.
2. Pay attention to personal and food hygiene, and do not make a mess.
Welfare Committee The Origin of the Dragon Boat Festival The fifth day of the fifth lunar month is the traditional Chinese folk Dragon Boat Festival, also known as the Chongwu Festival and the Duanyang Festival. This festival probably began during the Spring and Autumn Period and the Warring States Period. It is one of the three major festivals in China along with the Spring Festival and the Mid-Autumn Festival. There are different opinions about the origin of the Dragon Boat Festival. The most influential one is to commemorate Qu Yuan. Qu Yuan, a native of Chu State during the Warring States Period, was born in Lepingli, Sanlu, Zigui County, Hubei Province. Because of his profound knowledge, ability to manage chaos, and skill in rhetoric, he became the left disciple of King Huai of Chu.
He advocated "promoting talents and empowering" internally and "uniting Qi to resist Qin" externally, and finally achieved the goal of unifying China. However, this political idea of ??his was opposed by a group of treacherous ministers of the Chu State. He was excluded and framed, and was exiled to the Hunan area, living on the shores of Dongting Lake. Soon, he heard the news that the capital of Chu had been captured by the Qin army. He could not bear the pain of losing his country, so he threw himself into the Miluo River and died on the fifth day of the fifth lunar month. In order to save him, people rowed boats to look for him and threw rice dumplings into the water. This view has always been dominant. Others believe that celebrating the Dragon Boat Festival is to ward off evil spirits and avoid poison.
"The Records of the Years of Chu Jing" says: "On May 5th, the scholars and the people tampered with the grass together, and there was also a show of fighting the grass. They picked mugwort and thought it was a human being, and hung it on the door to ward off the poisonous gas." "Customs" "Tong" says: "Those who tie their arms with colors on May 5th will ward off soldiers and ghosts, and will prevent people from getting sick." To this day, the rural areas of Northeast China still retain the custom of going to the wild to pick mugwort in the early morning of the Dragon Boat Festival and hang it by the door, and to tie colorful threads on children's arms. Modern scholar Mr. Wen Yiduo believes that the Dragon Boat Festival is a dragon festival, that is, a festival in which the ancient Wuyue people (a dragon totem tribe) held totem sacrifices. Others believe that the Dragon Boat Festival originated from the Summer Solstice, that is, it originated from the Summer Solstice Festival during the Xia, Shang and Zhou dynasties. Fan Ye's "Book of the Later Han" holds this view.
Dragon Boat Festival Zongzi Planning Plan Part 4
1. Promotional theme:
Taste a historical story and get a delicious rice dumpling.
2. Promotion purpose:
Increase store customer flow, expand corporate image, and increase sales at the same time.
3. Promotion time:
May x day - x month x day.
4. Promotional products:
The main products are finished rice dumplings, quick-frozen rice dumplings, mung bean cakes, cooked food, seafood, etc.
5. Promotional content:
(1) Price promotion: special prices for some finished rice dumplings, quick-frozen rice dumplings, mung bean cakes, cooked food, seafood, etc.
(2) Entertainment promotions:
1) Zongzi making competition
Game rules - 3 people/group. There is a time limit of 5 minutes, and the one with the most rice dumplings wins.
The winner will be rewarded with all the rice dumplings he or she has wrapped.
The remaining participants will each receive a rice dumpling.
Activity time - June x/x.
Activity location - in front of the frozen product area of ??the fresh food department.
Props requirements - table, speaker, materials for making zongzi (glutinous rice, beans, peanuts, meat, bamboo leaves).
Responsible person - fresh food department, cooperation with marketing planning department.
(3) Free tasting: Introducing suppliers for free tasting on site
Time: 6/x-x day.
Specific responsibility - fresh food department (free of charge required).
(4) Store display and layout:
Inside the store:
1) At the entrance of the store, at the eight to ten piles, in front of the piles Arrange it as the head of the dragon boat, and eight to ten piled heads are the body of the dragon boat.
Displayed products: mung bean cake, finished product brown, gift brown.
Time: June x——June x.
Responsible person: Fresh Food Department, Marketing Planning Department.
2) Use rice dumplings or balloons to make an arch with the words "eat rice dumplings on May 5th" in front of the freezer
Time: May x - June x.
Responsible person: Fresh Food Department, Marketing Planning Department.
3) The end of the freezer focuses on displaying packaged rice dumplings, and bulk rice dumplings are displayed by brand in the bulk freezer.
Time: Completed before May x.
Responsible person: Fresh Food Department, Purchasing Department.
4) Post signs around the freezer
Time: May x - June x.
Responsible person. Fresh food department, marketing planning department.
Off-site:
1) The store door is decorated with arches, and a couplet is written on the green bamboo background: Taste a historical story and a flavorful rice dumpling, and write horizontally: Come to the world and think about it. Hometown love.
2) Set up a huge 2-meter by 4-meter banner next to the store door to write the origin of the Dragon Boat Festival. Dragon Boat Festival Zongzi Planning Plan Part 5
Foreword
Zongzi is the traditional food with the deepest cultural accumulation in Chinese history so far. It is a wonder of the Chinese nation’s food culture. Thousands of people eat it. The traditional customs of eating rice dumplings, rowing dragon boats and remembering Qu Yuan during the New Year not only enrich the cultural life of the Chinese people, but also reflect the Chinese nation's good wishes for peace and prosperity of the country and the people through the use of rice dumplings as a medium.
During the Dragon Boat Festival on the fifth day of May, the Chinese nation has customs such as dragon boat racing, hanging mugwort, drinking realgar wine, and eating rice dumplings, salted eggs, and mung bean cakes. Seizing the promotional opportunity of this festival, the supermarket planned this promotion.
1. Market research and analysis
This time the Dragon Boat Festival’s sales are concentrated in ××. The main competitors are not the large-scale Zongzi Festival, they are all large food companies. Or trading companies are doing it. Compared with nearby supermarkets, the rice dumplings produced in our store are closer to home production. The manufacturers and consumers are relatively more knowledgeable and can win the trust of consumers, and the prices and various promotions are relatively flexible. However, since there are several rice dumpling shops that are somewhat famous, but only in a small area, we can increase sales and increase visibility by increasing publicity in the face of consumers from all over the country.
2. Promotional objectives
1. To celebrate the Dragon Boat Festival, create a festive atmosphere and improve the reputation of the store through activities such as low price concessions, emotional telling, and interactive activities.
2. Expand customer activity participation, allow customers to participate in the activities, arouse emotional excitement, and shorten the distance between the mall and customers.
3. Through various activities, attract popularity, increase the number of visitors to the store, boost sales, and improve the operating efficiency of the store.
3. Promotional Proposal
1. Promotional theme Taste Jiaxing Zongzi and Relive Dragon Boat Festival Culture
2. Promotional time from June 1st to June 15th
3. Promotion location ×
6. Promotional media banners, posters, DM slips, roll-ups, speakers, etc.; contact radio stations, TV stations, newspapers, municipal party committee propaganda departments, and street management offices
7. Promotional activity methods
4. Activity arrangement:
Activity 1. Free trial
1. Activity time
2. Activity format : Customers who enter our supermarket can try the rice dumplings for free in the rice dumpling promotion area. We have withdrawn from various flavors of rice dumplings.
3. Activity requirements:
(1) This activity is a must-implement activity;
(2) Each manufacturer that supplies rice dumplings is required to send one or two people Promoters introduce and serve customers on-site for tasting;
(3) The rice dumplings for tasting are sponsored by suppliers;
(4) Through DM orders, in-store event information boards, in-store Radio promotes the event.
Activity 2: Give away when the amount is exceeded
1. Activity time:
2. Activity content: Any one-time shopping in this supermarket during the activity: 38 yuan or more 9 free delicious rice dumplings (valued at 2 yuan/piece, limited to 500 pieces); those who spend 88 yuan or more will receive an umbrella (valued at 10 yuan/piece, limited to 200 pieces)
3. Activity requirements:
p>(1) This activity is a mandatory activity;
(2) The above activities are distributed in the gift area. Customers can participate with a single computer ticket on the day. There is no accumulation. Each person has a maximum of one ticket. Limited to 3 copies, quantity is limited, while supplies last;
(3) Group buying customers, tobacco, alcohol, grain and oil do not participate in this event.
4. Cost budget:
Delicious rice dumplings: 1.8 yuan/piece × 500 pieces/day = 900 yuan Umbrellas: 6.4 yuan/piece
Activity 3. Zongzi Cultural Festival Opening Ceremony Dragon Boat Festival Zongzi Planning Plan 6
(1) Advertising Strategy Suggestions
Because we are dealing with mass consumer goods market, so expanding the demand of the entire market and further expanding the entire market share is Wufangzhai's long-term goal. However, how to enhance the brand image, increase market share, and achieve expected sales within a short period of time during the Dragon Boat Festival still requires a short-term strategy.
(2) Determine advertising goals
(1) Through promotional activities, achieve expected sales of 2.8 million within one month before and after the Dragon Boat Festival.
(2) Increase Wufangzhai’s Guangzhou market share by 6%-8%, reaching 30%
(3) Establish a good brand image of Wufangzhai in the Guangzhou market , establish a high-quality, high-grade brand image.
(3) Advertising appeal objects
Which is subdivided into three
1. Based on the research on the group buying market, it is found that the behavior of decision-makers and buyers is separated during the group buying process. Promotional advertising will target decision-makers and promote them.
2. Utilize Wufangzhai's powerful terminal sales network to target all citizens in Guangzhou and carry out advertising.
3. Drinking morning tea, "one cup or two", is a life hobby of Cantonese people. Therefore, the consumer groups who visit high-end teahouses and restaurants are also the promotion targets of Wufangzhai.
(4) Advertising Communication Theme
(1) Market segmentation diversifies market demand. The group buying market is a branch of the holiday consumer market.
(2) Based on the above competitors’ advertising analysis and Wufangzhai’s own characteristics, Wufangzhai should establish a cultured, tasteful, connotative and valuable brand in the mass consumer goods market. A kind of brand image
(5) Advertising creativity
(1) Advertising slogan:
“Tasteful, unique”
< p> "Choose a big brand, of course you are decent""The first Chinese rice dumpling"
(2) Media title:
"Choose a big brand , of course he is very decent"
"Wufangzhai will taste the fragrance of Chinese food culture with you" "Taste the taste of life"
"The King of Zongzi - Wufangzhai" < /p>
“Wufangzhai, a professional rice dumpling manufacturer from Jiaxing, Zhejiang”
(3) Copywriting creation
(6) Advertising implementation
The group buying market is dominated by DM direct mail advertising. Dragon Boat Festival Zongzi Planning Plan Part 7
The annual Chinese traditional festival Dragon Boat Festival is coming soon. In order to promote the national spirit and inherit the Chinese tradition, community members can also feel the joy of the festival and appreciate it through game interaction. For a better life, xx Town decided to hold the first community cultural festival series of activities "My Festival-Dragon Boat Festival Zongzi Making Competition.
1. Theme: "Welcome the Dragon Boat Festival, make Zongzi, and promote the national spirit; celebrate the festival and taste Food, inheriting the Chinese tradition.
2. Overall arrangement
(1) Guiding unit: xxxx Town Committee xx Town People’s Government
(2) Sponsor : xx Town Propaganda Office, xx Town Civilization Office, xx Town Social Affairs Administration Bureau
(3) Organizer: xx Network General Planner
(4) Co-organizer: xxxxxx
(5) Competition time: 2 pm on June 29, 20xx
(6) Competition location: Fortune Plaza, xx Town
(7) Participants: xx Town 17 community teams and 10 genius baby teams
Requirements: Each community sends 2 family teams
3. Competition content:
The competition is based on families. Each time, 9 pairs of families are divided into groups to compete. The time is 5 minutes. Each group of players is distributed 1.5 kilograms of glutinous rice and 10 pieces of meat filling. During the competition, the glutinous rice must be scooped out with a spoon. It is not allowed to grab it with hands. Each rice dumpling must be wrapped with a piece of meat filling and must be tied with a red rope and placed on the prescribed square board. The host invites three audience members to be selected as judges) based on "quantity, speed, and quality." ", beautiful" as the judging criteria to select a winner. In the end, the families who advanced in each group (42 pairs of families participated, and 11 pairs of families were finally promoted) conducted the final PK. After the event, all the participating rice dumplings were given to the participants as holiday gifts. Family.
First place: 1 gift worth 1,000 yuan, 1 gift worth 500 yuan. 3rd place: 1 gift worth 300 yuan. Gifts worth 198 yuan for 8 people. Dragon Boat Festival Zongzi Planning Plan Part 8
1. Activity Stage
1. Determine the gathering location (the square in front of Chongqing Technology and Business University)
2. Set up a route map and provide personal pick-up and drop-off instructions to ensure everyone arrives safely.
3. Arrange for each class committee to lead the class to ensure there are no safety hazards.
p>4. In addition to the above measures, we must also make students understand that our activity is a sincere communication platform for students to increase their curiosity about our activities and thus join us. p>
2. Work arrangement:
Publicity work
1. At the class meeting, monitor Li Diesi was responsible for introducing our Dragon Boat Festival activities to the students and clarifying the The theme, purpose and significance of the activity. (Systematically introducing and explaining the significance of activities to students is to enhance their feelings)
2. Tan Tian and He Zemin are responsible for preparing all materials.
3. Li Yan and Li Diesi are responsible for the later summarization and verification of funds and the coordination of activities.
Activity site
1. Provide guidance to the students who come to gather. Wait for other students to start as a group and avoid individualism. Paying attention to everyone's safety, Chen Jun, He Zemin, and Zhang Chongzhou are responsible for making rice dumplings during the Dragon Boat Festival in the school
2. Li Yan and Tan Tian are responsible for route guidance.
3. Li Diesi, Chuan Xia, and Li Xin are responsible for making on-site activity games and mobilizing the enthusiasm of students (pay attention to the purpose and theme of the activity, do not deviate from the theme, and control the scene).
Return to school work
1. Considering the time issue, the return time must be controlled to ensure the personal safety of students.
2. After arriving at school, a roll call must be made in the square in front of the school to ensure that everyone returns to school safely.
Note: This course is completely targeted at students in Grade 10 industrial design class.
Budget:
1. Fare: 100 yuan, 4 yuan/person.
2. Candy: 40 yuan
3. Drinks: 100 yuan.
4. Meal expenses: (***two meals): 500 yuan, 20 yuan/person.
5. Post-material processing fee: 10 yuan.
6. 5 signature pens: 10 yuan, 2 yuan/piece.
7. Drinking water: 15 yuan
Total: 760 yuan. Dragon Boat Festival Zongzi Planning Plan Part 9
About the Dragon Boat Festival promotion plan (the fifth day of the fifth lunar month) is the Dragon Boat Festival, a traditional Chinese festival. In order to promote the improvement of hotel operating income, the hotel plans to use the Dragon Boat Festival as an opportunity to launch the Chinese Dragon Boat Festival The specific contents of Tianzong promotional activities are as follows:
1. Purpose of the activity:
Through the launch of the activities, we will create a strong festive atmosphere in the hotel and bring special holiday greetings to the public. At the same time, Create new highlights for hotel catering revenue.
2. Activity theme: Huatian Zong Dragon Boat Festival
3. Activity time: XX, XX, XX - XX, month XX
4. Promotion Measures:
1) Sales policy
If the one-time purchase amount exceeds 5,000 yuan, you will enjoy a 50% discount and a free standard room;
One-time purchase For a one-time purchase of more than 10,000 yuan, you will enjoy a 10% discount and a free deluxe room;
For a one-time purchase of more than 20,000 yuan, you will enjoy a 15% discount and a free standard suite.
2) Discount authority for hotel internal staff:
The catering department manager and marketing department manager enjoy a minimum discount of 15% off. If you require a lower discount, you must report to the hotel general manager. The manager must ask for approval (note: sales tasks below (excluding) 20% off will not be entitled to commission rewards).
5. Task allocation:
Total rice dumpling task: 200,000 yuan (target task 300,000 yuan) Catering department sales: 40,000 yuan Marketing department sales: 40,000 yuan
Other departments have a total of 120,000 yuan. The specific task arrangement is mainly based on the calculation of the percentage of the staffing of each department in the remaining tasks, the department's hourly labor and the nature and relationship of the work of the front and back office departments. The close relationship with customers, as well as the actual completion of the rice dumpling sales task in 2008, are adjusted and arranged. The specific allocation is as follows:
(Note: The statistics of rice dumplings are jointly conducted by the Finance Department and relevant departments to supervise each other and ensure statistical data. Accurate. )
6. Reward and punishment plan:
In order to encourage all hotel employees to actively participate in the rice dumpling sales work and strive to complete this year’s rice dumpling sales task, the hotel has specially formulated the following rice dumpling sales reward and punishment plan:
1) Rewards:
If any department, team, or individual sells rice dumplings and completes the department's tasks, the basic task part will be rewarded with a 4% commission, and the excess task part will be rewarded with a 6% commission. Rewards (Note: halved rewards for offset fee settlement by suppliers and engineering contractors).
2) Punishment:
For departments that have not completed their tasks, the department manager’s monthly salary will be deducted in proportion to the unfinished tasks.
7. Publicity and on-site layout:
1. Hang a lobby promotional banner at the main entrance of the hotel (content will be reported separately);
2. Lobby layout on the first floor of the hotel Product display stand (the plan is attached);
3. In-store POP promotional advertisements, TV start-up advertisements and elevator advertisements, etc.;
4. Design and print Zongzi brochures and Zongzi coupons .
8. Cost budget: (*** total 2388 yuan);
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